nature.com
Nature.com
Nature.com provides access to all Nature Publishing Group journals, online databases and services, including Nature News, and the social network for scientists Nature Network. Nature Publishing Group publishes products across the life, physical and applied sciences and clinical medicine. Nature.com hosts more than 70 journals, including Nature . The site also include Nature Jobs, which features access to job listings, editorial content about scientific careers and other information.
Statistics Summary for nature.com
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
|
Global Rank
An estimate of nature.com's popularity. The rank is calculated using a combination of average daily visitors to nature.com and pageviews on nature.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
2,199 Rank in
US
An estimate of nature.com's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to nature.com and pageviews on nature.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of nature.com's reputation. The number of links to nature.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
4 Reviews
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Traffic rank for nature.com:
| Traffic Rank | Change | ||
| Yesterday | 2,389 | -323 | |
|---|---|---|---|
| 7 day | 2,897 | -111 | |
| 1 month | 2,794 | -184 | |
| 3 month | 2,729 | -407 | |
Estimated percentage of global pageviews on nature.com:
| Pageviews | Change | ||
| Yesterday | 0.00156 | +4% | |
|---|---|---|---|
| 7 day | 0.00134 | +4% | |
| 1 month | 0.001417 | +4% | |
| 3 month | 0.001484 | +23.8% | |
Estimated percentage of global internet users who visit nature.com:
| Reach | Change | ||
| Yesterday | 0.065 | +20% | |
|---|---|---|---|
| 7 day | 0.053 | +5% | |
| 1 month | 0.0541 | +10% | |
| 3 month | 0.054 | +11% | |
Estimated percentage of visits to nature.com that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 69.6 | +10% | |
|---|---|---|---|
| 7 day | 64.1 | +6% | |
| 1 month | 62.1 | +1% | |
| 3 month | 62.1 | 0% | |
Estimated daily unique pageviews per user for nature.com:
| Pageviews/User | Change | ||
| Yesterday | 2.6 | -10% | |
|---|---|---|---|
| 7 day | 2.71 | 0% | |
| 1 month | 2.78 | -5% | |
| 3 month | 2.88 | +12% | |
Estimated daily time on site (mm:ss) for nature.com:
| Time on Site | Change | ||
| Yesterday | 02:25 | -16% | |
|---|---|---|---|
| 7 day | 02:43 | -9% | |
| 1 month | 02:52 | -11% | |
| 3 month | 02:59 | +5% | |
Estimated percentage of visits to nature.com that came from a search engine:
| Search % | Change | ||
| Yesterday | 17 | -23% | |
|---|---|---|---|
| 7 day | 17.8 | -11% | |
| 1 month | 18.1 | -13% | |
| 3 month | 19.7 | -19% | |
Average Load Time for Nature.com
Average (1.637 Seconds), 58% of sites are faster.
Nature.coms Regional Traffic Ranks
Country
Rank
1,137
1,146
1,255
1,309
1,666
1,983
2,053
2,199
2,550
2,574
2,699
2,953
3,154
3,224
3,455
3,594
3,725
3,762
3,787
3,974
4,058
4,186
4,395
4,433
5,037
5,174
5,214
6,504
7,078
7,875
8,609
11,204
Where Visitors Go on Nature.com
Subdomain
Percent of Visitors
nature.com
86.33%
blogs.nature.com
6.34%
status.nature.com
4.37%
network.nature.com
4.28%
secure.nature.com
0.53%
precedings.nature.com
0.51%
powerplant.nature.com
0.37%
feeds.nature.com
0.27%
staging-www.nature.com
0.22%
mts-ejhg.nature.com
0.17%
test-www.nature.com
0.15%
press.nature.com
0.14%
ealert.nature.com
0.14%
build.nature.com
0.12%
darwin.nature.com
0.10%
naturesandbox.nature.com
0.08%
Audience Snapshot
Top Search Queries for Nature.com
| Query | Percent of Search Traffic |
|---|
| 1 | nature | 10.30% |
| 2 | natura | 0.51% |
| 3 | nature genetics | 0.41% |
| 4 | electric doping | 0.34% |
| 5 | nature journal | 0.34% |
| 6 | scientific american | 0.31% |
| 7 | special tray three handle to | 0.29% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 18.1% |
| Last 7 days | 17.8% |
| Yesterday | 17% |
