ft.com

Financial Times News 

News division of the Financial Times.

Statistics Summary for ft.com

Alexa Traffic Rank Reputation
Global 854
Global Rank Alexa Traffic Rank
An estimate of ft.com's popularity.

The rank is calculated using a combination of average daily visitors to ft.com and pageviews on ft.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 782
Rank in US Traffic Rank in Country
An estimate of ft.com's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to ft.com and pageviews on ft.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of ft.com's reputation.

The number of links to ft.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
2.5 Stars
3 Reviews
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Traffic rank for ft.com:

  Traffic Rank Change
Yesterday 849 -31 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 965 +53 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 905 -5 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 854 +98 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)

Estimated percentage of global pageviews on ft.com:

  Pageviews Change
Yesterday 0.00342 -15% Change in Pageviews over the trailing 1 day period
7 day 0.00329 -3% Change in Pageviews over the trailing 7 day period
1 month 0.00343 +3.6% Change in Pageviews over the trailing 1 month period
3 month 0.003624 -6.7% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit ft.com:

  Reach Change
Yesterday 0.173 +9% Change in Reach over the trailing 1 day period
7 day 0.153 -7% Change in Reach over the trailing 7 day period
1 month 0.1649 +3% Change in Reach over the trailing 1 month period
3 month 0.1705 -7.3% Change in Reach over the trailing 3 month period

Estimated percentage of visits to ft.com that consist of a single pageview:

  Bounce % Change
Yesterday 49.2 +7% Change in Bounce % over the trailing 1 day period
7 day 49.6 -1% Change in Bounce % over the trailing 7 day period
1 month 49.3 -1% Change in Bounce % over the trailing 1 month period
3 month 49.2 +3% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for ft.com:

  Pageviews/User Change
Yesterday 2.16 -22% Change in Pageviews/User over the trailing 1 day period
7 day 2.3 +5% Change in Pageviews/User over the trailing 7 day period
1 month 2.2 +0.5% Change in Pageviews/User over the trailing 1 month period
3 month 2.23 +0.9% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for ft.com:

  Time on Site Change
Yesterday 04:20 -8% Change in Time on Site over the trailing 1 day period
7 day 04:24 +12% Change in Time on Site over the trailing 7 day period
1 month 04:06 +6% Change in Time on Site over the trailing 1 month period
3 month 04:06 +5% Change in Time on Site over the trailing 3 month period
Compare ft.com to:

Learn more about Alexa Traffic Stats.

Average Load Time for Ft.com

Very Slow (2.704 Seconds), 82% of sites are faster.

Where Visitors Go on Ft.com

Subdomain

Percent of Visitors

ft.com

84.06%

blogs.ft.com

7.91%

markets.ft.com

5.70%

ftalphaville.ft.com

3.70%

rankings.ft.com

3.60%

registration.ft.com

3.60%

search.ft.com

2.82%

video.ft.com

1.20%

aboutus.ft.com

0.50%

funds.ft.com

0.45%

apps.ft.com

0.44%

membership.ft.com

0.40%

lexicon.ft.com

0.38%

news.ft.com

0.30%

media.ft.com

0.24%

email.ft.com

0.21%

nbe.ft.com

0.18%

discussions.ft.com

0.18%

podcast.ft.com

0.11%

tilt.ft.com

0.11%

link.ft.com

0.10%

help.ft.com

0.10%

ftmail.ft.com

0.08%

mbagym.ft.com

0.08%

ftcorporate.ft.com

0.07%


Audience Snapshot

Top Search Queries for Ft.com


Based on internet averages, ft.com is visited more frequently by males who are in the age range 55-64, are graduate school educated and browse this site from school.
Get complete site demographics.
Query Percent of Search Traffic
1 financial times 5.07%
2 ft 2.01%
3 marks and spencer 1.61%
4 google 0.63%
5 amazon 0.61%
6 burberry 0.61%
7 christmas tree north korea 0.48%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 10.4%
Last 7 days 11.1%
Yesterday 12%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to ft.com in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to ft.com for each query.
1 burberry 0.58%
2 christmas tree north korea 0.48%
3 baidu 0.39%
4 how to trade gold 0.34%
5 louis vuitton 0.27%
6 mulberry bags 0.21%
7 bank of america 0.21%
8 google 0.15%
9 china renminbi 0.14%
10 manchester business school 0.14%
Search Query 1 Month Decline The change in percentage of search traffic to ft.com for each query.
1 financial times 0.99%
2 ft 0.51%
3 mol hungary 0.34%
4 login page of ft.com 0.29%
5 mail ft.com 0.25%
6 .doc "@ft.com" 0.25%
7 best mba in uk 0.23%
8 china property 0.14%
9 barclays 0.13%
10 kurdistan 0.13%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for ft.com.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for ft.com

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “ft.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “ft.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
financial times 12.89 50 17
how to trade gold 4.07 28 74
ft 3.88 49 13
marks and spencer 3.12 59 13
burberry 3.06 58 33
china property 2.71 39 57
ft energy 2.58 27 80
best mba in uk 2.16 24 100
how to trade 1.81 22 58
mba ranking 1.64 26 58
business school ranking 1.55 24 51
mulberry bags 1.45 54 46
business school 1.41 28 62
annuity rates 1.35 34 80
marks and 1.08 18 10
mba rankings 1.00 28 53
business school rankings 2011 0.95 26 33
louis vuitton 0.91 62 23
christmas tree 0.86 48 48
mba in uk 0.84 20 69
match.com 0.84 54 29
trade gold 0.82 35 68
ebay 0.81 85 12
china economy 0.69 48 25
bank of america 0.68 72 12
lagos business school 0.65 30 29
online mba schools ranking 0.64 24 90
business school rankings 0.54 28 52
amazon 0.46 85 12
manchester business school 0.45 29 19
 

