hkpl.gov.hk
Hong Kong Public Libraries
Provides free library facilities to the public, promotes literary research, and organises cultural activities. Contains library locations and information, upcoming events and activities, the library catalogue, and other electronic resources.
Statistics Summary for hkpl.gov.hk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
51,783 Global Rank
Alexa Traffic RankAn estimate of hkpl.gov.hk's popularity. The rank is calculated using a combination of average daily visitors to hkpl.gov.hk and pageviews on hkpl.gov.hk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
199 Rank in
HK
Traffic Rank in CountryAn estimate of hkpl.gov.hk's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to hkpl.gov.hk and pageviews on hkpl.gov.hk from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
Sites Linking InA measure of hkpl.gov.hk's reputation. The number of links to hkpl.gov.hk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for hkpl.gov.hk:
| Traffic Rank | Change | ||
| 7 day | 55,655 | +15,607 |  |
|---|---|---|---|
| 1 month | 52,090 | -495 |  |
| 3 month | 51,783 | +8,829 | |
Estimated percentage of global pageviews on hkpl.gov.hk:
| Pageviews | Change | ||
| 7 day | 0.000198 | -19% | |
|---|---|---|---|
| 1 month | 0.000198 | +9% | |
| 3 month | 0.000198 | -23% | |
Estimated percentage of global internet users who visit hkpl.gov.hk:
| Reach | Change | ||
| 7 day | 0.0025 | -30% | |
|---|---|---|---|
| 1 month | 0.0027 | +3% | |
| 3 month | 0.00264 | -14% | |
Estimated percentage of visits to hkpl.gov.hk that consist of a single pageview:
| Bounce % | Change | ||
| 7 day | 17.7 | +24% | |
|---|---|---|---|
| 1 month | 15 | +34% | |
| 3 month | 12.3 | +38% | |
Estimated daily unique pageviews per user for hkpl.gov.hk:
| Pageviews/User | Change | ||
| 7 day | 8.4 | +10% | |
|---|---|---|---|
| 1 month | 7.8 | +6% | |
| 3 month | 7.8 | -10% | |
Estimated daily time on site (mm:ss) for hkpl.gov.hk:
| Time on Site | Change | ||
| 7 day | 04:42 | -9% | |
|---|---|---|---|
| 1 month | 04:41 | -7% | |
| 3 month | 05:03 | -5% | |
Estimated percentage of visits to hkpl.gov.hk that came from a search engine:
| Search % | Change | ||
| 7 day | 22.6 | -24% | |
|---|---|---|---|
| 1 month | 24 | +3% | |
| 3 month | 23.3 | 0% | |
Average Load Time for Hkpl.gov.hk
Fast (1.129 Seconds), 63% of sites are slower.
Where Visitors Go on Hkpl.gov.hk
Subdomain
Percent of Visitors
hkpl.gov.hk
95.25%
webcat.hkpl.gov.hk
56.26%
hkclweb.hkpl.gov.hk
2.13%
Audience Snapshot
Top Search Queries for Hkpl.gov.hk
| Query | Percent of Search Traffic |
|---|
| 1 | 圖書館 | 18.80% |
| 2 | library | 10.31% |
| 3 | hkpl | 6.93% |
| 4 | hong kong library | 5.21% |
| 5 | hk library | 2.98% |
| 6 | hk library renewal | 2.25% |
| 7 | 图书馆 | 1.42% |
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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 24% |
| Last 7 days | 22.6% |
| Yesterday | - |
Top Queries from Search Traffic
The top queries driving traffic to hkpl.gov.hk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | 圖書館 | 18.80% |
| 2 | library | 10.31% |
| 3 | hkpl | 6.93% |
| 4 | hong kong library | 5.21% |
| 5 | hk library | 2.98% |
| 6 | hk library renewal | 2.25% |
| 7 | 图书馆 | 1.42% |
| 8 | 續借 | 1.37% |
| 9 | hk library 續借 | 1.11% |
| 10 | 圖書館續借 | 1.06% |
Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.
Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to hkpl.gov.hk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
The change in percentage of search traffic to hkpl.gov.hk for each query.
|
|---|
| 1 | 圖書館 | 3.71% |
| 2 | 图书馆 | 1.32% |
| 3 | hk library 續借 | 0.55% |
| 4 | hk lib | 0.49% |
| 5 | 續 | 0.31% |
| 6 | 續借 | 0.29% |
| 7 | 圖書館續借 | 0.26% |
| 8 | 中央 | 0.26% |
| 9 | hk | 0.23% |
| 10 | urban council libraries | 0.22% |
| Search Query | 1 Month Decline
The change in percentage of search traffic to hkpl.gov.hk for each query.
|
|---|
| 1 | library | 4.34% |
| 2 | hkpl | 1.38% |
| 3 | hong kong public library | 0.67% |
| 4 | hk library renewal | 0.66% |
| 5 | hk library | 0.43% |
| 6 | 電子書 | 0.41% |
| 7 | 講座 | 0.29% |
| 8 | 通告 | 0.27% |
| 9 | hk public library | 0.25% |
| 10 | tuen | 0.23% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for hkpl.gov.hk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for hkpl.gov.hkPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
Query A phrase that drives traffic to “hkpl.gov.hk” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
Impact Factor A high value indicates that “hkpl.gov.hk” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
Query Popularity An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
The Query Competition Index QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| library | 35.04 | 48 | 20 |
| public library | 15.96 | 29 | 23 |
| hong kong public library | 9.63 | 25 | 10 |
| hk library | 6.50 | 24 | 10 |
| hong kong | 6.14 | 51 | 32 |
| 图书馆 | 2.55 | 37 | 12 |
| 續借 | 2.44 | 18 | 10 |
| 電子書 | 1.03 | 35 | 23 |
| chinese ebooks | 0.77 | 13 | 40 |
| library hong kong | 0.75 | 11 | 10 |
| 圖書 | 0.66 | 13 | 20 |
| 講座 | 0.61 | 26 | 29 |
| central library | 0.58 | 22 | 10 |
| libraries | 0.57 | 29 | 21 |
| tuen mun | 0.47 | 23 | 10 |
| library catalogue | 0.40 | 14 | 30 |
| isbn database hong kong | 0.38 | 5 | 30 |
| toy library | 0.37 | 19 | 47 |
| hong kong central library | 0.37 | 10 | 10 |
| 香港 | 0.35 | 51 | 22 |
| sheung shui | 0.33 | 14 | 35 |
| hk | 0.30 | 47 | 16 |
| library search | 0.30 | 15 | 30 |
| 中央圖書館 | 0.29 | 27 | 17 |
| 香港圖書館 | 0.28 | 17 | 10 |
| public libraries | 0.28 | 17 | 21 |
| wan chai | 0.28 | 23 | 18 |
| mobile hong kong | 0.26 | 5 | 70 |
| job | 0.25 | 51 | 49 |
| kwai chung | 0.24 | 19 | 10 |
Search Engine Marketing (SEM) Activity by hkpl.gov.hk
Ads for hkpl.gov.hk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
No data available for hkpl.gov.hk
Search Engine Marketing (SEM) Opportunities for hkpl.gov.hkQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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10/F., Hong Kong Central Library 66 Causeway Rd Causeway BayHONG KONG
kpyam [at] lcsd.gov.hk
Whois
Who is hkpl.gov.hk? Whois lookup at GoDaddy.
About hkpl.gov.hk (in its own words)
Quoted from hkpl.gov.hk's About Us and similar pages.
The UNESCO Manifesto proclaims the belief in the public library as a living force for education, culture and information, and as an essential agent for the fostering of peace and spiritual welfare through the minds of men and women. The provision of public library service in Hong Kong is the responsibility of the Leisure and Cultural Services Department. ... Hong Kong Public Libraries - Introduction
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Review Summary for hkpl.gov.hk
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Audience Demographics for Hkpl.gov.hk
Relative to the general internet population how popular is hkpl.gov.hk with each audience below?
Relative to the general internet population, 18-24 year olds are under-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, 25-34 year olds are under-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, 35-44 year olds are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, 45-54 year olds are over-represented at hkpl.gov.hk.Confidence: medium
The audience for hkpl.gov.hk among 55-64 year olds is similar to the general internet population.Confidence: medium
Relative to the general internet population, people over 65 years old are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people who did not go to college are under-represented at hkpl.gov.hk.Confidence: medium
The audience for hkpl.gov.hk among people some college education is similar to the general internet population.Confidence: medium
Relative to the general internet population, people who went to college are under-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people who went to graduate school are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, Males are under-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, Females are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people with children are under-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people without children are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people browsing from home are over-represented at hkpl.gov.hk.Confidence: medium
Relative to the general internet population, people browsing from school are greatly under-represented at hkpl.gov.hk.Confidence: medium
The audience for hkpl.gov.hk among people browsing from work is similar to the general internet population.Confidence: medium
Advanced Demographics for hkpl.gov.hk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
