nsw.gov.au
NSW Government
Official New South Wales government web site. Contains details about parliament, legislation, government directory, Sydney 2000 Olympics, and a listing of the government agencies.
Statistics Summary for nsw.gov.au
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
|
Global Rank
An estimate of nsw.gov.au's popularity. The rank is calculated using a combination of average daily visitors to nsw.gov.au and pageviews on nsw.gov.au over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
44 Rank in
AU
An estimate of nsw.gov.au's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to nsw.gov.au and pageviews on nsw.gov.au from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of nsw.gov.au's reputation. The number of links to nsw.gov.au from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for nsw.gov.au:
| Traffic Rank | Change | ||
| Yesterday | 3,482 | +514 | |
|---|---|---|---|
| 7 day | 3,656 | +188 | |
| 1 month | 3,574 | -454 | |
| 3 month | 3,766 | +100 | |
Estimated percentage of global pageviews on nsw.gov.au:
| Pageviews | Change | ||
| Yesterday | 0.0017 | -6% | |
|---|---|---|---|
| 7 day | 0.00145 | -10% | |
| 1 month | 0.001506 | +16% | |
| 3 month | 0.001406 | -4.8% | |
Estimated percentage of global internet users who visit nsw.gov.au:
| Reach | Change | ||
| Yesterday | 0.038 | -18% | |
|---|---|---|---|
| 7 day | 0.038 | -1% | |
| 1 month | 0.0386 | +14% | |
| 3 month | 0.0365 | -0.6% | |
Estimated percentage of visits to nsw.gov.au that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 38.4 | -18% | |
|---|---|---|---|
| 7 day | 42.8 | -4% | |
| 1 month | 42.6 | -1% | |
| 3 month | 42.1 | +3% | |
Estimated daily unique pageviews per user for nsw.gov.au:
| Pageviews/User | Change | ||
| Yesterday | 4.8 | +20% | |
|---|---|---|---|
| 7 day | 4.1 | -9% | |
| 1 month | 4.13 | +3% | |
| 3 month | 4.04 | -4% | |
Estimated daily time on site (mm:ss) for nsw.gov.au:
| Time on Site | Change | ||
| Yesterday | 04:30 | 0% | |
|---|---|---|---|
| 7 day | 04:04 | -1% | |
| 1 month | 04:03 | +5% | |
| 3 month | 03:56 | -3% | |
Estimated percentage of visits to nsw.gov.au that came from a search engine:
| Search % | Change | ||
| Yesterday | 35.3 | +17% | |
|---|---|---|---|
| 7 day | 33.3 | +2% | |
| 1 month | 33.8 | -2% | |
| 3 month | 34.1 | -3% | |
Average Load Time for Nsw.gov.au
Very Fast (0.795 Seconds), 80% of sites are slower.
Nsw.gov.aus Regional Traffic Ranks
Country
Rank
44
5,418
13,354
15,198
15,642
Where Visitors Go on Nsw.gov.au
Subdomain
Percent of Visitors
rta.nsw.gov.au
14.17%
cityofsydney.nsw.gov.au
5.72%
health.nsw.gov.au
4.91%
fairtrading.nsw.gov.au
4.79%
environment.nsw.gov.au
3.25%
lawlink.nsw.gov.au
3.21%
dpi.nsw.gov.au
2.73%
artgallery.nsw.gov.au
2.28%
police.nsw.gov.au
2.18%
bdm.nsw.gov.au
2.08%
osr.nsw.gov.au
1.73%
sdro.nsw.gov.au
1.67%
smallbiz.nsw.gov.au
1.55%
sl.nsw.gov.au
1.54%
maa.nsw.gov.au
1.49%
education.nsw.gov.au
1.40%
legislation.nsw.gov.au
1.35%
records.nsw.gov.au
1.34%
industrialrelations.nsw.gov.au
