nib.com.au

NIB Health Funds 

Newcastle based Health Fund with branches in all States of Australia. Comprehensive health insurance and service.

Statistics Summary for nib.com.au

Alexa Traffic Rank Reputation
Global 223,695
Global Rank Alexa Traffic Rank
A rough estimate of nib.com.au's popularity.

The rank is calculated using a combination of average daily visitors to nib.com.au and pageviews on nib.com.au over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
Australia Flag 2,417
Rank in AU Traffic Rank in Country
A rough estimate of nib.com.au's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to nib.com.au and pageviews on nib.com.au from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of nib.com.au's reputation.

The number of links to nib.com.au from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for nib.com.au:

  Traffic Rank Change
1 month 207,309 -47,908 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 223,695 -12,711 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on nib.com.au:

  Pageviews Change
1 month 0.000028 +25% Change in Pageviews over the trailing 1 month period
3 month 0.000025 -3% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit nib.com.au:

  Reach Change
1 month 0.00075 +30% Change in Reach over the trailing 1 month period
3 month 0.00069 +10% Change in Reach over the trailing 3 month period

Estimated percentage of visits to nib.com.au that consist of a single pageview:

  Bounce % Change
1 month 36.3 +23% Change in Bounce % over the trailing 1 month period
3 month 37 +24% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for nib.com.au:

  Pageviews/User Change
1 month 4 -5% Change in Pageviews/User over the trailing 1 month period
3 month 3.8 -11% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for nib.com.au:

  Time on Site Change
1 month 04:50 -10% Change in Time on Site over the trailing 1 month period
3 month 04:23 -3% Change in Time on Site over the trailing 3 month period
Compare nib.com.au to:

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Average Load Time for Nib.com.au

Speed time for nib.com.au is not available.

Nib.com.au’s Regional Traffic Rank

Country

Rank

Where Visitors Go on Nib.com.au

Subdomain

Percent of Visitors

nib.com.au

97.71%


Audience Snapshot

Top Search Queries for Nib.com.au


Based on internet averages, nib.com.au is visited more frequently by females who are in the age range 25-34, have no children and are graduate school educated.
Get complete site demographics.
Query Percent of Search Traffic
1 nib 34.43%
2 holiday insurance 2.70%
3 nib insurance 1.68%
4 nib dental 1.62%
5 nib health fund 1.60%
6 private health insurance 1.54%
7 health insurance 1.46%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 24.2%
Last 7 days -
Yesterday -
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to nib.com.au in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to nib.com.au for each query.
1 holiday insurance 2.70%
2 nib dental 0.62%
3 nib claim process 0.59%
4 nib medical insurance au 0.59%
5 healthpoint red wine 0.56%
6 nib health fund 0.54%
7 depression in men 0.47%
8 nib quote 0.34%
9 change your thinking 0.34%
10 nib locations sydney chatswood 0.33%
Search Query 1 Month Decline The change in percentage of search traffic to nib.com.au for each query.
1 nib 4.92%
2 nib health 0.88%
3 nib private health insurance 0.56%
4 join in nib 0.54%
5 nib dental centre 0.49%
6 is physio covered by nib 0.43%
7 physio nib health fund 0.43%
8 private health insurance nib vs medibank 0.43%
9 nib reply paid 62208 lock bag 2010 0.43%
10 nib claim form 0.41%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nib.com.au.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for nib.com.au

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “nib.com.au” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “nib.com.au” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
nib 23.00 37 15
holiday insurance 7.92 36 67
health insurance 4.93 47 66
nib health fund 4.21 10 60
private health insurance 4.02 31 58
nib travel insurance 2.28 4 100
private health 2.27 12 71
nib insurance 1.91 10 26
nib dental 1.66 9 20
health cover 1.49 16 65
health insurance australia 1.30 15 59
nib health insurance 1.23 5 53
health funds 1.21 10 56
nib insurnce 1.09 4 60
travel insurance 1.07 50 67
nib medical insurance au 1.03 4 40
grommets for sale newcastle area 0.93 4 100
nib health 0.90 7 10
private health insurance australia 0.78 11 55
nib dentist 0.73 4 35
medicare 0.72 50 51
health 0.71 52 43
nib health funds 0.70 5 20
medical insurance au 0.69 4 40
remedial massage 0.55 19 58
insurance melbourne 0.54 4 100
insurance australia 0.53 12 68
australia health insurance 0.49 6 75
red wine 0.48 37 44
travel insurance thailand 0.46 8 94
 

Search Engine Marketing (SEM) Activity by nib.com.au

Ads for nib.com.au have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

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Search Engine Marketing (SEM) Opportunities for nib.com.au

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Whois

Who is nib.com.au? Whois lookup at GoDaddy.


About nib.com.au (in its own words) Quoted from nib.com.au's About Us and similar pages.

You can include or exclude keywords by using a plus (+) or minus (-) sign in front of the keyword. You cannot use wildcard characters, such as an asterisk. The search does not support Boolean functions such as AND and OR. ... Established over 50 years ago, nib has experienced significant national market growth since 2002. nib recently became the first Australian health fund to demutualise and list on the Australia Securities Exchange (ASX). ... About nib


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Audience Demographics for Nib.com.au

Relative to the general internet population how popular is nib.com.au with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are greatly under-represented at nib.com.au.

Confidence: medium
25-34
Relative to the general internet population, 25-34 year olds are over-represented at nib.com.au.

Confidence: medium
35-44
Relative to the general internet population, 35-44 year olds are over-represented at nib.com.au.

Confidence: medium
45-54
Relative to the general internet population, 45-54 year olds are under-represented at nib.com.au.

Confidence: medium
55-64
Relative to the general internet population, 55-64 year olds are under-represented at nib.com.au.

Confidence: medium
65+
Relative to the general internet population, people over 65 years old are greatly under-represented at nib.com.au.

Confidence: medium
Education

No College
The audience for nib.com.au among people who did not go to college is similar to the general internet population.

Confidence: medium
Some College
Relative to the general internet population, people some college education are under-represented at nib.com.au.

Confidence: medium
College
The audience for nib.com.au among people who went to college is similar to the general internet population.

Confidence: medium
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at nib.com.au.

Confidence: medium
Gender

Male
Relative to the general internet population, Males are under-represented at nib.com.au.

Confidence: medium
Female
Relative to the general internet population, Females are over-represented at nib.com.au.

Confidence: medium
Has Children

Yes
Relative to the general internet population, people with children are under-represented at nib.com.au.

Confidence: medium
No
Relative to the general internet population, people without children are over-represented at nib.com.au.

Confidence: medium
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at nib.com.au.

Confidence: medium
work
Relative to the general internet population, people browsing from work are over-represented at nib.com.au.

Confidence: medium

Advanced Demographics for nib.com.au

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Nib.com.au

Country

Percent of Visitors

Australia Flag  Australia

95.5%

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High Impact Search Queries for Nib.com.au

Query Impact
1 nib High
2 holiday insurance High
3 health insurance Medium
4 nib health fund Medium
5 private health insurance Medium
6 nib travel insurance Medium
7 private health Medium

Top Search Queries for Nib.com.au

Query Percent of Search Traffic
1 nib 34.43%
2 holiday insurance 2.70%
3 nib insurance 1.68%
4 nib dental 1.62%
5 nib health fund 1.60%
6 private health insurance 1.54%
7 health insurance 1.46%

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