rmi.org

Rocky Mountain Institute 

Nonprofit research and educational foundation aiming to foster efficient and sustainable use of resources. Founded by Amory and Hunter Lovins. Research areas are energy, transportation, green development, climate change, water, economic renewal, corporate sustainability, and security.

Statistics Summary for rmi.org

Alexa Traffic Rank Reputation
Global 284,912
Global Rank Alexa Traffic Rank
A rough estimate of rmi.org's popularity.

The rank is calculated using a combination of average daily visitors to rmi.org and pageviews on rmi.org over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 121,856
Rank in US Traffic Rank in Country
A rough estimate of rmi.org's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to rmi.org and pageviews on rmi.org from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of rmi.org's reputation.

The number of links to rmi.org from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for rmi.org:

  Traffic Rank Change
1 month 438,282 +8,630 Change in Traffic Rank over the trailing 1 month period (A positive change means the site is getting less popular)
3 month 284,912 -22,539 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on rmi.org:

  Pageviews Change
1 month 0.000007 -10% Change in Pageviews over the trailing 1 month period
3 month 0.000017 +30% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit rmi.org:

  Reach Change
1 month 0.00045 +10% Change in Reach over the trailing 1 month period
3 month 0.00056 -0.4% Change in Reach over the trailing 3 month period

Estimated percentage of visits to rmi.org that consist of a single pageview:

  Bounce % Change
1 month 76.8 +30% Change in Bounce % over the trailing 1 month period
3 month 65.5 +2% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for rmi.org:

  Pageviews/User Change
1 month 1.6 -20% Change in Pageviews/User over the trailing 1 month period
3 month 3.3 +30% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for rmi.org:

  Time on Site Change
1 month 01:51 -21% Change in Time on Site over the trailing 1 month period
3 month 02:22 -18% Change in Time on Site over the trailing 3 month period
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Average Load Time for Rmi.org

Speed time for rmi.org is not available.

Rmi.org’s Regional Traffic Ranks

Country

Rank

Canada Flag  Canada

127,256

Where Visitors Go on Rmi.org

Subdomain

Percent of Visitors

rmi.org

58.49%

blog.rmi.org

37.68%

move.rmi.org

10.36%


Audience Snapshot

Top Search Queries for Rmi.org


Based on internet averages, rmi.org is visited more frequently by females who are in the age range 55-64, have no children, are college educated and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 rmi 17.28%
2 amory lovins 6.83%
3 rocky 4.09%
4 reinventing fire 3.43%
5 rocky mountains 2.88%
6 marketers toolkit for wp - short co 1.72%
7 rmi boulder 1.40%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 1.8%
Last 7 days -
Yesterday -
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to rmi.org in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to rmi.org for each query.
1 rocky mountain institute 2.43%
2 rmi 2.15%
3 rocky 1.84%
4 amory lovins 1.26%
5 built environment 0.55%
6 mtn 0.30%
7 hunter lovins leaves rmi 0.30%
8 mountains 0.27%
9 reinvent 0.21%
10 working principle of rmi 0.18%
Search Query 1 Month Decline The change in percentage of search traffic to rmi.org for each query.
1 rocky mountain 1.95%
2 san francisco federal building 1.71%
3 marketers toolkit for wp - short co 1.63%
4 rocky mountains 1.42%
5 vision ridge partners 0.49%
6 wtoe 0.30%
7 29th street mall 0.28%
8 rmi.org 0.28%
9 amory lovins green energy home 0.27%
10 rmi library 0.26%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for rmi.org.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for rmi.org

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “rmi.org” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “rmi.org” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
rmi 19.61 36 14
rocky mountain 13.22 35 28
amory lovins 10.72 19 19
rocky mountain institute 8.58 20 10
reinventing fire 5.83 15 20
rocky mountains 5.66 32 23
rocky 3.37 45 18
hypercar 1.74 15 55
trucking 1.17 29 66
built environment 1.04 18 25
natural gas 0.73 37 44
the rocky mountains 0.72 8 45
carbon fiber 0.67 36 45
power fix 0.61 14 10
mtn 0.57 49 16
michael potts 0.53 14 30
electronics 0.48 46 42
building 0.46 42 26
www.nc.dmi.org 0.45 5 20
mountain 0.43 42 16
kids electric cars disney 0.40 5 40
mountains 0.35 36 15
trucking fleets 0.35 5 80
a mighty wind 0.35 24 18
autos 0.33 46 49
amory 0.33 19 13
natural capitalism 0.32 14 13
kids electric cars 0.31 15 56
retrofit finance 0.31 5 30
renewable energy 0.30 40 55
 

