nytimes.com
New York Times
Online edition of the newspaper's news and commentary. [Registration required]
Statistics Summary for nytimes.com
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
|
Global Rank
An estimate of nytimes.com's popularity. The rank is calculated using a combination of average daily visitors to nytimes.com and pageviews on nytimes.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
31 Rank in
US
An estimate of nytimes.com's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to nytimes.com and pageviews on nytimes.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of nytimes.com's reputation. The number of links to nytimes.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
20 Reviews
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Traffic rank for nytimes.com:
| Traffic Rank | Change | ||
| Yesterday | 100 | +9 | |
|---|---|---|---|
| 7 day | 100 | +5 | |
| 1 month | 93 | -7 | |
| 3 month | 98 | +10 | |
Estimated percentage of global pageviews on nytimes.com:
| Pageviews | Change | ||
| Yesterday | 0.0299 | -9% | |
|---|---|---|---|
| 7 day | 0.03118 | +0.08% | |
| 1 month | 0.03345 | +4.9% | |
| 3 month | 0.03331 | -0.5% | |
Estimated percentage of global internet users who visit nytimes.com:
| Reach | Change | ||
| Yesterday | 1.21 | -6% | |
|---|---|---|---|
| 7 day | 1.188 | +0.7% | |
| 1 month | 1.229 | +5.3% | |
| 3 month | 1.214 | -2.7% | |
Estimated percentage of visits to nytimes.com that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 56.6 | +3% | |
|---|---|---|---|
| 7 day | 55.7 | -1% | |
| 1 month | 55.7 | +1% | |
| 3 month | 55.5 | 0% | |
Estimated daily unique pageviews per user for nytimes.com:
| Pageviews/User | Change | ||
| Yesterday | 2.72 | -3% | |
|---|---|---|---|
| 7 day | 2.8 | -0.4% | |
| 1 month | 2.87 | -0.7% | |
| 3 month | 2.88 | +2.5% | |
Estimated daily time on site (mm:ss) for nytimes.com:
| Time on Site | Change | ||
| Yesterday | 04:44 | -5% | |
|---|---|---|---|
| 7 day | 04:53 | +2% | |
| 1 month | 04:56 | 0% | |
| 3 month | 04:55 | +4% | |
Estimated percentage of visits to nytimes.com that came from a search engine:
| Search % | Change | ||
| Yesterday | 6.1 | -10% | |
|---|---|---|---|
| 7 day | 6.6 | -3% | |
| 1 month | 6.8 | -6% | |
| 3 month | 7.1 | -38% | |
Average Load Time for Nytimes.com
Slow (1.914 Seconds), 67% of sites are faster.
Nytimes.coms Regional Traffic Ranks
Country
Rank
66
111
119
130
136
186
191
206
217
220
279
318
343
356
392
422
835
1,069
Where Visitors Go on Nytimes.com
Subdomain
Percent of Visitors
nytimes.com
78.88%
blogs.nytimes.com
23.59%
topics.nytimes.com
2.89%
query.nytimes.com
2.72%
travel.nytimes.com
2.41%
global.nytimes.com
2.20%
dealbook.nytimes.com
2.16%
movies.nytimes.com
1.79%
myaccount.nytimes.com
1.60%
elections.nytimes.com
1.23%
health.nytimes.com
0.84%
video.nytimes.com
0.76%
graphics8.nytimes.com
0.62%
theater.nytimes.com
0.38%
tv.nytimes.com
0.28%
projects.nytimes.com
0.25%
realestate.nytimes.com
0.24%
on.nytimes.com
0.24%
mobile.nytimes.com
0.20%
select.nytimes.com
0.16%
homedelivery.nytimes.com
0.13%
politics.nytimes.com
0.12%
community.nytimes.com
0.11%
timespeople.nytimes.com
0.11%
feeds.nytimes.com
0.11%
greathomesanddestinations.nytimes.com
0.03%
realestateads.nytimes.com
0.01%
Audience Snapshot
Top Search Queries for Nytimes.com
| Query | Percent of Search Traffic |
|---|
| 1 | 5.42% | |
| 2 | new york times | 2.30% |
| 3 | hbo cancels shows | 0.60% |
| 4 | bank of america | 0.59% |
