ed.gov

U. S. Department of Education 

This site is claimed, but not certified. Click to open menu

Links to reports on all aspects of the organization's work, including student aid, legislation, statistics, and school locator.

Statistics Summary for ed.gov

Alexa Traffic Rank Reputation
Global 2,157
Global Rank Alexa Traffic Rank
An estimate of ed.gov's popularity.

The rank is calculated using a combination of average daily visitors to ed.gov and pageviews on ed.gov over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 360
Rank in US Traffic Rank in Country
An estimate of ed.gov's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to ed.gov and pageviews on ed.gov from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of ed.gov's reputation.

The number of links to ed.gov from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
4.5 Stars
2 Reviews
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Traffic rank for ed.gov:

  Traffic Rank Change
Yesterday 1,373 -15 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 1,580 +116 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 1,571 -1,034 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 2,157 -117 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on ed.gov:

  Pageviews Change
Yesterday 0.00645 +2% Change in Pageviews over the trailing 1 day period
7 day 0.00531 -1.1% Change in Pageviews over the trailing 7 day period
1 month 0.00497 +89.2% Change in Pageviews over the trailing 1 month period
3 month 0.003252 +31.5% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit ed.gov:

  Reach Change
Yesterday 0.077 -0.8% Change in Reach over the trailing 1 day period
7 day 0.069 -7% Change in Reach over the trailing 7 day period
1 month 0.0701 +54% Change in Reach over the trailing 1 month period
3 month 0.0546 -0.7% Change in Reach over the trailing 3 month period

Estimated percentage of visits to ed.gov that consist of a single pageview:

  Bounce % Change
Yesterday 28.6 -9% Change in Bounce % over the trailing 1 day period
7 day 30.8 -5% Change in Bounce % over the trailing 7 day period
1 month 32 -11% Change in Bounce % over the trailing 1 month period
3 month 35.4 -10% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for ed.gov:

  Pageviews/User Change
Yesterday 9.1 +2% Change in Pageviews/User over the trailing 1 day period
7 day 8.3 +6% Change in Pageviews/User over the trailing 7 day period
1 month 7.52 +22% Change in Pageviews/User over the trailing 1 month period
3 month 6.25 +32% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for ed.gov:

  Time on Site Change
Yesterday 08:14 +6% Change in Time on Site over the trailing 1 day period
7 day 07:32 +5% Change in Time on Site over the trailing 7 day period
1 month 06:53 +21% Change in Time on Site over the trailing 1 month period
3 month 05:48 +29% Change in Time on Site over the trailing 3 month period
Compare ed.gov to:

Learn more about Alexa Traffic Stats.

Average Load Time for Ed.gov

Fast (0.89 Seconds), 75% of sites are slower.

Ed.gov’s Regional Traffic Ranks

Country

Rank

Where Visitors Go on Ed.gov

Subdomain

Percent of Visitors

fafsa.ed.gov

44.19%

studentaid.ed.gov

15.03%

ed.gov

13.62%

pin.ed.gov

11.25%

nces.ed.gov

10.74%

eric.ed.gov

9.90%

dl.ed.gov

7.21%

nslds.ed.gov

6.30%

direct.ed.gov

5.78%

loanconsolidation.ed.gov

3.18%

studentaid2.ed.gov

2.76%

federalstudentaid.ed.gov

1.59%

ifap.ed.gov

1.21%

ope.ed.gov

0.99%

free.ed.gov

0.73%

fafsalivehelp01.ed.gov

0.66%

ies.ed.gov

0.66%

find.ed.gov

0.59%

ombudsman.ed.gov

0.42%

wdcrobcolp01.ed.gov

0.30%

sa.ed.gov

0.24%

eden.ed.gov

0.22%

nsldsfap.ed.gov

0.19%

cod.ed.gov

0.17%

idea.ed.gov

0.16%

higheredcenter.ed.gov

0.13%


Audience Snapshot

Top Search Queries for Ed.gov


Based on internet averages, ed.gov is visited more frequently by females who are in the age range 18-24, received some college education and browse this site from school.
Get complete site demographics.
Query Percent of Search Traffic
1 fafsa 6.41%
2 create a graph 3.42%
3 direct loans 2.64%
4 financial aid 1.84%
5 eric 1.13%
6 fasfa 1.04%
7 pin 1.03%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 15%
Last 7 days 14.6%
Yesterday 11.8%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to ed.gov in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to ed.gov for each query.
1 create a graph 0.72%
2 fafsa 0.69%
3 ministry of education 0.38%
4 pell grants 0.28%
5 u.s. department of education 0.23%
6 thesaurus 0.18%
7 us department of education 0.16%
8 relationship between motivation and performance pdf 0.14%
9 2012 countdown 0.13%
10 product marketing manager google chris wright 0.13%
Search Query 1 Month Decline The change in percentage of search traffic to ed.gov for each query.
1 direct loans 1.53%
2 no child left behind 0.51%
3 pin 0.34%
4 financial aid 0.31%
5 pell grant 0.30%
6 flas 0.24%
7 student loan website 0.22%
8 direct loan servicing 0.20%
9 504 0.19%
10 student loans 0.13%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for ed.gov.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for ed.gov