1.26%
nsw.gov.au
1.25%
kmc.nsw.gov.au
1.23%
business.nsw.gov.au
1.16%
workcover.nsw.gov.au
1.13%
thehills.nsw.gov.au
1.02%
planning.nsw.gov.au
0.99%
jobs.nsw.gov.au
0.98%
rbgsyd.nsw.gov.au
0.95%
sca.nsw.gov.au
0.90%
parliament.nsw.gov.au
0.88%
sswahs.nsw.gov.au
0.86%
lpma.nsw.gov.au
0.84%
ryde.nsw.gov.au
0.82%
directory.nsw.gov.au
0.82%
countrylink.nsw.gov.au
0.81%
community.nsw.gov.au
0.79%
blacktown.nsw.gov.au
0.79%
warringah.nsw.gov.au
0.74%
foodauthority.nsw.gov.au
0.72%
ses.nsw.gov.au
0.72%
northsydney.nsw.gov.au
0.69%
waverley.nsw.gov.au
0.65%
transport.nsw.gov.au
0.64%
dlg.nsw.gov.au
0.63%
gosford.nsw.gov.au
0.59%
seniorscard.nsw.gov.au
0.58%
rfs.nsw.gov.au
0.58%
parracity.nsw.gov.au
0.53%
hnehealth.nsw.gov.au
0.52%
tourism.nsw.gov.au
0.52%
lpi.nsw.gov.au
0.52%
leichhardt.nsw.gov.au
0.50%
sutherlandshire.nsw.gov.au
0.50%
hawkesbury.nsw.gov.au
0.49%
dpc.nsw.gov.au
0.48%
housing.nsw.gov.au
0.48%
maritime.nsw.gov.au
0.46%
tenders.nsw.gov.au
0.46%
olgr.nsw.gov.au
0.46%
hornsby.nsw.gov.au
0.44%
fairfieldcity.nsw.gov.au
0.43%
wollongong.nsw.gov.au
0.43%
lismore.nsw.gov.au
0.43%
mosman.nsw.gov.au
0.42%
trade.nsw.gov.au
0.41%
heritage.nsw.gov.au
0.41%
marrickville.nsw.gov.au
0.40%
canterbury.nsw.gov.au
0.40%
newcastle.nsw.gov.au
0.40%
pittwater.nsw.gov.au
0.38%
griffith.nsw.gov.au
0.38%
randwick.nsw.gov.au
0.37%
penrithcity.nsw.gov.au
0.37%
willoughby.nsw.gov.au
0.36%
nscchealth.nsw.gov.au
0.36%
bankstown.nsw.gov.au
0.36%
nationalparks.nsw.gov.au
0.36%
campbelltown.nsw.gov.au
0.35%
revs.nsw.gov.au
0.35%
goplay.nsw.gov.au
0.34%
holroyd.nsw.gov.au
0.33%
woollahra.nsw.gov.au
0.32%
strathfield.nsw.gov.au
0.32%
hurstville.nsw.gov.au
0.32%
sutherland.nsw.gov.au
0.32%
rtrl.nsw.gov.au
0.32%
liverpool.nsw.gov.au
0.31%
wsc.nsw.gov.au
0.31%
legalaid.nsw.gov.au
0.30%
caselaw.nsw.gov.au
0.30%
ess.nsw.gov.au
0.30%
nambucca.nsw.gov.au
0.29%
waterinfo.nsw.gov.au
0.29%
manly.nsw.gov.au
0.29%
migrationheritage.nsw.gov.au
0.29%
icac.nsw.gov.au
0.28%
crc.nsw.gov.au
0.28%
wyong.nsw.gov.au
0.28%
auburn.nsw.gov.au
0.27%
ambulance.nsw.gov.au
0.27%
tweed.nsw.gov.au
0.27%
wsahs.nsw.gov.au
0.27%
fire.nsw.gov.au
0.27%
lmc.nsw.gov.au
0.26%
arts.nsw.gov.au
0.25%
scgt.nsw.gov.au
0.25%
Audience Snapshot
Top Search Queries for Nsw.gov.au
| Query | Percent of Search Traffic |
|---|
| 1 | rta | 2.17% |
| 2 | roggewein | 1.30% |
| 3 | swamp everlasting | 0.82% |
| 4 | christmas decoration proposal | 0.54% |
| 5 | docs | 0.47% |
| 6 | photo stimulation for eye.pdf | 0.47% |
| 7 | australian grayling | 0.32% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 33.8% |
| Last 7 days | 33.3% |
| Yesterday | 35.3% |
Top Queries from Search Traffic
The top queries driving traffic to nsw.gov.au from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | rta | 2.17% |
| 2 | roggewein | 1.30% |
| 3 | swamp everlasting | 0.82% |
| 4 | christmas decoration proposal | 0.54% |
| 5 | docs | 0.47% |
| 6 | photo stimulation for eye.pdf | 0.47% |
| 7 | australian grayling | 0.32% |
| 8 | sydney | 0.28% |
