nespresso.com

Nestlé Nespresso S.A. 

Markets a range of espresso machines and supplies for the home using a capsule system. Offers an owners club as well as background on the company and technology.

Statistics Summary for nespresso.com

Alexa Traffic Rank Reputation
Global 5,099
Global Rank Alexa Traffic Rank
An estimate of nespresso.com's popularity.

The rank is calculated using a combination of average daily visitors to nespresso.com and pageviews on nespresso.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
France Flag 1,423
Rank in FR Traffic Rank in Country
An estimate of nespresso.com's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to nespresso.com and pageviews on nespresso.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of nespresso.com's reputation.

The number of links to nespresso.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for nespresso.com:

  Traffic Rank Change
Yesterday 4,607 -3,961 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 6,757 +13 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 6,165 +1,660 Change in Traffic Rank over the trailing 1 month period (A positive change means the site is getting less popular)
3 month 5,099 -2,459 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on nespresso.com:

  Pageviews Change
Yesterday 0.00136 +52% Change in Pageviews over the trailing 1 day period
7 day 0.00112 +4% Change in Pageviews over the trailing 7 day period
1 month 0.001197 -14% Change in Pageviews over the trailing 1 month period
3 month 0.001317 +44.7% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit nespresso.com:

  Reach Change
Yesterday 0.03 +80% Change in Reach over the trailing 1 day period
7 day 0.0203 -0.7% Change in Reach over the trailing 7 day period
1 month 0.022 -24% Change in Reach over the trailing 1 month period
3 month 0.0261 +43% Change in Reach over the trailing 3 month period

Estimated percentage of visits to nespresso.com that consist of a single pageview:

  Bounce % Change
Yesterday 14.8 -42% Change in Bounce % over the trailing 1 day period
7 day 16.2 -6% Change in Bounce % over the trailing 7 day period
1 month 17.7 -30% Change in Bounce % over the trailing 1 month period
3 month 22 +2% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for nespresso.com:

  Pageviews/User Change
Yesterday 5 -10% Change in Pageviews/User over the trailing 1 day period
7 day 5.8 +5% Change in Pageviews/User over the trailing 7 day period
1 month 5.8 +14% Change in Pageviews/User over the trailing 1 month period
3 month 5.3 +1% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for nespresso.com:

  Time on Site Change
Yesterday 06:07 -15% Change in Time on Site over the trailing 1 day period
7 day 06:23 +14% Change in Time on Site over the trailing 7 day period
1 month 05:57 +5% Change in Time on Site over the trailing 1 month period
3 month 05:43 +4% Change in Time on Site over the trailing 3 month period
Compare nespresso.com to:

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Average Load Time for Nespresso.com

Average (1.37 Seconds), 52% of sites are slower.

Where Visitors Go on Nespresso.com

Subdomain

Percent of Visitors

nespresso.com

96.92%

nesclub.nespresso.com

29.16%

emailing.nespresso.com

1.75%

boutique.nespresso.com

1.71%

extm.nespresso.com

1.53%

static.nespresso.com

0.66%

secure1.nespresso.com

0.65%


Audience Snapshot

Top Search Queries for Nespresso.com


Based on internet averages, nespresso.com is visited more frequently by users who are in the age range 35-44, are graduate school educated and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 nespresso 52.82%
2 nespresso club 3.99%
3 nespresso capsules 3.16%
4 nespresso kapseln 2.65%
5 www.nespresso.com 1.02%
6 nespresso commande 0.88%
7 nesspresso 0.87%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 23%
Last 7 days 21%
Yesterday 13.9%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to nespresso.com in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to nespresso.com for each query.
1 nespresso club 1.11%
2 nespresso capsules 1.01%
3 nespresso kapseln 0.45%
4 nespresso 0.32%
5 www.nespresso.com 0.22%
6 nestlé 0.16%
7 capsulas nespresso 0.14%
8 delonghi nespresso 0.13%
9 le cube 0.11%
10 nespresso cups 0.11%
Search Query 1 Month Decline The change in percentage of search traffic to nespresso.com for each query.
1 nesspresso 0.31%
2 nespresso commande 0.29%
3 what else 0.19%
4 pixie nespresso 0.15%
5 nespresso.de 0.14%
6 coffee machine 0.14%
7 club nespresso 0.12%
8 nespresso boutique 0.09%
9 nespresso commande capsules 0.09%
10 nespresso.ch 0.08%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for nespresso.com.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for nespresso.com