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “ed.gov” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “ed.gov” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
financial aid 7.12 42 53
direct loans 5.50 44 28
create a graph 4.69 41 19
fafsa 4.65 54 14
pell grant 4.04 37 66
federal student loans 3.58 36 49
student loans 3.02 47 60
pell grants 2.56 29 72
education 2.47 49 44
create a 2.21 10 20
pin 2.13 44 29
direct loan 1.78 33 29
ed 1.53 47 67
stafford loan 1.46 35 24
department of education 1.26 41 15
consolidate student loans 1.20 31 51
no child left behind 1.05 38 23
direct student loans 1.05 30 29
student loan 0.97 36 53
ferpa 0.90 30 60
evidence based counseling 0.74 27 100
idea 0.74 50 19
loan consolidation 0.72 27 67
federal student loan 0.71 26 39
student loan consolidation 0.69 35 49
us department of education 0.63 33 14
federal loans 0.58 25 53
graph 0.56 41 16
ministry of education 0.51 39 17
fafsa deadline 0.50 27 28
 

Search Engine Marketing (SEM) Activity by ed.gov

Ads for ed.gov have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for ed.gov

 

Search Engine Marketing (SEM) Opportunities for ed.gov

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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No contact information available.
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Company Info

Employees:250 - 1000
Revenue:N/A
Ownership:Government

Contacts by Department

  • Sales: 6
  • Marketing: 73
  • Finance & Administration: 334
  • Human Resources: 14
  • Support: 45
  • Engineering & Research: 359
  • Operations: 26
  • IT & IS: 108
  • Other: 378

Contacts by Level

  • C-Level: 45
  • VP-Level: 2
  • Director-Level: 145
  • Manager-Level: 184

See ed.gov email and phone contacts.


Whois

Who is ed.gov? Whois lookup at GoDaddy.


About ed.gov (in its own words) Quoted from ed.gov's About Us and similar pages.

ED was created in 1980 by combining offices from several federal agencies. ED's mission is to promote student achievement and preparation for global competitiveness by fostering educational excellence and ensuring equal access. ED's 4,200 employees and $68.6 billion budget are dedicated to: Establishing policies on federal financial aid for education, and distributing as well as monitoring those funds. Collecting data on America's schools and disseminating research. ... About ED - ED.gov


Write a Review

Review Summary for ed.gov

4.5 Stars
(based on 2 reviews)
1 out of 1 people would recommend this site to a friend.

5 stars (1)
4 stars (1)
3 stars (0)
2 stars (0)
1 stars (0)
Likes
Easy to navigate1
Good content1
Good customer support1


Reviews for ed.gov

I would recommend
this site to a friend
Facebook User (First Time Visitor)

The best use of this site is Research.

Likes
  • Easy to navigate
  • Good content
  • Good customer support

Comments: Incredible data tools and massive data collections available for free make this my go-to site for researching future colleges. Absolutely outstanding!

I recommend
this site to a friend
I was very surprised when I first visited the US Department of Education site. I did NOT expect to find a site designed so well. Most non-profit and government sites have some terrible web design that doesnt work, and looks even worse. Not the US DOE, however! Their site utilizes Flash, and other visual elements like DHTML navigation to portray what they are trying to:their content.I am still in a type of shock over how good this site looks compared to other sites that it would be classified in. Whoever designed it should get an award!



Audience Demographics for Ed.gov

Relative to the general internet population how popular is ed.gov with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are over-represented at ed.gov.

Confidence: high
25-34
The audience for ed.gov among 25-34 year olds is similar to the general internet population.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are under-represented at ed.gov.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are over-represented at ed.gov.

Confidence: high
55-64
The audience for ed.gov among 55-64 year olds is similar to the general internet population.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are greatly under-represented at ed.gov.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at ed.gov.

Confidence: high
Some College
Relative to the general internet population, people some college education are over-represented at ed.gov.

Confidence: high
College
Relative to the general internet population, people who went to college are over-represented at ed.gov.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are under-represented at ed.gov.

Confidence: high
Gender

Male
Relative to the general internet population, Males are under-represented at ed.gov.

Confidence: high
Female
Relative to the general internet population, Females are over-represented at ed.gov.

Confidence: high
Has Children

Yes
The audience for ed.gov among people with children is similar to the general internet population.

Confidence: high
No
The audience for ed.gov among people without children is similar to the general internet population.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are over-represented at ed.gov.

Confidence: high
school
Relative to the general internet population, people browsing from school are over-represented at ed.gov.

Confidence: high
work
Relative to the general internet population, people browsing from work are under-represented at ed.gov.

Confidence: high

Advanced Demographics for ed.gov

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Ed.gov

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High Impact Search Queries for Ed.gov

Query Impact
1 financial aid High
2 direct loans Medium
3 create a graph Medium
4 fafsa Medium
5 pell grant Medium
6 federal student loans Medium
7 student loans Medium

Top Search Queries for Ed.gov

Query Percent of Search Traffic
1 fafsa 6.41%
2 create a graph 3.42%
3 direct loans 2.64%
4 financial aid 1.84%
5 eric 1.13%
6 fasfa 1.04%
7 pin 1.03%

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