Search Engine Marketing (SEM) Activity by rmi.org

Ads for rmi.org have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for rmi.org

 

Search Engine Marketing (SEM) Opportunities for rmi.org

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Rocky Mountain Institute
1739 Snowmass Creek Rd
Snowmass, CO 81654
US
webmaster [at] rmi.org

Jigsaw logo

Company Info

Employees:25 - 100
Revenue:$1 - 10M
Ownership:Other

Contacts by Department

  • Marketing: 5
  • Finance & Administration: 11
  • Human Resources: 2
  • Support: 1
  • Engineering & Research: 2
  • Operations: 3
  • IT & IS: 5
  • Other: 6

Contacts by Level

  • C-Level: 8
  • VP-Level: 11
  • Director-Level: 5
  • Manager-Level: 5

See rmi.org email and phone contacts.


Whois

Who is rmi.org? Whois lookup at GoDaddy.


About rmi.org (in its own words) Quoted from rmi.org's About Us and similar pages.

RMI's main building was built as a demonstration project to showcase what can be achieved in energy efficiency. Constructed between June 1982 and January 1984, the building was something of an experimental structure, designed to make the most of energy efficiency and alternative energy technology available at that time. This 52-page guidebook accompanies the RMI Headquarters Virtual Tour (November 2003). ... Rocky Mountain Institute : Library


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Audience Demographics for Rmi.org

Relative to the general internet population how popular is rmi.org with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at rmi.org.

Confidence: medium
25-34
The audience for rmi.org among 25-34 year olds is similar to the general internet population.

Confidence: medium
35-44
Relative to the general internet population, 35-44 year olds are under-represented at rmi.org.

Confidence: medium
45-54
Relative to the general internet population, 45-54 year olds are over-represented at rmi.org.

Confidence: medium
55-64
Relative to the general internet population, 55-64 year olds are greatly over-represented at rmi.org.

Confidence: medium
65+
Relative to the general internet population, people over 65 years old are over-represented at rmi.org.

Confidence: medium
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at rmi.org.

Confidence: medium
Some College
Relative to the general internet population, people some college education are greatly under-represented at rmi.org.

Confidence: medium
College
Relative to the general internet population, people who went to college are over-represented at rmi.org.

Confidence: medium
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at rmi.org.

Confidence: medium
Gender

Male
Relative to the general internet population, Males are under-represented at rmi.org.

Confidence: medium
Female
Relative to the general internet population, Females are over-represented at rmi.org.

Confidence: medium
Has Children

Yes
Relative to the general internet population, people with children are under-represented at rmi.org.

Confidence: medium
No
Relative to the general internet population, people without children are over-represented at rmi.org.

Confidence: medium
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at rmi.org.

Confidence: medium
work
Relative to the general internet population, people browsing from work are over-represented at rmi.org.

Confidence: medium

Advanced Demographics for rmi.org

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Rmi.org

Country

Percent of Visitors

Canada Flag  Canada

6.2%

You need Flash 8 to view the map.

 

High Impact Search Queries for Rmi.org

Query Impact
1 rmi High
2 rocky mountain High
3 amory lovins High
4 rocky mountain institute High
5 reinventing fire Medium
6 rocky mountains Medium
7 rocky Medium

Top Search Queries for Rmi.org

Query Percent of Search Traffic
1 rmi 17.28%
2 amory lovins 6.83%
3 rocky 4.09%
4 reinventing fire 3.43%
5 rocky mountains 2.88%
6 marketers toolkit for wp - short co 1.72%
7 rmi boulder 1.40%

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