wigan.gov.uk
Wigan Metropolitan Borough Council
Provides details of council services as well as tourism, recreation, arts, culture and commercial information.
Statistics Summary for wigan.gov.uk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
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Global Rank
A rough estimate of wigan.gov.uk's popularity. The rank is calculated using a combination of average daily visitors to wigan.gov.uk and pageviews on wigan.gov.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
15,702 Rank in
GB
A rough estimate of wigan.gov.uk's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to wigan.gov.uk and pageviews on wigan.gov.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of wigan.gov.uk's reputation. The number of links to wigan.gov.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for wigan.gov.uk:
| Traffic Rank | Change | ||
| 1 month | 392,147 | -58,416 | |
|---|---|---|---|
| 3 month | 416,743 | +28,799 | |
Estimated percentage of global pageviews on wigan.gov.uk:
| Pageviews | Change | ||
| 1 month | 0.000018 | +45% | |
|---|---|---|---|
| 3 month | 0.000015 | +14% | |
Estimated percentage of global internet users who visit wigan.gov.uk:
| Reach | Change | ||
| 1 month | 0.00035 | +10% | |
|---|---|---|---|
| 3 month | 0.00034 | -15% | |
Estimated percentage of visits to wigan.gov.uk that consist of a single pageview:
| Bounce % | Change | ||
| 1 month | 39.1 | -14% | |
|---|---|---|---|
| 3 month | 43.2 | +1% | |
Estimated daily unique pageviews per user for wigan.gov.uk:
| Pageviews/User | Change | ||
| 1 month | 5.6 | +30% | |
|---|---|---|---|
| 3 month | 4.6 | +30% | |
Estimated daily time on site (mm:ss) for wigan.gov.uk:
| Time on Site | Change | ||
| 1 month | 04:36 | +23% | |
|---|---|---|---|
| 3 month | 03:58 | +53% | |
Estimated percentage of visits to wigan.gov.uk that came from a search engine:
| Search % | Change | ||
| 1 month | 12.6 | -25% | |
|---|---|---|---|
| 3 month | 18.4 | -18% | |
Average Load Time for Wigan.gov.uk
Speed time for wigan.gov.uk is not available.
Where Visitors Go on Wigan.gov.uk
Subdomain
Percent of Visitors
wigan.gov.uk
89.55%
kinnear.wigan.gov.uk
18.88%
Audience Snapshot
Top Search Queries for Wigan.gov.uk
| Query | Percent of Search Traffic |
|---|
| 1 | wigan council | 5.69% |
| 2 | wigan | 3.09% |
| 3 | wigan council jobs | 1.99% |
| 4 | wigen school | 1.90% |
| 5 | fraud and malpractice policy | 1.48% |
| 6 | ecat | 1.06% |
| 7 | wigan council core strategy examination | 0.97% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 12.6% |
| Last 7 days | - |
| Yesterday | - |
Top Queries from Search Traffic
The top queries driving traffic to wigan.gov.uk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | wigan council | 5.69% |
| 2 | wigan | 3.09% |
| 3 | wigan council jobs | 1.99% |
| 4 | wigen school | 1.90% |
| 5 | fraud and malpractice policy | 1.48% |
| 6 | ecat | 1.06% |
| 7 | wigan council core strategy examination | 0.97% |
| 8 | wigan rights of way | 0.92% |
| 9 | wigan council planning | 0.92% |
| 10 | introduction to belts | 0.91% |


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Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to wigan.gov.uk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | wigen school | 1.90% |
| 2 | wigan | 1.11% |
| 3 | drainage pipe | 0.68% |
| 4 | wigan council public right of way | 0.35% |
| 5 | wigan council core strategy examination library | 0.32% |
| 6 | wigan council core strategy | 0.24% |
| 7 | wigan council food hygiene | 0.24% |
| 8 | wigan council rent payment s 2011-2012 | 0.24% |
| 9 | 3 or 4 in nursery admissions | 0.23% |
| 10 | wigan map | 0.21% |
| Search Query | 1 Month Decline
|
|---|
| 1 | fraud and malpractice policy | 0.83% |
| 2 | introduction to belts | 0.77% |
| 3 | wigan council | 0.77% |
| 4 | wigan england jobs | 0.31% |
| 5 | road closure wigan | 0.27% |
| 6 | valuation office | 0.23% |
| 7 | wigan council birth certificate | 0.23% |
| 8 | wigan jobs | 0.21% |
| 9 | 28 days later wigan council | 0.20% |
| 10 | nick hudson wigan | 0.19% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for wigan.gov.uk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for wigan.gov.ukPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to wigan.gov.uk from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that wigan.gov.uk is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| wigan council jobs | 7.88 | 17 | 36 |
| wigan council | 6.54 | 21 | 10 |
| wigan | 5.64 | 33 | 16 |
| council jobs | 4.40 | 20 | 43 |
| shop front design | 3.06 | 9 | 47 |
| council planning | 2.46 | 5 | 40 |
| drainage pipe | 2.08 | 21 | 29 |
| planning applications | 1.87 | 14 | 68 |
| wigan jobs | 1.84 | 3 | 60 |
| rubbish removal | 1.84 | 23 | 68 |
| school | 1.71 | 47 | 33 |
| animal wardens | 1.42 | 9 | 40 |
| businesss advice wigan | 1.29 | 3 | 40 |
| sports village | 1.15 | 14 | 46 |
| cctv wigan | 1.14 | 3 | 70 |
| ecat | 1.14 | 33 | 18 |
| wigan school terms | 1.14 | 5 | 23 |
| street furniture wigan | 0.97 | 9 | 50 |
| how to become a | 0.81 | 9 | 65 |
| toucan crossing | 0.78 | 19 | 40 |
| wigan council food hygiene | 0.77 | 3 | 30 |
| become a social worker | 0.75 | 9 | 60 |
| how to transfer schools | 0.75 | 9 | 50 |
| rights of way | 0.74 | 7 | 10 |
| in the uk | 0.67 | 14 | 50 |
| pension service | 0.67 | 17 | 30 |
| pelican crossing | 0.64 | 19 | 10 |
| business rates | 0.63 | 17 | 58 |
| disabled living foundation | 0.60 | 10 | 45 |
| contact the elderly | 0.59 | 12 | 20 |
Search Engine Marketing (SEM) Activity by wigan.gov.uk
Ads for wigan.gov.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
No data available for wigan.gov.uk
Search Engine Marketing (SEM) Opportunities for wigan.gov.ukQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for wigan.gov.uk
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Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
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Audience Demographics for Wigan.gov.uk
Relative to the general internet population how popular is wigan.gov.uk with each audience below?
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: medium
Confidence: low
Confidence: medium
Confidence: medium
Confidence: medium
Advanced Demographics for wigan.gov.uk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.


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