sparksdirect.co.uk
Sparks Electrical Wholesalers
Lighting and electrical distributor and wholesaler.
Statistics Summary for sparksdirect.co.uk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
193,133 Global Rank
Alexa Traffic RankA rough estimate of sparksdirect.co.uk's popularity. The rank is calculated using a combination of average daily visitors to sparksdirect.co.uk and pageviews on sparksdirect.co.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
8,807 Rank in
GB
Traffic Rank in CountryA rough estimate of sparksdirect.co.uk's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to sparksdirect.co.uk and pageviews on sparksdirect.co.uk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
Sites Linking InA measure of sparksdirect.co.uk's reputation. The number of links to sparksdirect.co.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for sparksdirect.co.uk:
| Traffic Rank | Change | ||
| 1 month | 191,868 | -59,285 |  |
|---|---|---|---|
| 3 month | 193,133 | +17,331 |  |
Estimated percentage of global pageviews on sparksdirect.co.uk:
| Pageviews | Change | ||
| 1 month | 0.000104 | +35% | |
|---|---|---|---|
| 3 month | 0.000104 | -17% | |
Estimated percentage of global internet users who visit sparksdirect.co.uk:
| Reach | Change | ||
| 1 month | 0.00057 | +40% | |
|---|---|---|---|
| 3 month | 0.00055 | -7% | |
Estimated percentage of visits to sparksdirect.co.uk that consist of a single pageview:
| Bounce % | Change | ||
| 1 month | 22.5 | -19% | |
|---|---|---|---|
| 3 month | 25.3 | +15% | |
Estimated daily unique pageviews per user for sparksdirect.co.uk:
| Pageviews/User | Change | ||
| 1 month | 19 | -3% | |
|---|---|---|---|
| 3 month | 19.7 | -10% | |
Estimated daily time on site (mm:ss) for sparksdirect.co.uk:
| Time on Site | Change | ||
| 1 month | 21:40 | -10% | |
|---|---|---|---|
| 3 month | 23:13 | -27% | |
Estimated percentage of visits to sparksdirect.co.uk that came from a search engine:
| Search % | Change | ||
| 1 month | 12.1 | +17% | |
|---|---|---|---|
| 3 month | 12 | +5% | |
Average Load Time for Sparksdirect.co.uk
Average (1.44 Seconds), 51% of sites are faster.
India
Where Visitors Go on Sparksdirect.co.uk
Subdomain
Percent of Visitors
sparksdirect.co.uk
100.00%
blog.sparksdirect.co.uk
32.38%
Audience Snapshot
Top Search Queries for Sparksdirect.co.uk
| Query | Percent of Search Traffic |
|---|
| 1 | momoswing | 1.48% |
| 2 | recessed ceiling lights | 0.90% |
| 3 | lighting | 0.73% |
| 4 | swing trader blog | 0.65% |
| 5 | ryefield board | 0.60% |
| 6 | electric items | 0.58% |
| 7 | time delay light switch | 0.50% |
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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 12.1% |
| Last 7 days | - |
| Yesterday | - |
Top Queries from Search Traffic
The top queries driving traffic to sparksdirect.co.uk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | momoswing | 1.48% |
| 2 | recessed ceiling lights | 0.90% |
| 3 | lighting | 0.73% |
| 4 | swing trader blog | 0.65% |
| 5 | ryefield board | 0.60% |
| 6 | electric items | 0.58% |
| 7 | time delay light switch | 0.50% |
| 8 | shaver light | 0.47% |
| 9 | recessed ceiling light | 0.46% |
| 10 | post light | 0.43% |
Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.
Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to sparksdirect.co.uk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
The change in percentage of search traffic to sparksdirect.co.uk for each query.
|
|---|
| 1 | lighting | 0.73% |
| 2 | swing trader blog | 0.65% |
| 3 | recessed ceiling lights | 0.52% |
| 4 | mos ref. 90199aw | 0.40% |
| 5 | time delay switch | 0.24% |
| 6 | push button operation | 0.21% |
| 7 | 12 way tp | 0.20% |
| 8 | ac45n dimplex | 0.19% |
| 9 | mk switches | 0.18% |
| 10 | outdoor sign lighting | 0.17% |
| Search Query | 1 Month Decline
The change in percentage of search traffic to sparksdirect.co.uk for each query.