Top Queries from Search Traffic
The top queries driving traffic to nature.com from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | nature | 10.30% |
| 2 | natura | 0.51% |
| 3 | nature genetics | 0.41% |
| 4 | electric doping | 0.34% |
| 5 | nature journal | 0.34% |
| 6 | scientific american | 0.31% |
| 7 | special tray three handle to | 0.29% |
| 8 | jhh | 0.28% |
| 9 | name of spring removable orthodontic appliance | 0.26% |
| 10 | nature jobs | 0.26% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to nature.com in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | nature | 2.66% |
| 2 | electric doping | 0.34% |
| 3 | special tray three handle to | 0.29% |
| 4 | name of spring removable orthodontic appliance | 0.26% |
| 5 | male circumcision hiv/aids prevention | 0.14% |
| 6 | nature journal | 0.13% |
| 7 | tricorder | 0.12% |
| 8 | brandt et al. nature | 0.12% |
| 9 | model: basin fish | 0.11% |
| 10 | apc mutation mv4-11 | 0.10% |
| Search Query | 1 Month Decline
|
|---|
| 1 | natura | 0.83% |
| 2 | برنامج فتشوب sas4 | 0.21% |
| 3 | natur | 0.12% |
| 4 | my account | 0.11% |
| 5 | blogger | 0.11% |
| 6 | nature medicine | 0.10% |
| 7 | fat sex | 0.07% |
| 8 | nature magazine | 0.07% |
| 9 | neutrino faster than light | 0.07% |
| 10 | nature reviews drug discovery 10 802-803 | 0.07% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nature.com.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for nature.comPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to nature.com from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that nature.com is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| nature | 50.94 | 53 | 21 |
| removable orthodontic appliance | 3.39 | 23 | 100 |
| natura | 2.28 | 55 | 19 |
| scientific american | 1.85 | 41 | 25 |
| nature genetics | 1.28 | 29 | 13 |
| nature journal | 1.25 | 28 | 16 |
| nature magazine | 1.07 | 31 | 18 |
| eye | 1.02 | 45 | 21 |
| nature jobs | 0.91 | 28 | 15 |
| nature news | 0.90 | 23 | 35 |
| obesity | 0.78 | 44 | 37 |
| leukemia | 0.77 | 43 | 34 |
| my account | 0.75 | 35 | 17 |
| climate change | 0.71 | 41 | 59 |
| nature medicine | 0.68 | 29 | 12 |
| jhh | 0.66 | 34 | 10 |
| nature materials | 0.65 | 25 | 25 |
| tricorder | 0.58 | 32 | 20 |
| nature climate change | 0.54 | 22 | 20 |
| natur | 0.48 | 31 | 32 |
| journal | 0.46 | 48 | 29 |
| immunology | 0.46 | 31 | 29 |
| publishing group | 0.45 | 9 | 45 |
| nature neuroscience | 0.43 | 30 | 13 |
| geology ethiopia | 0.42 | 32 | 50 |
| spinal cord | 0.42 | 32 | 25 |
| ki | 0.41 | 43 | 18 |
| isme | 0.41 | 36 | 16 |
| next generation sequencing | 0.41 | 24 | 51 |
| naturejobs | 0.40 | 26 | 10 |
Search Engine Marketing (SEM) Activity by nature.com
Ads for nature.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for nature.comQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for nature.com
Reviews for nature.com
this site to a friend
- Leaving the competition behind
- Legacy Review
this site to a friend
- BDJ
- Legacy Review
this site to a friend
- Pre-eminent British Science Journal
- Legacy Review


Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.


Audience Demographics for Nature.com
Relative to the general internet population how popular is nature.com with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for nature.com
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Nature.com
Country
Percent of Visitors
28.9%
13.2%
5.1%
5.0%
4.8%
3.3%
2.7%
2.4%
2.4%
2.0%
3.3%
2.7%
2.4%
2.4%
2.0%
1.6%
1.5%
1.4%
1.3%
1.3%
1.1%
1.1%
1.1%
1.0%
0.9%
0.9%
0.9%
0.8%
0.7%
0.7%
0.7%
0.7%
0.7%
0.6%
0.6%
0.6%
0.5%


2,199
Nigeria
Pakistan
India
Bangladesh
Portugal
Philippines
United Kingdom
Canada
Switzerland
Finland
Australia
Norway
Belgium
Romania
Germany
Sweden
Japan
Italy
Spain
Iran
Malaysia
Mexico
South Korea
Netherlands
South Africa
Thailand
Indonesia
China
Brazil
France
Russia





