irs.gov
Internal Revenue Service
The IRS is the U.S. government agency responsible for tax collection and tax law enforcement. Contains downloadable forms, instructions, and agency publications. It also includes "The Digital Daily," an almost-humorous online newspaper.
Statistics Summary for irs.gov
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
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Global Rank
An estimate of irs.gov's popularity. The rank is calculated using a combination of average daily visitors to irs.gov and pageviews on irs.gov over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
83 Rank in
US
An estimate of irs.gov's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to irs.gov and pageviews on irs.gov from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of irs.gov's reputation. The number of links to irs.gov from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
2 Reviews
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Traffic rank for irs.gov:
| Traffic Rank | Change | ||
| Yesterday | 314 | +15 | |
|---|---|---|---|
| 7 day | 327 | +14 | |
| 1 month | 419 | -819 | |
| 3 month | 786 | -651 | |
Estimated percentage of global pageviews on irs.gov:
| Pageviews | Change | ||
| Yesterday | 0.015 | -5% | |
|---|---|---|---|
| 7 day | 0.01483 | -3.3% | |
| 1 month | 0.01184 | +167.5% | |
| 3 month | 0.006654 | +93.2% | |
Estimated percentage of global internet users who visit irs.gov:
| Reach | Change | ||
| Yesterday | 0.345 | -5% | |
|---|---|---|---|
| 7 day | 0.337 | -1% | |
| 1 month | 0.2586 | +168% | |
| 3 month | 0.1457 | +70.4% | |
Estimated percentage of visits to irs.gov that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 20.7 | -2% | |
|---|---|---|---|
| 7 day | 20.2 | -15% | |
| 1 month | 25.6 | -32% | |
| 3 month | 30.3 | -25% | |
Estimated daily unique pageviews per user for irs.gov:
| Pageviews/User | Change | ||
| Yesterday | 4.72 | +0.4% | |
|---|---|---|---|
| 7 day | 4.69 | -2% | |
| 1 month | 4.85 | 0% | |
| 3 month | 4.79 | +13.5% | |
Estimated daily time on site (mm:ss) for irs.gov:
| Time on Site | Change | ||
| Yesterday | 04:38 | +5% | |
|---|---|---|---|
| 7 day | 04:38 | -5% | |
| 1 month | 04:54 | -1% | |
| 3 month | 04:51 | +6% | |
Estimated percentage of visits to irs.gov that came from a search engine:
| Search % | Change | ||
| Yesterday | 13.4 | -4% | |
|---|---|---|---|
| 7 day | 14.3 | -8% | |
| 1 month | 15.5 | -19% | |
| 3 month | 16.8 | -53% | |
Average Load Time for Irs.gov
Very Fast (0.607 Seconds), 88% of sites are slower.
Where Visitors Go on Irs.gov
Subdomain
Percent of Visitors
irs.gov
94.71%
www4.irs.gov
29.40%
search.irs.gov
13.55%
apps.irs.gov
4.80%
rpr.irs.gov
0.31%
freefile.irs.gov
0.30%
jobs.irs.gov
0.24%
apps3.irs.gov
0.15%
fire.irs.gov
0.05%
Audience Snapshot
Top Search Queries for Irs.gov
| Query | Percent of Search Traffic |
|---|
| 1 | irs | 3.46% |
| 2 | w9 | 0.99% |
| 3 | irs.gov | 0.97% |
| 4 | irs forms | 0.94% |
| 5 | internal revenue service | 0.77% |
| 6 | w-9 | 0.69% |
| 7 | w9 form | 0.69% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 15.5% |
| Last 7 days | 14.3% |
| Yesterday | 13.4% |
Top Queries from Search Traffic
The top queries driving traffic to irs.gov from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | irs | 3.46% |
| 2 | w9 | 0.99% |
| 3 | irs.gov | 0.97% |
| 4 | irs forms | 0.94% |
| 5 | internal revenue service | 0.77% |
| 6 | w-9 | 0.69% |
| 7 | w9 form | 0.69% |
| 8 | calculate self employment taxes | 0.55% |
| 9 | w-9 form | 0.48% |
| 10 | tax refund | 0.47% |


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Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to irs.gov in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | tax refund | 0.43% |
| 2 | tax refunds | 0.42% |
| 3 | w-8 form | 0.35% |
| 4 | ss pdf | 0.28% |
| 5 | 1040ez | 0.15% |
| 6 | tax contribution | 0.15% |
| 7 | 8888 | 0.14% |
| 8 | tax returns | 0.12% |
| 9 | irs.gov | 0.12% |
| 10 | tax | 0.12% |
| Search Query | 1 Month Decline
|
|---|
| 1 | calculate self employment taxes | 1.06% |
| 2 | individual business on the net | 0.62% |
| 3 | irs | 0.20% |
| 4 | w-9 | 0.17% |
| 5 | www.youtube.com | 0.17% |
| 6 | federal tax rates 2011 | 0.16% |
| 7 | www.irs.gov | 0.16% |
| 8 | where's my refund | 0.12% |
| 9 | where is my refund | 0.11% |
| 10 | federal irs letter of null returns | 0.09% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for irs.gov.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for irs.govPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to irs.gov from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that irs.gov is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| irs | 7.13 | 56 | 24 |
| irs.gov | 3.01 | 45 | 37 |
| irs forms | 2.34 | 40 | 29 |
| tax refunds | 2.32 | 31 | 59 |
| tax refund | 2.17 | 34 | 54 |
| www.irs.gov | 1.84 | 41 | 55 |
| internal revenue service | 1.67 | 40 | 25 |
| 1099 | 1.41 | 36 | 51 |
| starting a business | 1.40 | 39 | 56 |
| 1099 form | 1.31 | 30 | 63 |
| taxes | 1.25 | 36 | 63 |
| 501 c 3 | 1.20 | 34 | 43 |
| w9 | 1.11 | 48 | 13 |
| w9 form | 1.10 | 39 | 19 |
| internal revenue | 1.10 | 16 | 35 |
| w2 form | 1.02 | 28 | 67 |
| tax | 1.01 | 40 | 51 |
| ein | 1.00 | 37 | 30 |
| tax return | 0.98 | 35 | 62 |
| tax id number | 0.96 | 29 | 48 |
| tax calculator | 0.95 | 43 | 43 |
| tax id | 0.93 | 30 | 55 |
| income tax | 0.90 | 46 | 33 |
| tax help | 0.85 | 26 | 72 |
| 1040ez | 0.85 | 27 | 54 |
| roth ira | 0.82 | 39 | 66 |
| self employment | 0.80 | 24 | 47 |
| ein number | 0.79 | 32 | 41 |
| w2 | 0.70 | 34 | 52 |
| tax returns | 0.70 | 27 | 56 |
Search Engine Marketing (SEM) Activity by irs.gov
Ads for irs.gov have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
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Search Engine Marketing (SEM) Opportunities for irs.govQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for irs.gov
Reviews for irs.gov
this site to a friend
- Terrible site
- Sep 17, 2010
Comments: They will steal your money
this site to a friend
- Research sources
- Legacy Review


Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
Toolbar Creator Generate your own custom toolbar and promote it to your visitors to increase engagement and generate more frequent visits to your site.
Edit Your Listing Update your listing on Alexa, including your site description, contact information, and more.
View All Access all of Alexa’s Site Tools.


Audience Demographics for Irs.gov
Relative to the general internet population how popular is irs.gov with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for irs.gov
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.


83
India




