nba.com
NBA.com
The official site of the National Basketball Association. Includes news, features, multimedia, player profiles, chat transcripts, schedules and statistics.
Statistics Summary for nba.com
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
381 Global Rank
Alexa Traffic RankAn estimate of nba.com's popularity. The rank is calculated using a combination of average daily visitors to nba.com and pageviews on nba.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
153 Rank in
US
Traffic Rank in CountryAn estimate of nba.com's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to nba.com and pageviews on nba.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
Sites Linking InA measure of nba.com's reputation. The number of links to nba.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
5 Reviews
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Traffic rank for nba.com:
| Traffic Rank | Change | ||
| Yesterday | 326 | +61 |  |
|---|---|---|---|
| 7 day | 293 | +8 | |
| 1 month | 290 | -6 |  |
| 3 month | 381 | -1,825 | |
Estimated percentage of global pageviews on nba.com:
| Pageviews | Change | ||
| Yesterday | 0.0131 | -18% | |
|---|---|---|---|
| 7 day | 0.01488 | -1.6% | |
| 1 month | 0.01545 | -1.2% | |
| 3 month | 0.01172 | +564.2% | |
Estimated percentage of global internet users who visit nba.com:
| Reach | Change | ||
| Yesterday | 0.353 | -16% | |
|---|---|---|---|
| 7 day | 0.378 | -2% | |
| 1 month | 0.384 | +7.3% | |
| 3 month | 0.284 | +337% | |
Estimated percentage of visits to nba.com that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 31.2 | +13% | |
|---|---|---|---|
| 7 day | 30.6 | 0% | |
| 1 month | 30.4 | -1% | |
| 3 month | 30.1 | +22% | |
Estimated daily unique pageviews per user for nba.com:
| Pageviews/User | Change | ||
| Yesterday | 4.03 | -2% | |
|---|---|---|---|
| 7 day | 4.19 | +0.7% | |
| 1 month | 4.26 | -8% | |
| 3 month | 4.33 | +52% | |
Estimated daily time on site (mm:ss) for nba.com:
| Time on Site | Change | ||
| Yesterday | 06:02 | -3% | |
|---|---|---|---|
| 7 day | 06:22 | -1% | |
| 1 month | 06:23 | 0% | |
| 3 month | 06:02 | +149% | |
Estimated percentage of visits to nba.com that came from a search engine:
| Search % | Change | ||
| Yesterday | 7.3 | +6% | |
|---|---|---|---|
| 7 day | 7.3 | +11% | |
| 1 month | 7 | -13% | |
| 3 month | 7.6 | -32% | |
Average Load Time for Nba.com
Slow (1.791 Seconds), 64% of sites are faster.
Nba.com’s Regional Traffic Ranks
Country
Rank
Philippines
21
Puerto Rico
34
Hong Kong
96
Dominican Republic
Spain
149
153
Israel
166
Canada
184
Taiwan
229
Australia
238
Singapore
249
Poland
262
Turkey
297
Italy
314
Argentina
334
Venezuela
361
Thailand
367
South Korea
440
Germany
486
Mexico
503
Brazil
564
United Kingdom
665
France
724
Indonesia
757
Netherlands
797
China
908
Japan
1,831
Russia
1,868
India
4,677
Where Visitors Go on Nba.com
Subdomain
Percent of Visitors
nba.com
93.50%
blogs.nba.com
5.38%
china.nba.com
4.28%
ilp.nba.com
3.96%
store.nba.com
1.55%
audience.nba.com
1.30%
premium.nba.com
0.68%
account.nba.com
0.33%
leaguepasssupport.nba.com
0.11%
photostore.nba.com
0.07%
nbateamsp1intngx1.nba.com
0.03%
nbateamsp1dev5.nba.com
0.03%
nbateams8ngx3.nba.com
0.03%
Audience Snapshot
Top Search Queries for Nba.com
| Query | Percent of Search Traffic |
|---|
| 1 | nba | 22.32% |
| 2 | miami heat | 2.91% |
| 3 | lakers | 2.38% |
| 4 | nba.com | 2.31% |
| 5 | chicago bulls | 1.56% |
| 6 | nba league pass | 1.02% |
| 7 | golden state warriors | 0.90% |
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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 7% |
| Last 7 days | 7.3% |
| Yesterday | 7.3% |
Top Queries from Search Traffic
The top queries driving traffic to nba.com from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | nba | 22.32% |
| 2 | miami heat | 2.91% |
| 3 | lakers | 2.38% |
| 4 | nba.com | 2.31% |
| 5 | chicago bulls | 1.56% |
| 6 | nba league pass | 1.02% |
| 7 | golden state warriors | 0.90% |
| 8 | nba lockout | 0.87% |
| 9 | dallas mavericks | 0.86% |
| 10 | nba news | 0.84% |
Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.
Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to nba.com in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
The change in percentage of search traffic to nba.com for each query.
|
|---|
| 1 | nba | 7.24% |
| 2 | miami heat | 2.17% |
| 3 | lakers | 1.71% |
| 4 | nba.com | 1.28% |
| 5 | chicago bulls | 0.97% |
| 6 | nba league pass | 0.85% |
| 7 | sigur ros | 0.65% |
| 8 | nba news | 0.54% |
| 9 | golden state warriors | 0.50% |
| 10 | boston celtics | 0.47% |
| Search Query | 1 Month Decline
The change in percentage of search traffic to nba.com for each query.
|
|---|
| 1 | nba lockout | 3.56% |
| 2 | kris humphries | 0.71% |
| 3 | lebron | 0.56% |
| 4 | chris bosh | 0.36% |
| 5 | basketball | 0.29% |
| 6 | lebron james | 0.29% |
| 7 | nba playoffs 2011 | 0.22% |
| 8 | shannon brown | 0.22% |
| 9 | nba mock draft | 0.17% |
| 10 | nba finals | 0.17% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nba.com.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for nba.comPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
|||
| Query
Query A phrase that drives traffic to “nba.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
Impact Factor A high value indicates that “nba.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
Query Popularity An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
The Query Competition Index QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| nba | 28.42 | 64 | 16 |
| golden state warriors | 2.58 | 34 | 41 |
| nba.com | 2.52 | 42 | 13 |
| miami heat | 2.39 | 46 | 26 |
| lakers | 1.95 | 46 | 29 |
| dallas mavericks | 1.67 | 40 | 23 |
| nba news | 1.61 | 36 | 23 |
| los angeles lakers | 1.54 | 34 | 29 |
| jordan shoes | 1.49 | 50 | 40 |
| nba league pass | 1.48 | 31 | 18 |
| knicks | 1.35 | 37 | 29 |
| basketball | 1.32 | 47 | 29 |
| clippers | 1.31 | 33 | 38 |
| boston celtics | 1.30 | 36 | 22 |
| chicago bulls | 1.29 | 41 | 29 |
| cleveland cavaliers | 1.21 | 32 | 44 |
| nba lockout | 1.20 | 51 | 17 |
| nba jerseys | 1.04 | 30 | 37 |
| nba store | 0.96 | 33 | 23 |
| la clippers | 0.90 | 28 | 36 |
| nba tv | 0.88 | 30 | 17 |
| utah jazz | 0.88 | 33 | 63 |
| new jersey nets | 0.82 | 31 | 27 |
| kris humphries | 0.82 | 57 | 12 |
| los angeles clippers | 0.81 | 27 | 38 |
| sacramento kings | 0.78 | 34 | 38 |
| denver nuggets | 0.77 | 28 | 58 |
| orlando magic | 0.73 | 33 | 37 |
| new york | 0.72 | 56 | 35 |
| michael jordan | 0.71 | 48 | 21 |
Search Engine Marketing (SEM) Activity by nba.com
Ads for nba.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for nba.comQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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645 Fifth Ave
New York, NY 10022
US
internicadmin [at] nba.com
Company Info
| Employees: | 1K - 10K |
|---|---|
| Revenue: | > $1B |
| Ownership: | Privately Held |
Contacts by Department
- Sales: 191
- Marketing: 256
- Finance & Administration: 216
- Human Resources: 60
- Support: 42
- Engineering & Research: 23
- Operations: 64
- IT & IS: 82
- Other: 113
Contacts by Level
- C-Level: 55
- VP-Level: 197
- Director-Level: 281
- Manager-Level: 302
See nba.com email and phone contacts.
