apa.org

American Psychological Association 

Promotes research and represents the professional interests of psychologists in the United States. Includes information on publications and conferences, and a find-a-psychologist referral feature.

Statistics Summary for apa.org

Alexa Traffic Rank Reputation
Global 11,841
Global Rank Alexa Traffic Rank
An estimate of apa.org's popularity.

The rank is calculated using a combination of average daily visitors to apa.org and pageviews on apa.org over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 4,819
Rank in US Traffic Rank in Country
An estimate of apa.org's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to apa.org and pageviews on apa.org from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of apa.org's reputation.

The number of links to apa.org from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for apa.org:

  Traffic Rank Change
7 day 11,702 +567 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 11,751 -2,844 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 11,841 -646 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on apa.org:

  Pageviews Change
7 day 0.000374 -10% Change in Pageviews over the trailing 7 day period
1 month 0.000355 +38% Change in Pageviews over the trailing 1 month period
3 month 0.000341 +9% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit apa.org:

  Reach Change
7 day 0.0154 -2% Change in Reach over the trailing 7 day period
1 month 0.0156 +23% Change in Reach over the trailing 1 month period
3 month 0.0152 +5% Change in Reach over the trailing 3 month period

Estimated percentage of visits to apa.org that consist of a single pageview:

  Bounce % Change
7 day 59.5 +12% Change in Bounce % over the trailing 7 day period
1 month 57.2 -3% Change in Bounce % over the trailing 1 month period
3 month 57.9 0%

Estimated daily unique pageviews per user for apa.org:

  Pageviews/User Change
7 day 2.6 -9% Change in Pageviews/User over the trailing 7 day period
1 month 2.41 +13% Change in Pageviews/User over the trailing 1 month period
3 month 2.34 +3% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for apa.org:

  Time on Site Change
7 day 02:28 -18% Change in Time on Site over the trailing 7 day period
1 month 02:24 +13% Change in Time on Site over the trailing 1 month period
3 month 02:20 +5% Change in Time on Site over the trailing 3 month period
Compare apa.org to:

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Average Load Time for Apa.org

Fast (1.171 Seconds), 61% of sites are slower.

Where Visitors Go on Apa.org

Subdomain

Percent of Visitors

apa.org

50.00%

psycnet.apa.org

45.75%

search.apa.org

5.03%

flash1r.apa.org

4.60%

my.apa.org

4.45%

supp.apa.org

1.31%

memforms.apa.org

0.67%

locator.apa.org

0.55%

cyberstore1.apa.org

0.40%


Audience Snapshot

Top Search Queries for Apa.org


Based on internet averages, apa.org is visited more frequently by females who are in the age range 18-24, have no children, are graduate school educated and browse this site from school.
Get complete site demographics.
Query Percent of Search Traffic
1 apa 5.14%
2 psychology 3.26%
3 anger management 2.43%
4 how to control anger 0.85%
5 “south korea” gamer behavior study .pdf 0.65%
6 psycinfo 0.61%
7 howard hughes 0.59%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 34.3%
Last 7 days 36.7%
Yesterday 39.5%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to apa.org in the current month than the previous month. Updated monthly.

Search Query 1 Month Decline The change in percentage of search traffic to apa.org for each query.
1 apa 1.64%
2 anger management programme 0.48%
3 anger 0.38%
4 careers in psychology 0.21%
5 psycinfo 0.17%
6 effects of corporal punishment 0.13%
7 corporal punishment 0.11%
8 anger management 0.11%
9 sex is not love 0.10%
10 american psychological association 0.10%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for apa.org.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for apa.org

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “apa.org” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “apa.org” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
apa 13.70 46 23
anger management 13.70 40 44
psychology 12.79 48 33
how important is sleep 5.05 23 100
transgender 2.25 41 36
how to control anger 1.67 27 17
careers in psychology 1.62 26 31
association 1.05 41 30
sexuality 1.03 40 21
anger 0.92 36 24
panic disorder 0.91 30 47
clinical psychology 0.91 30 35
control anger 0.88 9 36
psychologist 0.83 37 44
sexual abuse 0.81 31 39
apa style 0.81 38 25
monitor 0.71 49 44
psycinfo 0.71 29 10
panic attacks 0.67 34 58
american psychological association 0.64 29 20
journal of 0.60 9 90
emotion 0.54 39 17
gay parenting 0.52 19 31
stress in the workplace 0.51 19 63
psychology terms 0.48 21 14
health psychology 0.48 21 29
video games 0.48 45 43
hughes 0.48 33 27
sleep deprivation 0.45 33 39
panic attack 0.45 36 39
 

Search Engine Marketing (SEM) Activity by apa.org

Ads for apa.org have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

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Search Engine Marketing (SEM) Opportunities for apa.org

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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AmericanPsychologicalAssociation
750 First St, NE
Washington, DC 20002
US
warren [at] apa.org

Jigsaw logo

Company Info

Employees:100 - 250
Revenue:$0 - 1M
Ownership:Other

Contacts by Department

  • Sales: 6
  • Marketing: 15
  • Finance & Administration: 62
  • Human Resources: 11
  • Support: 11
  • Engineering & Research: 5
  • Operations: 22
  • IT & IS: 32
  • Other: 47

Contacts by Level

  • C-Level: 23
  • VP-Level: 9
  • Director-Level: 67
  • Manager-Level: 56

See apa.org email and phone contacts.


Whois

Who is apa.org? Whois lookup at GoDaddy.


About apa.org (in its own words) Quoted from apa.org's About Us and similar pages.

The APA Public Interest Directorate supports and promotes efforts to apply the science and profession of psychology to the advancement of human welfare. Public Interest issues are of central importance to the science and profession of psychology and critical to consumers of psychological services and the general public. ... About the Public Interest Directorate


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Audience Demographics for Apa.org

Relative to the general internet population how popular is apa.org with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are over-represented at apa.org.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are under-represented at apa.org.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are under-represented at apa.org.

Confidence: high
45-54
The audience for apa.org among 45-54 year olds is similar to the general internet population.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are over-represented at apa.org.

Confidence: high
65+
The audience for apa.org among people over 65 years old is similar to the general internet population.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are greatly under-represented at apa.org.

Confidence: high
Some College
Relative to the general internet population, people some college education are under-represented at apa.org.

Confidence: high
College
Relative to the general internet population, people who went to college are under-represented at apa.org.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at apa.org.

Confidence: high
Gender

Male
Relative to the general internet population, Males are under-represented at apa.org.

Confidence: high
Female
Relative to the general internet population, Females are over-represented at apa.org.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are under-represented at apa.org.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at apa.org.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are over-represented at apa.org.

Confidence: high
school
Relative to the general internet population, people browsing from school are over-represented at apa.org.

Confidence: high
work
Relative to the general internet population, people browsing from work are under-represented at apa.org.

Confidence: high

Advanced Demographics for apa.org

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Apa.org

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High Impact Search Queries for Apa.org

Query Impact
1 apa High
2 anger management High
3 psychology High
4 how important is sleep Medium
5 transgender Medium
6 how to control anger Low
7 careers in psychology Low

Top Search Queries for Apa.org

Query Percent of Search Traffic
1 apa 5.14%
2 psychology 3.26%
3 anger management 2.43%
4 how to control anger 0.85%
5 “south korea” gamer behavior study .pdf 0.65%
6 psycinfo 0.61%
7 howard hughes 0.59%

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