| 5 | amazon | 0.58% |
| 6 | youtube | 0.56% |
| 7 | nytimes | 0.49% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 6.8% |
| Last 7 days | 6.6% |
| Yesterday | 6.1% |
Top Queries from Search Traffic
The top queries driving traffic to nytimes.com from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | 5.42% | |
| 2 | new york times | 2.30% |
| 3 | hbo cancels shows | 0.60% |
| 4 | bank of america | 0.59% |
| 5 | amazon | 0.58% |
| 6 | youtube | 0.56% |
| 7 | nytimes | 0.49% |
| 8 | new york time | 0.34% |
| 9 | iran | 0.33% |
| 10 | ny times | 0.28% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to nytimes.com in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | hbo cancels shows | 0.60% |
| 2 | youtube | 0.18% |
| 3 | current situation of eritrea | 0.16% |
| 4 | ethanol gasoline | 0.11% |
| 5 | north korea | 0.11% |
| 6 | improve kidney stone health | 0.08% |
| 7 | iran | 0.07% |
| 8 | american airlines | 0.06% |
| 9 | herman cain | 0.06% |
| 10 | kim jong un | 0.05% |
| Search Query | 1 Month Decline
|
|---|
| 1 | 0.32% | |
| 2 | netflix | 0.19% |
| 3 | marcus samuelsson ny times | 0.18% |
| 4 | bank of america | 0.17% |
| 5 | ny times | 0.17% |
| 6 | target | 0.10% |
| 7 | aliaa magda elmahdy | 0.10% |
| 8 | nytimes | 0.08% |
| 9 | kim hastreiter | 0.08% |
| 10 | walmart | 0.07% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nytimes.com.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for nytimes.comPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
|||
| Query
A phrase that drives traffic to nytimes.com from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that nytimes.com is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| 26.50 | 100 | 20 | |
| new york | 10.10 | 56 | 35 |
| new york times | 7.01 | 62 | 12 |
| youtube | 2.00 | 94 | 15 |
| bank of america | 1.79 | 72 | 12 |
| kim jong un | 1.40 | 41 | 100 |
| nytimes | 1.36 | 54 | 11 |
| new york time | 1.18 | 45 | 14 |
| bank of | 0.95 | 27 | 15 |
| ny times | 0.88 | 51 | 12 |
| global warming | 0.82 | 48 | 51 |
| the new york times | 0.81 | 46 | 12 |
| china | 0.76 | 60 | 26 |
| the new york | 0.76 | 12 | 20 |
| amazon | 0.72 | 85 | 12 |
| walmart | 0.57 | 74 | 13 |
| magazine | 0.56 | 49 | 31 |
| israel | 0.53 | 54 | 25 |
| face book | 0.53 | 75 | 13 |
| airlines | 0.51 | 43 | 58 |
| new | 0.50 | 51 | 16 |
| best movies | 0.46 | 52 | 16 |
| paul krugman | 0.43 | 42 | 16 |
| nba | 0.43 | 64 | 16 |
| ethanol gasoline | 0.43 | 41 | 13 |
| iran | 0.41 | 58 | 26 |
| apple | 0.40 | 75 | 13 |
| target | 0.38 | 74 | 16 |
| southwest airlines | 0.37 | 62 | 32 |
| solar energy | 0.37 | 42 | 64 |
Search Engine Marketing (SEM) Activity by nytimes.com
Ads for nytimes.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for nytimes.comQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for nytimes.com
| Likes | |
|---|---|
| Good content | 6 |
| Easy to navigate | 5 |
| Site is fast and responsive | 4 |
| Good deals | 1 |
| Good customer support | 2 |
| Active community | 2 |
| Dislikes | |
|---|---|
| Poor customer support | 2 |
| Hard to navigate | 1 |
| Site is slow and unresponsive | 1 |
Reviews for nytimes.com
this site to a friend
- Active community
- Easy to navigate
- Good content
- Good customer support
- Good deals
- Other
- Site is fast and responsive
Comments: I like this website good for me
this site to a friend
- NY Tmes is the Hallmark of Journalistic Excellence
- Aug 13, 2011
The best use of this site is News.