Whois
Who is nba.com? Whois lookup at GoDaddy.
About nba.com (in its own words)
Quoted from nba.com's About Us and similar pages.
NBA TV is the ultimate source for all things basketball, featuring live NBA games every week --including playoffs, new original programming, live high-definition (HDTV) NBA game broadcasts and enough highlights and news to quench even the most avid fan's hoops thirst. ... For the first time, NBA TV broadcasts live NBA games in HD. Viewers with HD capability can experience live NBA action in the brilliance of high-definition for several games this season. ... NBA.com NBA TV index
Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
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Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
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Review Summary for nba.com
| Likes | |
|---|---|
| Active community | 1 |
| Easy to navigate | 2 |
| Good content | 3 |
| Site is fast and responsive | 1 |
| Dislikes | |
|---|---|
| Site is slow and unresponsive | 1 |
Reviews for nba.com
this site to a friend
- My favourite homepage but..
- Jan 28, 2012
The best use of this site is Entertainment.
- Good content
- Site is slow and unresponsive
Comments: My beloved home page of greatest basketball nba! Very nice source and the number one source. But this site was user friendly only once back in 1996, then ..those changes .. blackouts and stuff.. not nice.
this site to a friend
- NBA all the way
- May 04, 2011
The best use of this site is Entertainment.
- Easy to navigate
- Good content
- Site is fast and responsive
Comments: The best website on the net, NBA all the way!
this site to a friend
- The Basketball Diaries
- Jul 26, 2010
The best use of this site is News.
- Active community
- Easy to navigate
- Good content
- Other
Comments: The best NBA basketball site on the web hands down.
this site to a friend
- NBA website, good sports news
- Feb 16, 2010
this site to a friend
- Great site
- Legacy Review
Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.
Audience Demographics for Nba.com
Relative to the general internet population how popular is nba.com with each audience below?
Relative to the general internet population, 18-24 year olds are over-represented at nba.com.Confidence: high
Relative to the general internet population, 25-34 year olds are over-represented at nba.com.Confidence: high
Relative to the general internet population, 35-44 year olds are under-represented at nba.com.Confidence: high
Relative to the general internet population, 45-54 year olds are under-represented at nba.com.Confidence: high
Relative to the general internet population, 55-64 year olds are greatly under-represented at nba.com.Confidence: high
Relative to the general internet population, people over 65 years old are under-represented at nba.com.Confidence: high
Relative to the general internet population, people who did not go to college are under-represented at nba.com.Confidence: high
The audience for nba.com among people some college education is similar to the general internet population.Confidence: high
Relative to the general internet population, people who went to college are over-represented at nba.com.Confidence: high
Relative to the general internet population, people who went to graduate school are under-represented at nba.com.Confidence: high
Relative to the general internet population, Males are over-represented at nba.com.Confidence: high
Relative to the general internet population, Females are under-represented at nba.com.Confidence: high
Relative to the general internet population, people with children are under-represented at nba.com.Confidence: high
Relative to the general internet population, people without children are over-represented at nba.com.Confidence: high
The audience for nba.com among people browsing from home is similar to the general internet population.Confidence: high
Relative to the general internet population, people browsing from school are over-represented at nba.com.Confidence: high
The audience for nba.com among people browsing from work is similar to the general internet population.Confidence: high
Advanced Demographics for nba.com
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Nba.com
Country
Percent of Visitors
41.0%
5.1%
4.6%
4.5%
3.7%
3.5%
2.9%
2.1%
1.8%
1.7%
3.5%
2.9%
2.1%
1.8%
1.7%
1.6%
1.6%
1.6%
1.4%
1.4%
1.4%
1.4%
1.3%
1.0%
0.9%
0.9%
0.8%
0.8%
0.6%
0.6%
0.6%
0.6%
0.6%
0.5%