| 9 | rta nsw | 0.25% |
| 10 | waringa tree | 0.24% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to nsw.gov.au in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | roggewein | 1.30% |
| 2 | christmas decoration proposal | 0.54% |
| 3 | photo stimulation for eye.pdf | 0.47% |
| 4 | australian grayling | 0.32% |
| 5 | waringa tree | 0.24% |
| 6 | size of cherry | 0.17% |
| 7 | rostratula benghalensis | 0.11% |
| 8 | فوكس دراما | 0.11% |
| 9 | mining engineering & safety | 0.10% |
| 10 | docs | 0.09% |
| Search Query | 1 Month Decline
|
|---|
| 1 | swamp everlasting | 1.84% |
| 2 | young | 0.31% |
| 3 | mango pests in china | 0.25% |
| 4 | rta | 0.22% |
| 5 | effects of domestic violence on personality development | 0.20% |
| 6 | orange | 0.12% |
| 7 | law of access | 0.12% |
| 8 | department of fair trading | 0.08% |
| 9 | fire | 0.07% |
| 10 | coffs harbour | 0.07% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nsw.gov.au.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for nsw.gov.auPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to nsw.gov.au from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that nsw.gov.au is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| deaths and marriages | 2.72 | 4 | 80 |
| births deaths and marriages | 2.62 | 27 | 43 |
| sydney | 2.37 | 45 | 34 |
| art gallery | 2.12 | 35 | 48 |
| christmas decoration | 2.05 | 32 | 34 |
| young | 1.83 | 41 | 30 |
| sydney australia | 1.62 | 33 | 40 |
| police | 1.26 | 48 | 24 |
| docs | 1.21 | 55 | 13 |
| department of fair trading | 1.15 | 28 | 25 |
| general power of attorney | 1.13 | 28 | 71 |
| jobs nsw | 1.12 | 25 | 36 |
| small business | 1.03 | 45 | 57 |
| government jobs | 0.89 | 48 | 40 |
| sydney events | 0.84 | 20 | 42 |
| coffs harbour | 0.82 | 28 | 46 |
| sydney walking tours | 0.78 | 19 | 40 |
| mining engineering & safety | 0.77 | 21 | 30 |
| sydney city council | 0.75 | 20 | 50 |
| st george | 0.75 | 47 | 22 |
| fair trading | 0.74 | 29 | 13 |
| walking tours | 0.70 | 15 | 62 |
| trading | 0.69 | 40 | 57 |
| randwick council | 0.68 | 16 | 100 |
| sydney council | 0.66 | 13 | 30 |
| foster care | 0.65 | 33 | 58 |
| legal aid | 0.65 | 35 | 46 |
| holidays nsw | 0.65 | 10 | 67 |
| rta nsw | 0.64 | 29 | 14 |
| blacktown council | 0.63 | 24 | 25 |
Search Engine Marketing (SEM) Activity by nsw.gov.au
Ads for nsw.gov.au have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for nsw.gov.auQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for nsw.gov.au
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Audience Demographics for Nsw.gov.au
Relative to the general internet population how popular is nsw.gov.au with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for nsw.gov.au
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
Visitors by Country for Nsw.gov.au
Country
Percent of Visitors
76.3%
4.5%
3.8%
1.3%
1.2%
0.7%
0.6%
0.5%
0.5%
0.7%
0.6%
0.5%
0.5%


44
South Africa
India
Canada
Poland
United Kingdom
Pakistan
United States
China