- Active community
- Easy to navigate
- Good content
- Good customer support
- Site is fast and responsive
Comments: NY Times is the most trusted name in news for me. Outshines the supposed 'journalism' of Murdoch broadcast outlets. Many radio and TV broadcast outlets "rip and read" NY Times content because they have no budgets or research staff of their own. I am consistently amazed at the depth and quality of reporting. As a journalism graduate myself and former reporter, I know these folks are doing what it takes to uncover the real stories behind right wing propaganda, lies and hypocracy. Bravo!! The "Times Reader" app is also totally awesome.
this site to a friend
- Propaganda rag
- Jul 31, 2011
The best use of this site is Research.
- Other
- Other
Comments: From the point of view of someone well familiar with world class tabloids like Le Monde, Neue Zuricher Zeitung, The Guardian, El Tiempo, The Harretz, I am terribly disappointed by the sort of propaganda and warmongering put out by the New York Times. Even papers like The Wall Street Journal are more objective than the NYT. It is indeed shocking that Americans don't expect more objectivity from their "paper of record". I am a New Yorker with a few advanced degrees who has traveled extensively around the world. What the New York Times does is called brainwashing and disinformation, not objective news, especially when it comes to news coverage on the Middle East. Hiring Neocons as columnists after they were discredited for lying the gullible American people into a lies based war was the nail in the coffin for the New York Times. Any self-respecting intelligent person should steer clear of the wretched New York Times.
this site to a friend
- Great Blog, not sure if its worth the price
- Jul 31, 2011
The best use of this site is News.
Comments: This is a terrific blog, but I question whether or not its worth paying for.this site to a friend
- Worth paying for
- May 11, 2011
The best use of this site is News.
- Easy to navigate
- Good content
- Other
- Site is fast and responsive
Comments: It is hard to understand why people are complaining about paying for real journalism. Just like all other services you need to pay to have access to professional work. Otherwise you are free to visit perez hilton's website for free.
this site to a friend
The best use of this site is Other.
- Other
Comments: Would stop by when it was free, I wouldn't pay for the crap they spew.
this site to a friend
- Great News, Distracting Ads
- Jan 23, 2011
The best use of this site is News.
- Easy to navigate
- Good content
- Other
- Poor customer support
Comments: This is a news powerhouse. Unfortunately, their ads are so distracting, with flashing graphics that one can't concentrate on the articles. Often these whirling images are promoting the NY Times itself.
this site to a friend
- Good For News (recomended)
- Dec 12, 2010
The best use of this site is News.
- Good content
- Site is slow and unresponsive
Comments: Iam very like this site. Good for information
this site to a friend
- GREAT SITE
- Oct 28, 2010
The best use of this site is Other.
- Other
- Other
Comments: GREAT SITE!!
this site to a friend
- The best, most award winning journalist in America.
- Aug 22, 2010
The best use of this site is News.
- Easy to navigate
- Good content
- Site is fast and responsive
- Other
Comments: The best newspaper in the country. Some call them liberal, but truth and honesty seem to have a liberal bias in this country. Too bad America is being dumbed down by the opinions of hacks instead of informed by truthful, honest journalist.


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Audience Demographics for Nytimes.com
Relative to the general internet population how popular is nytimes.com with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for nytimes.com
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Nytimes.com
Country
Percent of Visitors
61.9%
3.7%
3.1%
2.8%
2.0%
1.6%
1.6%
1.5%
1.3%
1.3%
1.6%
1.6%
1.5%
1.3%
1.3%
1.3%
1.2%
1.0%
1.0%
0.7%
0.7%
0.6%
0.6%
0.5%


31
Canada
Australia
Mexico
South Africa
United Kingdom
South Korea
Netherlands
Thailand
Pakistan
India
Italy
Spain
Brazil
France
Germany
Japan
Russia
China





