independent.co.uk
The Independent
National morning quality (tabloid) includes free online access to news and supplements. Insight by Robert Fisk and various other columnists.
Statistics Summary for independent.co.uk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
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Global Rank
An estimate of independent.co.uk's popularity. The rank is calculated using a combination of average daily visitors to independent.co.uk and pageviews on independent.co.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
90 Rank in
GB
An estimate of independent.co.uk's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to independent.co.uk and pageviews on independent.co.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of independent.co.uk's reputation. The number of links to independent.co.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
2 Reviews
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Traffic rank for independent.co.uk:
| Traffic Rank | Change | ||
| Yesterday | 1,145 | -54 | |
|---|---|---|---|
| 7 day | 1,278 | +82 | |
| 1 month | 1,282 | +197 | |
| 3 month | 1,082 | +39 | |
Estimated percentage of global pageviews on independent.co.uk:
| Pageviews | Change | ||
| Yesterday | 0.00255 | -0.3% | |
|---|---|---|---|
| 7 day | 0.00238 | -3% | |
| 1 month | 0.00231 | -6.5% | |
| 3 month | 0.002536 | -12.8% | |
Estimated percentage of global internet users who visit independent.co.uk:
| Reach | Change | ||
| Yesterday | 0.134 | +3% | |
|---|---|---|---|
| 7 day | 0.119 | -7% | |
| 1 month | 0.1227 | -15% | |
| 3 month | 0.1458 | +2.9% | |
Estimated percentage of visits to independent.co.uk that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 67.9 | +3% | |
|---|---|---|---|
| 7 day | 65.6 | -2% | |
| 1 month | 67.2 | -4% | |
| 3 month | 68.7 | 0% | |
Estimated daily unique pageviews per user for independent.co.uk:
| Pageviews/User | Change | ||
| Yesterday | 2.07 | -3% | |
|---|---|---|---|
| 7 day | 2.13 | +4% | |
| 1 month | 1.99 | +11% | |
| 3 month | 1.82 | -15.3% | |
Estimated daily time on site (mm:ss) for independent.co.uk:
| Time on Site | Change | ||
| Yesterday | 03:43 | +11% | |
|---|---|---|---|
| 7 day | 03:50 | +4% | |
| 1 month | 03:36 | +10% | |
| 3 month | 03:22 | +9% | |
Estimated percentage of visits to independent.co.uk that came from a search engine:
| Search % | Change | ||
| Yesterday | 16.1 | +3% | |
|---|---|---|---|
| 7 day | 16 | -7% | |
| 1 month | 16.2 | +6% | |
| 3 month | 16.6 | -25% | |
Average Load Time for Independent.co.uk
Very Slow (3.805 Seconds), 92% of sites are faster.
Independent.co.uks Regional Traffic Ranks
Country
Rank
289
314
662
725
1,025
1,070
1,223
1,368
1,451
1,517
1,539
1,539
1,599
1,726
2,010
2,204
2,866
3,839
4,044
4,101
4,276
4,296
4,519
7,791
9,964
18,059
Where Visitors Go on Independent.co.uk
Subdomain
Percent of Visitors
independent.co.uk
95.20%
blogs.independent.co.uk
5.90%
directory.independent.co.uk
1.50%
property.independent.co.uk
0.37%
reddit.independent.co.uk
0.22%
courses.independent.co.uk
0.17%
Audience Snapshot
Top Search Queries for Independent.co.uk
| Query | Percent of Search Traffic |
|---|
| 1 | independent | 3.11% |
| 2 | the independent | 1.90% |
| 3 | krokodil | 0.40% |
| 4 | mulberry bags | 0.29% |
| 5 | robert fisk | 0.27% |
| 6 | burberry uk | 0.24% |
| 7 | mulberry handbags | 0.23% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 16.2% |
| Last 7 days | 16% |
| Yesterday | 16.1% |
Top Queries from Search Traffic
The top queries driving traffic to independent.co.uk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | independent | 3.11% |
| 2 | the independent | 1.90% |
| 3 | krokodil | 0.40% |
| 4 | mulberry bags | 0.29% |
| 5 | robert fisk | 0.27% |
| 6 | burberry uk | 0.24% |
| 7 | mulberry handbags | 0.23% |
| 8 | independant | 0.22% |
| 9 | the independant | 0.18% |
