whsmith.co.uk
WH Smith
Online store selling books, CDs, DVDs, videos, computer games and accessories, magazines, stationery, and selected hardware.
Statistics Summary for whsmith.co.uk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
22,923 Global Rank
Alexa Traffic RankAn estimate of whsmith.co.uk's popularity. The rank is calculated using a combination of average daily visitors to whsmith.co.uk and pageviews on whsmith.co.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
1,025 Rank in
GB
Traffic Rank in CountryAn estimate of whsmith.co.uk's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to whsmith.co.uk and pageviews on whsmith.co.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
Sites Linking InA measure of whsmith.co.uk's reputation. The number of links to whsmith.co.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
1 Review
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Traffic rank for whsmith.co.uk:
| Traffic Rank | Change | ||
| 7 day | 31,362 | +1,071 |  |
|---|---|---|---|
| 1 month | 28,482 | +8,126 | |
| 3 month | 22,923 | -5,465 |  |
Estimated percentage of global pageviews on whsmith.co.uk:
| Pageviews | Change | ||
| 7 day | 0.000223 | +12% | |
|---|---|---|---|
| 1 month | 0.000228 | -28% | |
| 3 month | 0.000281 | +33% | |
Estimated percentage of global internet users who visit whsmith.co.uk:
| Reach | Change | ||
| 7 day | 0.005 | -7% | |
|---|---|---|---|
| 1 month | 0.0055 | -25% | |
| 3 month | 0.0067 | +21% | |
Estimated percentage of visits to whsmith.co.uk that consist of a single pageview:
| Bounce % | Change | ||
| 7 day | 31.2 | -21% | |
|---|---|---|---|
| 1 month | 40.1 | +20% | |
| 3 month | 36.5 | -11% | |
Estimated daily unique pageviews per user for whsmith.co.uk:
| Pageviews/User | Change | ||
| 7 day | 4.8 | +20% | |
|---|---|---|---|
| 1 month | 4.4 | -5% | |
| 3 month | 4.4 | +10% | |
Estimated daily time on site (mm:ss) for whsmith.co.uk:
| Time on Site | Change | ||
| 7 day | 03:48 | +22% | |
|---|---|---|---|
| 1 month | 03:21 | -2% | |
| 3 month | 03:21 | +21% | |
Estimated percentage of visits to whsmith.co.uk that came from a search engine:
| Search % | Change | ||
| 7 day | 31.2 | -11% | |
|---|---|---|---|
| 1 month | 34.1 | -13% | |
| 3 month | 36.4 | -10% | |
Average Load Time for Whsmith.co.uk
Slow (2.001 Seconds), 69% of sites are faster.
Whsmith.co.uk’s Regional Traffic Ranks
Country
Rank
1,025
Ireland
6,825
Portugal
13,910
India
106,765
United States
119,157
Canada
Spain
Germany
Where Visitors Go on Whsmith.co.uk
Subdomain
Percent of Visitors
whsmith.co.uk
99.13%
secure.whsmith.co.uk
6.59%
directmail.whsmith.co.uk
0.91%
Audience Snapshot
Top Search Queries for Whsmith.co.uk
| Query | Percent of Search Traffic |
|---|
| 1 | whsmith | 24.20% |
| 2 | wh smith | 7.68% |
| 3 | w h smith | 3.11% |
| 4 | whsmiths | 1.79% |
| 5 | wh smiths | 1.37% |
| 6 | gadget shop | 1.24% |
| 7 | smiths | 0.99% |
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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 34.1% |
| Last 7 days | 31.2% |
| Yesterday | 54.8% |
Top Queries from Search Traffic
The top queries driving traffic to whsmith.co.uk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | whsmith | 24.20% |
| 2 | wh smith | 7.68% |
| 3 | w h smith | 3.11% |
| 4 | whsmiths | 1.79% |
| 5 | wh smiths | 1.37% |
| 6 | gadget shop | 1.24% |
| 7 | smiths | 0.99% |
| 8 | wh | 0.88% |
| 9 | plan toys | 0.76% |
| 10 | whs | 0.58% |
Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.
Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to whsmith.co.uk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
The change in percentage of search traffic to whsmith.co.uk for each query.
|
|---|
| 1 | wh smith | 1.39% |
| 2 | whsmith | 0.95% |
| 3 | plan toys | 0.76% |
| 4 | wh | 0.56% |
| 5 | kobo | 0.46% |
| 6 | world kitchen secrets | 0.36% |
| 7 | w h smith | 0.34% |
| 8 | wh smiths | 0.29% |
| 9 | whs | 0.28% |
| 10 | education books | 0.27% |
| Search Query | 1 Month Decline
The change in percentage of search traffic to whsmith.co.uk for each query.