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “nespresso.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “nespresso.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
nespresso 57.93 56 24
nespresso capsules 5.79 33 39
nespresso kapseln 3.91 36 29
nespresso club 3.05 35 17
nespresso pixie 1.42 30 27
capsules nespresso 1.37 26 41
capsule nespresso 1.32 29 40
www.nespresso.com 1.29 30 28
nespresso kapseln bestellen 0.93 25 39
nespresso citiz 0.88 27 41
nesspresso 0.86 33 21
nespresso machine 0.85 25 34
nespresso commande 0.70 31 16
nespresso maschinen 0.54 26 23
nespresso aeroccino 0.54 21 55
machine nespresso 0.54 23 36
nespresso machines 0.53 21 58
aeroccino 0.48 27 52
capsulas nespresso 0.44 25 31
nespresso.fr 0.38 30 12
nespresso cups 0.34 23 48
coffee machine 0.34 32 52
nespresso.com 0.34 27 19
nespresso pods 0.34 20 45
coffee machines 0.33 32 64
ネスプレッソ 0.30 35 28
magimix nespresso 0.30 19 50
delonghi nespresso 0.27 24 35
nespresso capsule 0.26 19 39
nespresso shop 0.24 21 19
 

Search Engine Marketing (SEM) Activity by nespresso.com

Ads for nespresso.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

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Search Engine Marketing (SEM) Opportunities for nespresso.com

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Societe des Produits Nestle S.A., Paul Andres
Ave Nestle 55 .
Vevey 1800
SWITZERLAND
hostmaster [at] nespresso.com

Jigsaw logo

Company Info

Employees:25 - 100
Revenue:$1 - 10M
Ownership:Privately Held

Contacts by Department

  • Sales: 2
  • Marketing: 2
  • Finance & Administration: 3
  • Human Resources: 3
  • IT & IS: 4
  • Other: 2

Contacts by Level

  • C-Level: 2
  • Manager-Level: 6

See nespresso.com email and phone contacts.


Whois

Who is nespresso.com? Whois lookup at GoDaddy.


About nespresso.com (in its own words) Quoted from nespresso.com's About Us and similar pages.

Nespresso has revolutionized the way of preparing coffee to deliver the ultimate coffee experience for each one of life’s moments of indulgence. At the heart of this concept is the unique Nespresso trilogy: the hermetically-sealed, iconic capsules with the large variety of Grand Cru ground coffees, the state-of-the-art, easy-to-use, sleek-looking coffee machines, and the Nespresso Club which offers unmatched personal service. ... Nespresso – About us


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Audience Demographics for Nespresso.com

Relative to the general internet population how popular is nespresso.com with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at nespresso.com.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are over-represented at nespresso.com.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are over-represented at nespresso.com.

Confidence: high
45-54
The audience for nespresso.com among 45-54 year olds is similar to the general internet population.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are under-represented at nespresso.com.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are under-represented at nespresso.com.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at nespresso.com.

Confidence: high
Some College
Relative to the general internet population, people some college education are under-represented at nespresso.com.

Confidence: high
College
Relative to the general internet population, people who went to college are under-represented at nespresso.com.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are greatly over-represented at nespresso.com.

Confidence: high
Gender

Male
The audience for nespresso.com among Males is similar to the general internet population.

Confidence: high
Female
The audience for nespresso.com among Females is similar to the general internet population.

Confidence: high
Has Children

Yes
The audience for nespresso.com among people with children is similar to the general internet population.

Confidence: high
No
The audience for nespresso.com among people without children is similar to the general internet population.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at nespresso.com.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at nespresso.com.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at nespresso.com.

Confidence: high

Advanced Demographics for nespresso.com

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Nespresso.com

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High Impact Search Queries for Nespresso.com

Query Impact
1 nespresso High
2 nespresso capsules Medium
3 nespresso kapseln Medium
4 nespresso club Medium
5 nespresso pixie Low
6 capsules nespresso Low
7 capsule nespresso Low

Top Search Queries for Nespresso.com

Query Percent of Search Traffic
1 nespresso 52.82%
2 nespresso club 3.99%
3 nespresso capsules 3.16%
4 nespresso kapseln 2.65%
5 www.nespresso.com 1.02%
6 nespresso commande 0.88%
7 nesspresso 0.87%

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