| 10 | prove wrong einstein's equation | 0.16% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to independent.co.uk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | independent | 0.75% |
| 2 | mulberry bags | 0.29% |
| 3 | burberry uk | 0.24% |
| 4 | mulberry handbags | 0.23% |
| 5 | the independent | 0.20% |
| 6 | the picture that shames italy | 0.16% |
| 7 | prove wrong einstein's equation | 0.16% |
| 8 | manchester united transfer news | 0.15% |
| 9 | world best femails | 0.13% |
| 10 | sport football | 0.13% |
| Search Query | 1 Month Decline
|
|---|
| 1 | krokodil | 0.34% |
| 2 | rightmove | 0.14% |
| 3 | fitehe gazeta | 0.13% |
| 4 | mbt shoes | 0.11% |
| 5 | amirta pritam | 0.09% |
| 6 | amirta preetam | 0.09% |
| 7 | amrita pritam | 0.09% |
| 8 | independant | 0.07% |
| 9 | russia today | 0.07% |
| 10 | tibet | 0.07% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for independent.co.uk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for independent.co.ukPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
|||
| Query
A phrase that drives traffic to independent.co.uk from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that independent.co.uk is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| the independent | 8.11 | 46 | 16 |
| mulberry bags | 5.62 | 54 | 46 |
| burberry uk | 3.58 | 50 | 35 |
| mulberry handbags | 3.50 | 51 | 36 |
| mbt shoes | 2.81 | 41 | 64 |
| louis vuitton bags | 1.96 | 53 | 34 |
| dubai | 1.52 | 53 | 38 |
| china | 1.35 | 60 | 26 |
| best ipad accessories | 1.31 | 29 | 29 |
| news | 1.27 | 67 | 20 |
| burberry | 1.21 | 58 | 33 |
| sport football | 1.12 | 29 | 20 |
| recruitment agencies in slough | 1.02 | 33 | 80 |
| end of the world | 0.92 | 42 | 29 |
| ipad accessories | 0.89 | 42 | 44 |
| louis vuitton | 0.86 | 62 | 23 |
| krokodil | 0.85 | 42 | 17 |
| independent newspaper | 0.83 | 26 | 16 |
| help me to save | 0.77 | 28 | 85 |
| best juicer | 0.76 | 32 | 57 |
| golden triangle india | 0.71 | 32 | 40 |
| the independent newspaper | 0.70 | 26 | 13 |
| best audio books | 0.69 | 29 | 28 |
| uday hussein | 0.67 | 38 | 12 |
| the ritz hotel london | 0.67 | 30 | 38 |
| manchester united transfer news | 0.64 | 39 | 10 |
| audio books | 0.63 | 45 | 57 |
| hyundai i40 | 0.62 | 44 | 22 |
| irish independent | 0.62 | 44 | 10 |
| black mirror | 0.59 | 39 | 21 |
Search Engine Marketing (SEM) Activity by independent.co.uk
Ads for independent.co.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for independent.co.ukQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for independent.co.uk
| Likes | |
|---|---|
| Active community | 1 |
| Easy to navigate | 1 |
| Good content | 1 |
| Site is fast and responsive | 1 |
Reviews for independent.co.uk
this site to a friend
- One of the best newsites out of the UK
- Jun 07, 2011
The best use of this site is News.
- Active community
- Easy to navigate
- Good content
- Site is fast and responsive
Comments: The Independent is one of the best newspaper sites online and easily one of the top three in the UK. I read the Indie before I read any other news, every day, for its top-notch journalists and it's smart opinions. And I have NO idea what the other reviewer is talking about. The Independent has NEVER charged for content.
this site to a friend
- Pay?
- Legacy Review


Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.


Audience Demographics for Independent.co.uk
Relative to the general internet population how popular is independent.co.uk with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for independent.co.uk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Independent.co.uk
Country
Percent of Visitors
38.1%
18.2%
5.3%
2.3%
2.3%
2.2%
1.6%
1.5%
1.5%
1.3%
2.2%
1.6%
1.5%
1.5%
1.3%
1.3%
1.3%
1.2%
1.1%
0.9%
0.8%
0.8%
0.8%
0.8%
0.7%
0.7%
0.7%
0.7%
0.6%
0.6%
0.5%
0.5%


90
Ireland
New Zealand
Finland
Australia
Singapore
Pakistan
South Africa
Canada
Netherlands
Sweden
Thailand
Malaysia
Switzerland
United States
India
Spain
Italy
South Korea
France
Japan
Indonesia
Germany
Mexico
Brazil
Russia
China