|
|---|
| 1 | momoswing | 0.68% |
| 2 | lutron rania lyneo | 0.43% |
| 3 | roof fan | 0.41% |
| 4 | stac5017t | 0.33% |
| 5 | dimplex heaters | 0.31% |
| 6 | afrodita light | 0.24% |
| 7 | br16lw | 0.20% |
| 8 | outdoor pole lights | 0.19% |
| 9 | 659-661 holloway road london n19 5se uk | 0.19% |
| 10 | domestic consumer unit | 0.19% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for sparksdirect.co.uk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for sparksdirect.co.ukPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
Query A phrase that drives traffic to “sparksdirect.co.uk” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
Impact Factor A high value indicates that “sparksdirect.co.uk” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
Query Popularity An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
The Query Competition Index QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| lighting | 2.28 | 44 | 58 |
| post light | 2.11 | 6 | 100 |
| wall lights | 1.86 | 24 | 75 |
| ceiling lights | 1.61 | 29 | 64 |
| sockets and switches | 1.53 | 14 | 70 |
| shaver light | 1.40 | 7 | 50 |
| ceiling extractor fan | 1.34 | 8 | 100 |
| bathroom lights | 1.33 | 27 | 73 |
| dimplex heaters | 1.32 | 14 | 86 |
| time delay switch | 1.28 | 5 | 100 |
| varilight dimmer switch | 1.18 | 14 | 75 |
| fire rated downlights | 1.17 | 11 | 91 |
| bulkhead light | 1.17 | 11 | 70 |
| door entry | 1.09 | 8 | 60 |
| time delay light switch | 0.99 | 7 | 40 |
| 6066 globe pendant | 0.90 | 7 | 100 |
| fluorescent light fittings | 0.85 | 10 | 62 |
| light sockets | 0.84 | 14 | 96 |
| kitchen under cupboard light fitting | 0.83 | 3 | 100 |
| bathroom sockets | 0.83 | 3 | 100 |
| bathroom lighting | 0.83 | 32 | 57 |
| dimmer switch | 0.83 | 24 | 53 |
| wardrobe lighting | 0.83 | 3 | 77 |
| mk grid dimmer | 0.82 | 5 | 90 |
| under cupboard lighting | 0.78 | 9 | 100 |
| electrical items | 0.77 | 9 | 45 |
| door buzzer | 0.77 | 10 | 61 |
| light switch | 0.73 | 30 | 53 |
| ceiling light | 0.72 | 19 | 62 |
| swing trader | 0.71 | 19 | 50 |
Search Engine Marketing (SEM) Activity by sparksdirect.co.uk
Ads for sparksdirect.co.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
No data available for sparksdirect.co.uk
Search Engine Marketing (SEM) Opportunities for sparksdirect.co.ukQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Whois
Who is sparksdirect.co.uk? Whois lookup at GoDaddy.
About sparksdirect.co.uk (in its own words)
Quoted from sparksdirect.co.uk's About Us and similar pages.
Website collectively; "Personal Information" means the details provided by you on registration; "We/us" means Sparks Electrical Wholesalers Ltd; "Website" means the website located at www.sparksdirect.co.uk or any subsequent URL which may replace it; "Cookies" means small text files which our Website places on your computer's hard drive to store information about your shopping session and to identify your computer; "United Kingdom" means England, Wales, Scotland, ... About Us
Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
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Review Summary for sparksdirect.co.uk
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Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.
Audience Demographics for Sparksdirect.co.uk
Relative to the general internet population how popular is sparksdirect.co.uk with each audience below?
The audience for sparksdirect.co.uk among 18-24 year olds is similar to the general internet population.Confidence: medium
The audience for sparksdirect.co.uk among 25-34 year olds is similar to the general internet population.Confidence: medium
Relative to the general internet population, 35-44 year olds are over-represented at sparksdirect.co.uk.Confidence: medium
The audience for sparksdirect.co.uk among 45-54 year olds is similar to the general internet population.Confidence: medium
Relative to the general internet population, 55-64 year olds are greatly under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people who did not go to college are greatly under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people some college education are under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people who went to college are under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people who went to graduate school are over-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, Males are over-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, Females are under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people with children are over-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people without children are under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people browsing from home are under-represented at sparksdirect.co.uk.Confidence: medium
Relative to the general internet population, people browsing from work are over-represented at sparksdirect.co.uk.Confidence: medium
Advanced Demographics for sparksdirect.co.uk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