Search Engine Marketing (SEM) Activity by ft.com

Ads for ft.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

Download Alexa Toolbar Now
 

Search Engine Marketing (SEM) Opportunities for ft.com

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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The Financial Times Ltd
Number One Southwark Bridge
London SE1 9HL,
UNITED KINGDOM
company.secretary [at] ft.com

Jigsaw logo

Company Info

Employees:1K - 10K
Revenue:$250 - 500M
Ownership:Publicly Traded
Ticker:LSE: PSON

Contacts by Department

  • Sales: 28
  • Marketing: 72
  • Finance & Administration: 56
  • Human Resources: 7
  • Support: 7
  • Engineering & Research: 11
  • Operations: 140
  • IT & IS: 29
  • Other: 244

Contacts by Level

  • C-Level: 21
  • VP-Level: 3
  • Director-Level: 49
  • Manager-Level: 175

See ft.com email and phone contacts.




Whois

Who is ft.com? Whois lookup at GoDaddy.


About ft.com (in its own words) Quoted from ft.com's About Us and similar pages.

Subscribe to FT.com or view and edit your subscription details. ... Search News in the FT.com site Search Search Quotes in the FT.com site ... FT.com , the world's most popular audited business website, which combines agenda-setting editorial with relevant financial data and discussion groups, as well as a broad range of business tools including the largest search function on the internet. FT.com has more than 55 million monthly page views and over 2.7 million unique monthly visitors. ... FT.com / Services & tools / FT Group companies


Write a Review

Review Summary for ft.com

2.5 Stars
(based on 3 reviews)
0 out of 2 people would recommend this site to a friend.

5 stars (1)
4 stars (0)
3 stars (0)
2 stars (0)
1 stars (2)
Dislikes
Hard to navigate1
Poor customer support1
Site is slow and unresponsive1


Reviews for ft.com

I would not recommend
this site to a friend
investorguy (Casual Visitor)

The best use of this site is News.

Dislikes
  • Hard to navigate
  • Poor customer support
  • Site is slow and unresponsive

Comments: Not my cup of tea. Very slow and unresponsive just like the two morons that host market live. signed up then the next thing I know my email is being spammed to death. They obviously sell your details on. They're only interested in sucking money from you. Have had to change my email address due to the amount of spam generated from this subscription. SUBSCRIBE AT YOUR PERIL!
  • Was this useful?
  • Yes
  • No
  • Flag
  • 2 out of 2 people found this review useful.

I would not recommend
this site to a friend
micky-cur (First Time Visitor)

The best use of this site is News.

Dislikes
  • Other

Comments: BAD BAD site, pretends to offer news through other sites and through alexa as well BUT you have to register to read an article Even if its free - doesnt matter, issue is they pretend to offer news - and still chase after your email, so you cant read anything without registering, through a very annoying popup that u cant even close after 2 times I will never visit it again
  • Was this useful?
  • Yes
  • No
  • Flag
  • 2 out of 2 people found this review useful.

I recommend
this site to a friend
kovbasyanya says: Deep and accurate political and economic analysis in the Europe and in the World. FT is one of the best newspapers in the world.
  • Was this useful?
  • Yes
  • No
  • Flag
  • 0 out of 2 people found this review useful.



Audience Demographics for Ft.com

Relative to the general internet population how popular is ft.com with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at ft.com.

Confidence: high
25-34
The audience for ft.com among 25-34 year olds is similar to the general internet population.

Confidence: high
35-44
The audience for ft.com among 35-44 year olds is similar to the general internet population.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are over-represented at ft.com.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are over-represented at ft.com.

Confidence: high
65+
The audience for ft.com among people over 65 years old is similar to the general internet population.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at ft.com.

Confidence: high
Some College
Relative to the general internet population, people some college education are under-represented at ft.com.

Confidence: high
College
Relative to the general internet population, people who went to college are under-represented at ft.com.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at ft.com.

Confidence: high
Gender

Male
Relative to the general internet population, Males are over-represented at ft.com.

Confidence: high
Female
Relative to the general internet population, Females are under-represented at ft.com.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are under-represented at ft.com.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at ft.com.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at ft.com.

Confidence: high
school
Relative to the general internet population, people browsing from school are over-represented at ft.com.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at ft.com.

Confidence: high

Advanced Demographics for ft.com

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Ft.com

You need Flash 8 to view the map.

 

High Impact Search Queries for Ft.com

Query Impact
1 financial times High
2 how to trade gold Medium
3 ft Medium
4 marks and spencer Medium
5 burberry Medium
6 china property Medium
7 ft energy Medium

Top Search Queries for Ft.com

Query Percent of Search Traffic
1 financial times 5.07%
2 ft 2.01%
3 marks and spencer 1.61%
4 google 0.63%
5 amazon 0.61%
6 burberry 0.61%
7 christmas tree north korea 0.48%

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