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mashable.com

Mashable 

News weblog about social networking web sites and Social Media

Statistics Summary for mashable.com

Alexa Traffic Rank Reputation
Global 203
Global Rank Alexa Traffic Rank
An estimate of mashable.com's popularity.

The rank is calculated using a combination of average daily visitors to mashable.com and pageviews on mashable.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 114
Rank in US Traffic Rank in Country
An estimate of mashable.com's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to mashable.com and pageviews on mashable.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
110,367
Sites Linking In Sites Linking In
A measure of mashable.com's reputation.

The number of links to mashable.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
4.5 Stars
13 Reviews
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Traffic rank for mashable.com:

  Traffic Rank Change
Yesterday 202 -23 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 209 -12 Change in Traffic Rank over the trailing 7 day period (A negative change means the site is getting more popular)
1 month 198 -15 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 203 +20 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)

Estimated percentage of global pageviews on mashable.com:

  Pageviews Change
Yesterday 0.0118 +7% Change in Pageviews over the trailing 1 day period
7 day 0.01147 +4.3% Change in Pageviews over the trailing 7 day period
1 month 0.01245 +8.3% Change in Pageviews over the trailing 1 month period
3 month 0.0123 -7.4% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit mashable.com:

  Reach Change
Yesterday 0.66 +6% Change in Reach over the trailing 1 day period
7 day 0.632 +6% Change in Reach over the trailing 7 day period
1 month 0.674 +10% Change in Reach over the trailing 1 month period
3 month 0.653 -2.2% Change in Reach over the trailing 3 month period

Estimated percentage of visits to mashable.com that consist of a single pageview:

  Bounce % Change
Yesterday 59.1 -3% Change in Bounce % over the trailing 1 day period
7 day 58.8 -1% Change in Bounce % over the trailing 7 day period
1 month 59.7 0%
3 month 60 +2% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for mashable.com:

  Pageviews/User Change
Yesterday 1.97 +2% Change in Pageviews/User over the trailing 1 day period
7 day 1.93 -2% Change in Pageviews/User over the trailing 7 day period
1 month 1.95 -1.5% Change in Pageviews/User over the trailing 1 month period
3 month 1.97 -5.7% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for mashable.com:

  Time on Site Change
Yesterday 03:27 -1% Change in Time on Site over the trailing 1 day period
7 day 03:35 +5% Change in Time on Site over the trailing 7 day period
1 month 03:26 +2% Change in Time on Site over the trailing 1 month period
3 month 03:23 -4% Change in Time on Site over the trailing 3 month period
Compare mashable.com to:

Learn more about Alexa Traffic Stats.

Average Load Time for Mashable.com

Slow (2.54 Seconds), 80% of sites are faster.

Where Visitors Go on Mashable.com

Subdomain

Percent of Visitors

mashable.com

99.34%

jobs.mashable.com

0.75%

fr.mashable.com

0.34%

feeds.mashable.com

0.22%

More

Audience Snapshot

Top Search Queries for Mashable.com


Based on internet averages, mashable.com is visited more frequently by users who are in the age range 25-34, have no children and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 facebook 11.96%
2 youtube 8.57%
3 do a barrel roll 1.84%
4 mashable 1.48%
5 you tube 1.32%
6 let it snow 1.16%
7 gmail 0.78%

View the full Audience Profile

View the complete Search Analytics

 

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Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 9.6%
Last 7 days 9.2%
Yesterday 9.4%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to mashable.com in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to mashable.com for each query.
1 youtube 2.98%
2 let it snow 1.16%
3 you tube 0.26%
4 burberry 0.16%
5 barrel roll 0.16%
6 instagram android 0.15%
7 damn you autocorrect 0.14%
8 facebook timeline 0.13%
9 twitter.com -? 0.11%
10 amazon 0.11%
Search Query 1 Month Decline The change in percentage of search traffic to mashable.com for each query.
1 facebook 4.05%
2 gmail 0.89%
3 mashable 0.30%
4 how to download from youtube 0.22%
5 where to get blackberry os image 0.18%
6 mapquest 0.16%
7 forrester e-commerce 0.11%
8 louis daguerre 0.08%
9 do a barrel roll 0.08%
10 25 worst passwords of 2011 0.07%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for mashable.com.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for mashable.com

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “mashable.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. 		Impact Factor Impact Factor
A high value indicates that “mashable.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly 		Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly 		QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
facebook 34.66 100 20
youtube 18.16 94 15
you tube 2.85 81 15
let it snow 2.58 71 20
do a barrel 1.59 35 10
face book 1.07 75 13
barrel roll 0.98 45 11
burberry 0.79 58 33
let it 0.76 29 10
facebook timeline 0.73 57 20
social media 0.67 53 44
gmail 0.57 88 14
myspace 0.57 67 16
linkedin 0.52 74 12
damn you auto correct 0.51 37 100
social media marketing 0.45 49 60
mobile apps development 0.42 39 59
free blog 0.39 45 31
instagram android 0.38 42 16
do a barrel roll google 0.37 43 20
free press release 0.36 40 47
ipad 2 case 0.36 46 51
free press release sites 0.35 33 37
social media news 0.32 37 26
facbook 0.31 71 16
hulu 0.29 69 12
social media strategy 0.29 35 54
amazon 0.27 85 12
louis daguerre 0.26 59 36
facebok 0.26 67 22
 

Search Engine Marketing (SEM) Activity by mashable.com

Ads for mashable.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

Download Alexa Toolbar Now
 

Search Engine Marketing (SEM) Opportunities for mashable.com

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Pete Cashmore
San Francisco, CA
US
contact [at] mashable.com

Jigsaw logo

Company Info

Employees:0 - 25
Revenue:$0 - 1M
Ownership:Privately Held

Contacts by Department

  • Operations: 1

Contacts by Level

  • C-Level: 1

See mashable.com email and phone contacts.