|
|---|
| 1 | ebooks | 0.35% |
| 2 | w h smiths | 0.18% |
| 3 | school bags | 0.16% |
| 4 | whsmiths | 0.14% |
| 5 | magazine buy online | 0.13% |
| 6 | calligraphy pens | 0.12% |
| 7 | pencil cases | 0.11% |
| 8 | thank you cards | 0.10% |
| 9 | whsmith jobs | 0.10% |
| 10 | book stores | 0.09% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for whsmith.co.uk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for whsmith.co.ukPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
|||
| Query
Query A phrase that drives traffic to “whsmith.co.uk” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
Impact Factor A high value indicates that “whsmith.co.uk” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
Query Popularity An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
The Query Competition Index QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| gadget shop | 6.78 | 29 | 46 |
| wh | 6.56 | 36 | 21 |
| plan toys | 4.95 | 36 | 56 |
| books | 2.53 | 54 | 41 |
| w h | 1.85 | 15 | 10 |
| photo albums | 1.74 | 33 | 54 |
| wh smiths | 1.63 | 26 | 23 |
| stationery | 1.60 | 39 | 51 |
| education books | 1.57 | 20 | 49 |
| gadgets | 1.39 | 50 | 46 |
| filofax | 1.29 | 38 | 42 |
| books uk | 1.19 | 16 | 63 |
| ebooks | 1.13 | 50 | 49 |
| pencil case | 1.10 | 27 | 38 |
| online bookshop | 1.06 | 29 | 57 |
| kobo | 1.03 | 47 | 17 |
| gadget store | 1.03 | 21 | 41 |
| photo album | 1.00 | 35 | 53 |
| personalised christmas gifts | 0.98 | 28 | 87 |
| study abroad | 0.97 | 39 | 65 |
| kitchen secrets | 0.93 | 5 | 50 |
| book shops | 0.88 | 21 | 47 |
| kobo ereader | 0.88 | 38 | 37 |
| book shop | 0.87 | 23 | 41 |
| personalised childrens books | 0.82 | 20 | 56 |
| board games | 0.81 | 40 | 51 |
| whsmith books | 0.80 | 18 | 14 |
| invoice books | 0.79 | 14 | 62 |
| gadget | 0.72 | 49 | 37 |
| the gadget | 0.65 | 14 | 78 |
Search Engine Marketing (SEM) Activity by whsmith.co.uk
Ads for whsmith.co.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for whsmith.co.ukQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Greenbridge Rd, Swindon
Wilts SN3 3LD
UNITED KINGDOM
customer.relations [at] whsmith.co.uk
Company Info
| Employees: | 1K - 10K |
|---|---|
| Revenue: | $100 - 250M |
| Ownership: | Privately Held |
Contacts by Department
- Sales: 4
- Marketing: 9
- Finance & Administration: 23
- Human Resources: 5
- Engineering & Research: 1
- Operations: 9
- IT & IS: 10
- Other: 5
Contacts by Level
- C-Level: 4
- VP-Level: 1
- Director-Level: 16
- Manager-Level: 25
See whsmith.co.uk email and phone contacts.
Whois
Who is whsmith.co.uk? Whois lookup at GoDaddy.
About whsmith.co.uk (in its own words)
Quoted from whsmith.co.uk's About Us and similar pages.
We have over 500 High Street stores, over 120 stores at airports, train stations and motorway service areas and WHSmith.co.uk serves customers online 24 hours a day. High Street stores sell a wide range of newspapers, magazines, stationery, books and entertainment products. Travel stores focus on a tailored range of newspapers, magazines, books and confectionery to meet the needs of traveling customers. ... WHSmith.co.uk | Home
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Review Summary for whsmith.co.uk
Reviews for whsmith.co.uk
this site to a friend
- initial experience poor
- Legacy Review
Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.
Audience Demographics for Whsmith.co.uk
Relative to the general internet population how popular is whsmith.co.uk with each audience below?
Relative to the general internet population, 18-24 year olds are over-represented at whsmith.co.uk.Confidence: high
The audience for whsmith.co.uk among 25-34 year olds is similar to the general internet population.Confidence: high
Relative to the general internet population, 35-44 year olds are over-represented at whsmith.co.uk.Confidence: high
The audience for whsmith.co.uk among 45-54 year olds is similar to the general internet population.Confidence: high
Relative to the general internet population, 55-64 year olds are under-represented at whsmith.co.uk.Confidence: high
The audience for whsmith.co.uk among people over 65 years old is similar to the general internet population.Confidence: high
Relative to the general internet population, people who did not go to college are over-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, people some college education are under-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, people who went to college are under-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, people who went to graduate school are over-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, Males are under-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, Females are over-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, people with children are under-represented at whsmith.co.uk.Confidence: high
Relative to the general internet population, people without children are over-represented at whsmith.co.uk.Confidence: high
The audience for whsmith.co.uk among people browsing from home is similar to the general internet population.Confidence: high
Relative to the general internet population, people browsing from school are under-represented at whsmith.co.uk.Confidence: high
The audience for whsmith.co.uk among people browsing from work is similar to the general internet population.Confidence: high
Advanced Demographics for whsmith.co.uk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Whsmith.co.uk
Country
Percent of Visitors
74.6%
5.4%
3.2%
1.5%
1.1%
0.8%
0.6%
0.6%
0.8%
0.6%
0.6%
