rbs.co.uk

Royal Bank of Scotland 

Offers personal as well as small, medium and large corporate banking solutions. Includes PC and Internet banking.

Statistics Summary for rbs.co.uk

Alexa Traffic Rank Reputation
Global 6,379
Global Rank Alexa Traffic Rank
An estimate of rbs.co.uk's popularity.

The rank is calculated using a combination of average daily visitors to rbs.co.uk and pageviews on rbs.co.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United Kingdom Flag 225
Rank in GB Traffic Rank in Country
An estimate of rbs.co.uk's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to rbs.co.uk and pageviews on rbs.co.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of rbs.co.uk's reputation.

The number of links to rbs.co.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for rbs.co.uk:

  Traffic Rank Change
Yesterday 6,670 -351 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 6,865 +615 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 6,675 +393 Change in Traffic Rank over the trailing 1 month period (A positive change means the site is getting less popular)
3 month 6,379 +460 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)

Estimated percentage of global pageviews on rbs.co.uk:

  Pageviews Change
Yesterday 0.00055 +7% Change in Pageviews over the trailing 1 day period
7 day 0.000556 -0.3% Change in Pageviews over the trailing 7 day period
1 month 0.00053 -1% Change in Pageviews over the trailing 1 month period
3 month 0.000544 -6.8% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit rbs.co.uk:

  Reach Change
Yesterday 0.028 +4% Change in Reach over the trailing 1 day period
7 day 0.0263 -10% Change in Reach over the trailing 7 day period
1 month 0.0277 -4% Change in Reach over the trailing 1 month period
3 month 0.0287 -3% Change in Reach over the trailing 3 month period

Estimated percentage of visits to rbs.co.uk that consist of a single pageview:

  Bounce % Change
Yesterday 45.9 -2% Change in Bounce % over the trailing 1 day period
7 day 43.7 -6% Change in Bounce % over the trailing 7 day period
1 month 44.7 -3% Change in Bounce % over the trailing 1 month period
3 month 45.3 +3% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for rbs.co.uk:

  Pageviews/User Change
Yesterday 2.2 +3% Change in Pageviews/User over the trailing 1 day period
7 day 2.26 +11% Change in Pageviews/User over the trailing 7 day period
1 month 2.02 +2% Change in Pageviews/User over the trailing 1 month period
3 month 1.99 -3% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for rbs.co.uk:

  Time on Site Change
Yesterday 01:41 -24% Change in Time on Site over the trailing 1 day period
7 day 02:16 -3% Change in Time on Site over the trailing 7 day period
1 month 02:12 +12% Change in Time on Site over the trailing 1 month period
3 month 02:03 -6% Change in Time on Site over the trailing 3 month period
Compare rbs.co.uk to:

Learn more about Alexa Traffic Stats.

Average Load Time for Rbs.co.uk

Fast (1.106 Seconds), 64% of sites are slower.

Rbs.co.uk’s Regional Traffic Ranks

Country

Rank

Spain Flag  Spain

8,318

Where Visitors Go on Rbs.co.uk

Subdomain

Percent of Visitors

rbs.co.uk

99.43%

cao.rbos.com

0.69%

startup.rbs.co.uk

0.29%

ahead.rbs.co.uk

0.26%

feedback.rbs.co.uk

0.18%

bankline.rbs.co.uk

0.17%

clickedyet.rbs.co.uk

0.14%

business.rbs.co.uk

0.14%

gtsnews.rbs.co.uk

0.14%

e-invoicing.rbs.co.uk

0.11%


Audience Snapshot

Top Search Queries for Rbs.co.uk


Based on internet averages, rbs.co.uk is visited more frequently by users who are in the age range 55-64 and are graduate school educated.
Get complete site demographics.
Query Percent of Search Traffic
1 rbs 39.91%
2 royal bank of scotland 8.28%
3 rbs online banking 3.35%
4 rbs online 2.62%
5 bank of scotland 2.33%
6 rbs digital 1.27%
7 the royal bank of scotland 1.08%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 11.9%
Last 7 days 11.8%
Yesterday 10.7%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to rbs.co.uk in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to rbs.co.uk for each query.
1 royal bank of scotland 0.82%
2 rbs digital 0.45%
3 royal bank online banking 0.25%
4 rbs credit card 0.24%
5 www google 0.23%
6 worldpay 0.18%
7 rbs cards online 0.16%
8 royal bank 0.16%
9 rbs bank 0.15%
10 cash flow for bank over draft 0.14%
Search Query 1 Month Decline The change in percentage of search traffic to rbs.co.uk for each query.
1 rbs 1.02%
2 rbs online 0.96%
3 bank where you keep valuable document 0.54%
4 rbs online banking 0.28%
5 the royal bank of scotland 0.23%
6 bank scotland 0.18%
7 rbs net banking 0.15%
8 rbs.co.uk 0.15%
9 rbs bankline login 0.13%
10 rbs branches 0.13%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for rbs.co.uk.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for rbs.co.uk

