nfl.com
NFL.COM
Official site of the National Football League. It delivers in-depth team pages for all clubs, game-day coverage with real time statistics and play-by-play and chats with top players.
Statistics Summary for nfl.com
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
|
Global Rank
An estimate of nfl.com's popularity. The rank is calculated using a combination of average daily visitors to nfl.com and pageviews on nfl.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
103 Rank in
US
An estimate of nfl.com's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to nfl.com and pageviews on nfl.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of nfl.com's reputation. The number of links to nfl.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
3 Reviews
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Traffic rank for nfl.com:
| Traffic Rank | Change | ||
| Yesterday | 1,032 | +275 | |
|---|---|---|---|
| 7 day | 333 | -365 | |
| 1 month | 378 | +106 | |
| 3 month | 301 | -5 | |
Estimated percentage of global pageviews on nfl.com:
| Pageviews | Change | ||
| Yesterday | 0.00359 | -20% | |
|---|---|---|---|
| 7 day | 0.00951 | +86% | |
| 1 month | 0.00889 | -41.9% | |
| 3 month | 0.01389 | -19.8% | |
Estimated percentage of global internet users who visit nfl.com:
| Reach | Change | ||
| Yesterday | 0.134 | -26% | |
|---|---|---|---|
| 7 day | 0.386 | +107% | |
| 1 month | 0.332 | -16.8% | |
| 3 month | 0.3717 | +8.4% | |
Estimated percentage of visits to nfl.com that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 41.2 | -3% | |
|---|---|---|---|
| 7 day | 42.9 | +2% | |
| 1 month | 40.3 | +33% | |
| 3 month | 32.5 | +18% | |
Estimated daily unique pageviews per user for nfl.com:
| Pageviews/User | Change | ||
| Yesterday | 2.9 | +8% | |
|---|---|---|---|
| 7 day | 2.63 | -10% | |
| 1 month | 2.84 | -30.2% | |
| 3 month | 3.92 | -25.9% | |
Estimated daily time on site (mm:ss) for nfl.com:
| Time on Site | Change | ||
| Yesterday | 06:19 | -8% | |
|---|---|---|---|
| 7 day | 05:46 | -21% | |
| 1 month | 07:33 | -21% | |
| 3 month | 09:06 | -12% | |
Estimated percentage of visits to nfl.com that came from a search engine:
| Search % | Change | ||
| Yesterday | 6.3 | -24% | |
|---|---|---|---|
| 7 day | 13.9 | +26% | |
| 1 month | 9.8 | +40% | |
| 3 month | 7.5 | -30% | |
Average Load Time for Nfl.com
Slow (2.112 Seconds), 72% of sites are faster.
Nfl.coms Regional Traffic Ranks
Country
Rank
103
216
240
360
640
749
834
1,314
1,424
1,512
1,579
3,080
3,194
8,665
10,497
Where Visitors Go on Nfl.com
Subdomain
Percent of Visitors
nfl.com
95.62%
challengegames.nfl.com
3.93%
blogs.nfl.com
3.75%
gamepass.nfl.com
2.13%
fantasy.nfl.com
1.56%
s.nfl.com
1.49%
search.nfl.com
1.01%
clubs.nfl.com
0.78%
gamerewind.nfl.com
0.75%
static.nfl.com
0.64%
2011playoftheyear.nfl.com
0.29%
audiopass.nfl.com
0.25%
auth.nfl.com
0.22%
nflfilms.nfl.com
0.22%
edialog.nfl.com
0.20%
network.nfl.com
0.19%
top100.nfl.com
0.14%
richeisen.nfl.com
0.13%
m.nfl.com
0.10%
Audience Snapshot
Top Search Queries for Nfl.com
| Query | Percent of Search Traffic |
|---|
| 1 | nfl | 18.98% |
| 2 | nfl.com | 3.87% |
| 3 | nfl scores | 3.33% |
| 4 | nfl schedule | 2.77% |
| 5 | football | 2.18% |
| 6 | nfl standings | 1.71% |
| 7 | nfl playoff picture | 1.25% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 9.8% |
| Last 7 days | 13.9% |
| Yesterday | 6.3% |
Top Queries from Search Traffic
The top queries driving traffic to nfl.com from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | nfl | 18.98% |
| 2 | nfl.com | 3.87% |
| 3 | nfl scores | 3.33% |
| 4 | nfl schedule | 2.77% |
| 5 | football | 2.18% |
| 6 | nfl standings | 1.71% |
| 7 | nfl playoff picture | 1.25% |
| 8 | nfl network | 0.84% |
| 9 | michael vick | 0.69% |
| 10 | deion sanders | 0.49% |


