wru.co.uk

Welsh Rugby Union 

Includes information, fixture lists, league tables, results and merchandise.

Statistics Summary for wru.co.uk

Alexa Traffic Rank Reputation
Global 302,123
Global Rank Alexa Traffic Rank
A rough estimate of wru.co.uk's popularity.

The rank is calculated using a combination of average daily visitors to wru.co.uk and pageviews on wru.co.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United Kingdom Flag 13,071
Rank in GB Traffic Rank in Country
A rough estimate of wru.co.uk's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to wru.co.uk and pageviews on wru.co.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of wru.co.uk's reputation.

The number of links to wru.co.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for wru.co.uk:

  Traffic Rank Change
1 month 228,734 -178,307 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 302,123 +152,833 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)

Estimated percentage of global pageviews on wru.co.uk:

  Pageviews Change
1 month 0.000023 +70% Change in Pageviews over the trailing 1 month period
3 month 0.000017 -48% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit wru.co.uk:

  Reach Change
1 month 0.0007 +100% Change in Reach over the trailing 1 month period
3 month 0.00051 -54% Change in Reach over the trailing 3 month period

Estimated percentage of visits to wru.co.uk that consist of a single pageview:

  Bounce % Change
1 month 30.8 -15% Change in Bounce % over the trailing 1 month period
3 month 30.8 -26% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for wru.co.uk:

  Pageviews/User Change
1 month 3.5 -20% Change in Pageviews/User over the trailing 1 month period
3 month 3.6 +13% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for wru.co.uk:

  Time on Site Change
1 month 02:42 -10% Change in Time on Site over the trailing 1 month period
3 month 02:41 -7% Change in Time on Site over the trailing 3 month period
Compare wru.co.uk to:

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Average Load Time for Wru.co.uk

Speed time for wru.co.uk is not available.

Wru.co.uk’s Regional Traffic Ranks

Country

Rank

Where Visitors Go on Wru.co.uk

Subdomain

Percent of Visitors

wru.co.uk

94.39%

store.wru.co.uk

11.78%


Audience Snapshot

Top Search Queries for Wru.co.uk


Based on internet averages, wru.co.uk is visited more frequently by users who are over 65 years old, are graduate school educated and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 wales rugby 10.49%
2 wru 10.43%
3 hotmail 7.14%
4 welsh rugby union 4.13%
5 welsh rugby 2.08%
6 welsh rugby team 1.90%
7 welsh rugby news 1.56%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 36.3%
Last 7 days -
Yesterday -
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to wru.co.uk in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to wru.co.uk for each query.
1 hotmail 7.14%
2 www.wru.co.uk 0.45%
3 pays de galles 0.26%
4 welsh rugby fans 0.24%
5 welsh rugby team 0.24%
6 welsh rugby news 0.23%
7 premiership table 0.20%
8 wales rugby union team 0.20%
9 wru gifts 0.20%
10 wru store cardiff 0.19%
Search Query 1 Month Decline The change in percentage of search traffic to wru.co.uk for each query.
1 wales rugby 1.27%
2 wales 0.87%
3 welsh rugby 0.45%
4 rugby 0.43%
5 coaching development 0.35%
6 rfu 0.31%
7 wales v barbarians kick off time 0.26%
8 rugby union 0.25%
9 wales rugby jersey 0.21%
10 welsh selecction 0.20%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for wru.co.uk.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for wru.co.uk

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “wru.co.uk” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “wru.co.uk” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
wru 17.94 29 21
wales rugby 17.16 26 22
hotmail 7.19 90 13
welsh rugby union 6.73 19 20
welsh rugby 6.62 15 21
welsh rugby news 3.48 27 28
wales 1.93 41 28
welsh rugby team 1.57 12 10
wales rugby team 1.52 9 20
tickets 1.46 45 58
rugby wales 1.42 11 20
wales rugby union 1.34 12 18
england wales rugby 1.15 15 23
wales rugby shirt 0.89 9 51
rugby jersey 0.88 19 34
rugby kit 0.80 11 75
coaching development 0.80 21 29
welsh rugby jersey 0.76 8 20
rugby 0.75 53 25
merchandise shop 0.70 14 85
england v wales rugby 0.64 8 35
welsh rugby top 0.51 3 30
south africa wales rugby 0.50 10 20
pays de galles 0.45 28 13
welsh woman 0.40 6 20
wales rfu 0.38 8 10
england v wales 0.38 18 26
rugby clubs 0.35 12 30
rugby fixtures 0.34 20 22
england wales rugby 2011 0.33 7 20
 

Search Engine Marketing (SEM) Activity by wru.co.uk

Ads for wru.co.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for wru.co.uk

 

Search Engine Marketing (SEM) Opportunities for wru.co.uk

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Welsh Rugby Union Ltd
101 St Mary St, 1st Floor Golate House
Cardiff CF10 1GE
UNITED KINGDOM
rhodges [at] wru.co.uk



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Audience Demographics for Wru.co.uk

Relative to the general internet population how popular is wru.co.uk with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at wru.co.uk.

Confidence: medium
25-34
The audience for wru.co.uk among 25-34 year olds is similar to the general internet population.

Confidence: medium
35-44
Relative to the general internet population, 35-44 year olds are over-represented at wru.co.uk.

Confidence: medium
45-54
The audience for wru.co.uk among 45-54 year olds is similar to the general internet population.

Confidence: medium
55-64
Relative to the general internet population, 55-64 year olds are under-represented at wru.co.uk.

Confidence: medium
65+
Relative to the general internet population, people over 65 years old are over-represented at wru.co.uk.

Confidence: medium
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at wru.co.uk.

Confidence: medium
Some College
Relative to the general internet population, people some college education are under-represented at wru.co.uk.

Confidence: medium
College
Relative to the general internet population, people who went to college are under-represented at wru.co.uk.

Confidence: medium
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at wru.co.uk.

Confidence: medium
Gender

Male
Relative to the general internet population, Males are over-represented at wru.co.uk.

Confidence: medium
Female
Relative to the general internet population, Females are under-represented at wru.co.uk.

Confidence: medium
Has Children

Yes
The audience for wru.co.uk among people with children is similar to the general internet population.

Confidence: medium
No
The audience for wru.co.uk among people without children is similar to the general internet population.

Confidence: medium
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at wru.co.uk.

Confidence: medium
work
Relative to the general internet population, people browsing from work are over-represented at wru.co.uk.

Confidence: medium

Advanced Demographics for wru.co.uk

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Wru.co.uk

Country

Percent of Visitors

Ireland Flag  Ireland

10.2%

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High Impact Search Queries for Wru.co.uk

Query Impact
1 wru High
2 wales rugby High
3 hotmail High
4 welsh rugby union High
5 welsh rugby High
6 welsh rugby news Medium
7 wales Low

Top Search Queries for Wru.co.uk

Query Percent of Search Traffic
1 wales rugby 10.49%
2 wru 10.43%
3 hotmail 7.14%
4 welsh rugby union 4.13%
5 welsh rugby 2.08%
6 welsh rugby team 1.90%
7 welsh rugby news 1.56%

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