Whois

Who is mashable.com? Whois lookup at GoDaddy.


About mashable.com (in its own words) Quoted from mashable.com's About Us and similar pages.

With more than 5 million monthly pageviews, Mashable is the world’s largest blog focused exclusively on social networks. Mashable will put your brand in front of the most tech-savvy early adopters, venture capitalists, entrepreneurs, influencers, Web 2.0 aficionados and technology journalists. Mashable is also popular with bloggers and members of social networking sites - an increasingly influential demographic. ... About Us


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Write a Review

Review Summary for mashable.com

4.5 Stars
(based on 13 reviews)
5 out of 6 people would recommend this site to a friend.

5 stars (12)
4 stars (0)
3 stars (0)
2 stars (0)
1 stars (1)
Likes
Active community1
Easy to navigate2
Good content6
Site is fast and responsive1


Reviews for mashable.com

I would not recommend
this site to a friend
eyesoft (Enthusiast)

The best use of this site is News.

Likes
  • Easy to navigate
  • Good content
Dislikes
  • Other

Comments: I like Mashable very because they are always the ones coming with latest social media and tech news.
  • Was this useful?
  • Yes
  • No
  • Flag
  • 1 out of 1 person found this review useful.

I would recommend
this site to a friend
Alexa User (Power Visitor)

The best use of this site is Research.

Likes
  • Good content

Comments: Créateur de sites web ! Pour faire connaitre votre site. L'annuaire de référencement web Nova 2000 est un annuaire qualitatif francophone ou comportant une version française. C'est un annuaire possédant de nombreuses rubriques. Le webmaster à le choix entre une formule gratuite ou payante (par allopass). Sans contrepartie, nous ajouterons votre site s'il respecte nos critères.

I would recommend
this site to a friend
moezkhattak (Casual Visitor)

The best use of this site is Entertainment.

Likes
  • Easy to navigate
  • Good content

Comments: I like Mashable for its fun and intuitive content. Regular updates on my iPhone is always a welcome addition.

I would recommend
this site to a friend
xbaez (First Time Visitor)

The best use of this site is News.

Likes
  • Good content
Dislikes
  • Other

Comments: Really great content, many interesting posts. They should have an spanish version

I would recommend
this site to a friend
mrmax777 (Enthusiast)

The best use of this site is News.

Likes
  • Good content
  • Site is fast and responsive

Comments: If you want to keep your finger on the pulse of the digital/social media landscape, this is one of the top resources that I've come across.

I would recommend
this site to a friend
Facebook User (Casual Visitor)

The best use of this site is News.

Likes
  • Active community
  • Good content
  • Other

Comments: This site is one where i visit once in 2 days.... The Social Media Lovers can find interesting news over here and sometimes helpful web tools! I love this site!! =)

I recommend
this site to a friend
amanda2010 says: Mashable provides a wonderful collection of information, I frequently obtain data from Peter's site. I would recommend it to all, who are interested in technology, social media, mobile devices, etc.

I recommend
this site to a friend
spice1491 says: I agree with the other reviewer that some of the articles are irrelevant. However, that's no reason to rate this site a one star. Overall, it's one of my favorite sites to visit and read. They have a ton of interesting article on social media, ect.

I recommend
this site to a friend
  • 5 Stars
  • Best
  • Feb 16, 2010
trustler says: Best social and INTERNET news portal. Tell what you think about it at trustler[dot]com

I recommend
this site to a friend
reneehendricks says: I find myself at mashable.com several times a day. It is a wealth of information and up-to-date information in all areas regarding social media and social networking. I highly recommend it as a daily read!

More Reviews
Write a Review


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Audience Demographics for Mashable.com

Relative to the general internet population how popular is mashable.com with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are over-represented at mashable.com.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are over-represented at mashable.com.

Confidence: high
35-44
The audience for mashable.com among 35-44 year olds is similar to the general internet population.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are under-represented at mashable.com.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are under-represented at mashable.com.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are under-represented at mashable.com.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at mashable.com.

Confidence: high
Some College
The audience for mashable.com among people some college education is similar to the general internet population.

Confidence: high
College
Relative to the general internet population, people who went to college are over-represented at mashable.com.

Confidence: high
Graduate School
The audience for mashable.com among people who went to graduate school is similar to the general internet population.

Confidence: high
Gender

Male
Relative to the general internet population, Males are under-represented at mashable.com.

Confidence: high
Female
The audience for mashable.com among Females is similar to the general internet population.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are under-represented at mashable.com.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at mashable.com.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at mashable.com.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at mashable.com.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at mashable.com.

Confidence: high

Advanced Demographics for mashable.com

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Optimize your search traffic with Alexa Search Analytics!

Visitors by Country for Mashable.com

You need Flash 8 to view the map.

 

High Impact Search Queries for Mashable.com

Query Impact
1 facebook High
2 youtube High
3 you tube Medium
4 let it snow Medium
5 do a barrel Low
6 face book Low
7 barrel roll Low

View the complete Search Analytics


Top Search Queries for Mashable.com

Query Percent of Search Traffic
1 facebook 11.96%
2 youtube 8.57%
3 do a barrel roll 1.84%
4 mashable 1.48%
5 you tube 1.32%
6 let it snow 1.16%
7 gmail 0.78%

View the complete Search Analytics


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