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Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to nfl.com in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | nfl playoff picture | 1.24% |
| 2 | football | 0.65% |
| 3 | deion sanders | 0.43% |
| 4 | nfl scores | 0.35% |
| 5 | peyton manning | 0.33% |
| 6 | nfl standings | 0.26% |
| 7 | nfl playoffs | 0.22% |
| 8 | new 49ers | 0.21% |
| 9 | ben roethlisberger | 0.15% |
| 10 | drew brees | 0.13% |
| Search Query | 1 Month Decline
|
|---|
| 1 | michael vick | 1.62% |
| 2 | nfl | 1.47% |
| 3 | nfl.com | 0.42% |
| 4 | afc | 0.22% |
| 5 | schedule | 0.20% |
| 6 | nfl network | 0.20% |
| 7 | nfl fantasy | 0.18% |
| 8 | kyle orton | 0.17% |
| 9 | tiki barber | 0.16% |
| 10 | jordy nelson | 0.15% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nfl.com.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for nfl.comPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to nfl.com from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that nfl.com is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| nfl scores | 7.20 | 50 | 15 |
| football | 7.01 | 56 | 23 |
| nfl schedule | 5.56 | 49 | 14 |
| nfl standings | 3.09 | 44 | 12 |
| nfl.com | 2.75 | 54 | 16 |
| nfl playoff picture | 2.69 | 35 | 19 |
| nfl network | 2.63 | 42 | 21 |
| fantasy football | 1.94 | 58 | 27 |
| football games | 1.46 | 47 | 31 |
| deion sanders | 1.39 | 44 | 22 |
| nfl fantasy | 1.37 | 41 | 21 |
| nfl live | 1.32 | 32 | 35 |
| green bay packers | 1.25 | 50 | 33 |
| michael vick | 1.00 | 48 | 17 |
| nfl.com fantasy | 0.93 | 35 | 22 |
| nfl draft | 0.88 | 38 | 29 |
| nfl games | 0.82 | 31 | 35 |
| nfl playoff | 0.81 | 17 | 12 |
| nfl games online | 0.80 | 27 | 42 |
| thursday night football | 0.79 | 35 | 17 |
| nfl schedule 2011 | 0.79 | 38 | 16 |
| nfl football | 0.74 | 34 | 31 |
| dallas cowboys | 0.68 | 53 | 23 |
| nfl team stats | 0.64 | 28 | 40 |
| denver broncos | 0.63 | 46 | 36 |
| adrian peterson | 0.62 | 41 | 23 |
| schedule | 0.62 | 46 | 15 |
| peyton manning | 0.56 | 48 | 22 |
| 49ers | 0.55 | 47 | 28 |
| watch nfl games online | 0.55 | 35 | 47 |
Search Engine Marketing (SEM) Activity by nfl.com
Ads for nfl.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for nfl.comQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for nfl.com
| Likes | |
|---|---|
| Good content | 1 |
Reviews for nfl.com
this site to a friend
- Informative about Sports
- Dec 08, 2011
The best use of this site is Research.
- Good content
- Other
Comments: great site for those who loves sports! updated regularly and easy to navigate -- momdaughterstyle dot blogspot dot com
this site to a friend
- overall site
- Feb 16, 2010


Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.


Audience Demographics for Nfl.com
Relative to the general internet population how popular is nfl.com with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for nfl.com
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Nfl.com
Country
Percent of Visitors
71.8%
4.1%
3.8%
2.1%
1.6%
1.5%
1.0%
0.9%
0.8%
0.8%
1.5%
1.0%
0.9%
0.8%
0.8%
0.7%
0.7%
0.6%
0.5%
0.5%


103
Canada
Mexico
Austria
United Kingdom
Australia
Brazil
South Korea
Spain
Germany
Italy
France
Japan
China
India