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “rbs.co.uk” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “rbs.co.uk” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
royal bank of scotland 17.76 38 17
royal bank of 13.35 2 50
online banking 8.38 39 48
rbs online banking 4.61 30 12
bank of scotland 4.22 54 22
the royal bank of scotland 1.98 28 15
online 1.93 52 26
bank of 1.77 27 15
bank scotland 1.67 28 47
rbos 1.66 22 30
rbs credit card 1.20 19 27
royal bank 1.20 45 12
credit card 1.01 46 52
rbs instant access savings account 0.84 7 100
cards online 0.70 20 62
rbs insurance 0.66 15 20
card payments 0.65 29 58
royal bank online banking 0.64 34 16
rbs bank 0.58 26 20
rbs telephone banking 0.57 14 20
credit cards 0.56 49 63
bank of scotland plc 0.56 3 60
bank of scottland 0.54 30 41
rbs credit cards 0.54 10 37
royal bank scotland 0.46 15 23
card reader 0.45 35 39
rbs travel insurance 0.42 8 40
free business banking 0.41 20 69
online banking uk 0.41 3 50
telephone banking 0.41 11 32
 

Search Engine Marketing (SEM) Activity by rbs.co.uk

Ads for rbs.co.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

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Search Engine Marketing (SEM) Opportunities for rbs.co.uk

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Company Info

Employees:50K - 100K
Revenue:> $1B
Ownership:Publicly Traded
Ticker:LSE: rbs

Contacts by Department

  • Sales: 109
  • Marketing: 54
  • Finance & Administration: 112
  • Human Resources: 32
  • Support: 34
  • Engineering & Research: 24
  • Operations: 34
  • IT & IS: 155
  • Other: 133

Contacts by Level

  • C-Level: 13
  • VP-Level: 6
  • Director-Level: 124
  • Manager-Level: 233

See rbs.co.uk email and phone contacts.




Whois

Who is rbs.co.uk? Whois lookup at GoDaddy.


About rbs.co.uk (in its own words) Quoted from rbs.co.uk's About Us and similar pages.

You can also take advantage of a selection of fantastic features and benefits. These include: earn good interest on the money you pay into your account. free texts or ring tones when you top up your mobile phone at our cash machines. tips on the best way to manage your money and the opportunity to earn extra cash by sharing your ideas. discounts for the cinema, rail travel and mobile phones. ... RBS Revolve - an account for 11 - 18 years


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Review Summary for rbs.co.uk

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Audience Demographics for Rbs.co.uk

Relative to the general internet population how popular is rbs.co.uk with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at rbs.co.uk.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are under-represented at rbs.co.uk.

Confidence: high
35-44
The audience for rbs.co.uk among 35-44 year olds is similar to the general internet population.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are over-represented at rbs.co.uk.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are over-represented at rbs.co.uk.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are over-represented at rbs.co.uk.

Confidence: high
Education

No College
The audience for rbs.co.uk among people who did not go to college is similar to the general internet population.

Confidence: high
Some College
The audience for rbs.co.uk among people some college education is similar to the general internet population.

Confidence: high
College
Relative to the general internet population, people who went to college are under-represented at rbs.co.uk.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at rbs.co.uk.

Confidence: high
Gender

Male
Relative to the general internet population, Males are over-represented at rbs.co.uk.

Confidence: high
Female
Relative to the general internet population, Females are under-represented at rbs.co.uk.

Confidence: high
Has Children

Yes
The audience for rbs.co.uk among people with children is similar to the general internet population.

Confidence: high
No
The audience for rbs.co.uk among people without children is similar to the general internet population.

Confidence: high
Browsing Location

home
The audience for rbs.co.uk among people browsing from home is similar to the general internet population.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at rbs.co.uk.

Confidence: high
work
The audience for rbs.co.uk among people browsing from work is similar to the general internet population.

Confidence: high

Advanced Demographics for rbs.co.uk

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Rbs.co.uk

Country

Percent of Visitors

Spain Flag  Spain

1.9%

Norway Flag  Norway

1.5%

France Flag  France

1.3%

Ireland Flag  Ireland

1.0%

Nigeria Flag  Nigeria

0.6%

Poland Flag  Poland

0.6%

India Flag  India

0.5%

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High Impact Search Queries for Rbs.co.uk

Query Impact
1 royal bank of scotland High
2 royal bank of High
3 online banking High
4 rbs online banking Medium
5 bank of scotland Medium
6 the royal bank of scotland Low
7 online Low

Top Search Queries for Rbs.co.uk

Query Percent of Search Traffic
1 rbs 39.91%
2 royal bank of scotland 8.28%
3 rbs online banking 3.35%
4 rbs online 2.62%
5 bank of scotland 2.33%
6 rbs digital 1.27%
7 the royal bank of scotland 1.08%

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