iol.co.za

Independent Online 

South African, regional and world news, sport, business, motoring, classifieds and RSS feeds from various wires services and Independent group newspapers .

Statistics Summary for iol.co.za

Alexa Traffic Rank Reputation
Global 3,004
Global Rank Alexa Traffic Rank
An estimate of iol.co.za's popularity.

The rank is calculated using a combination of average daily visitors to iol.co.za and pageviews on iol.co.za over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
South Africa Flag 18
Rank in ZA Traffic Rank in Country
An estimate of iol.co.za's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to iol.co.za and pageviews on iol.co.za from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of iol.co.za's reputation.

The number of links to iol.co.za from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
3 Stars
2 Reviews
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Traffic rank for iol.co.za:

  Traffic Rank Change
Yesterday 3,039 +83 Change in Traffic Rank over the trailing 1 day period (A positive change means the site is getting less popular)
7 day 3,269 +468 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 2,949 -355 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 3,004 +234 Change in Traffic Rank over the trailing 3 month period (A positive change means the site is getting less popular)

Estimated percentage of global pageviews on iol.co.za:

  Pageviews Change
Yesterday 0.00133 -2% Change in Pageviews over the trailing 1 day period
7 day 0.00118 -20% Change in Pageviews over the trailing 7 day period
1 month 0.001377 +12% Change in Pageviews over the trailing 1 month period
3 month 0.001361 -8.4% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit iol.co.za:

  Reach Change
Yesterday 0.05 -5% Change in Reach over the trailing 1 day period
7 day 0.048 -9% Change in Reach over the trailing 7 day period
1 month 0.0509 +13% Change in Reach over the trailing 1 month period
3 month 0.0494 -5% Change in Reach over the trailing 3 month period

Estimated percentage of visits to iol.co.za that consist of a single pageview:

  Bounce % Change
Yesterday 46.9 -5% Change in Bounce % over the trailing 1 day period
7 day 49.4 +6% Change in Bounce % over the trailing 7 day period
1 month 48.1 -2% Change in Bounce % over the trailing 1 month period
3 month 48 +1% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for iol.co.za:

  Pageviews/User Change
Yesterday 2.9 +3% Change in Pageviews/User over the trailing 1 day period
7 day 2.63 -12% Change in Pageviews/User over the trailing 7 day period
1 month 2.86 -1% Change in Pageviews/User over the trailing 1 month period
3 month 2.89 -3% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for iol.co.za:

  Time on Site Change
Yesterday 04:39 -1% Change in Time on Site over the trailing 1 day period
7 day 04:22 -18% Change in Time on Site over the trailing 7 day period
1 month 04:53 +4% Change in Time on Site over the trailing 1 month period
3 month 04:48 -3% Change in Time on Site over the trailing 3 month period
Compare iol.co.za to:

Learn more about Alexa Traffic Stats.

Average Load Time for Iol.co.za

Very Slow (3.133 Seconds), 87% of sites are faster.

Iol.co.za’s Regional Traffic Ranks

Country

Rank

Canada Flag  Canada

11,521

Where Visitors Go on Iol.co.za

Subdomain

Percent of Visitors

iol.co.za

99.38%

newsletters.iol.co.za

0.68%

m.iol.co.za

0.36%


Audience Snapshot

Top Search Queries for Iol.co.za


Based on internet averages, iol.co.za is visited more frequently by users who are graduate school educated and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 iol news 11.97%
2 iol 6.30%
3 the star 1.31%
4 fork lift drivers at nampak 1.12%
5 forklift drivers at nampak 1.12%
6 consumer protection act 0.70%
7 kenny kunene 0.57%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 12.3%
Last 7 days 12.3%
Yesterday 12.6%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to iol.co.za in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to iol.co.za for each query.
1 fork lift drivers at nampak 1.12%
2 forklift drivers at nampak 1.12%
3 kenny kunene 0.57%
4 consumer protection act 0.56%
5 dstv tv guide october 2011 0.54%
6 co.za 0.51%
7 president zuma 0.49%
8 the star newspaper 0.48%
9 host 0.34%
10 xperia arc s 0.33%
Search Query 1 Month Decline The change in percentage of search traffic to iol.co.za for each query.
1 iol news 25.74%
2 iol 1.00%
3 chanelle henning 0.36%
4 the star 0.29%
5 cop17 0.26%
6 want a prostitute in botswana 0.23%
7 secrecy bill 0.14%
8 congo lava 0.12%
9 black tuesday 0.12%
10 work 0.11%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for iol.co.za.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for iol.co.za

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “iol.co.za” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “iol.co.za” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
iol news 17.70 52 10
iol 4.69 49 19
consumer protection act 3.34 34 31
host 3.05 48 60
duvet cover set 2.91 36 100
kenny kunene 2.12 28 25
the star 1.94 50 16
the star newspaper 1.92 28 24
protection act 1.84 4 40
fork lift 1.43 21 54
zahara 1.32 36 21
xperia arc s 1.31 45 27
forklift drivers 1.24 6 30
business report 1.23 25 51
tv guide 1.19 63 22
ford kuga 0.87 40 40
motion camera 0.79 15 66
duvet cover 0.71 31 55
dalai lama 0.70 47 21
capitec internet banking 0.66 31 20
buy palladium 0.64 18 60
new ford ranger 0.64 23 65
tom cruise 0.64 52 15
south africa news 0.63 28 26
cape town 0.62 40 43
methanol 0.62 39 36
pretoria news 0.62 27 10
xperia arc 0.59 51 27
star newspaper 0.54 24 14
camera security 0.53 15 44
 

Search Engine Marketing (SEM) Activity by iol.co.za

Ads for iol.co.za have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for iol.co.za

 

Search Engine Marketing (SEM) Opportunities for iol.co.za

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Whois

Who is iol.co.za? Whois lookup at GoDaddy.


Write a Review

Review Summary for iol.co.za

3 Stars
(based on 2 reviews)
5 stars (1)
4 stars (0)
3 stars (0)
2 stars (0)
1 stars (1)


Reviews for iol.co.za

I recommend
this site to a friend
They have lots of news but the design of the page is horrible and considering the fact that they are one of the largest newspaper publishers in South Africa, I would expect more.

I recommend
this site to a friend
To kill a nun in the name of God is to practice murder from a polatform of nonessential none sense !



Audience Demographics for Iol.co.za

Relative to the general internet population how popular is iol.co.za with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at iol.co.za.

Confidence: high
25-34
The audience for iol.co.za among 25-34 year olds is similar to the general internet population.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are over-represented at iol.co.za.

Confidence: high
45-54
The audience for iol.co.za among 45-54 year olds is similar to the general internet population.

Confidence: high
55-64
The audience for iol.co.za among 55-64 year olds is similar to the general internet population.

Confidence: high
65+
The audience for iol.co.za among people over 65 years old is similar to the general internet population.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at iol.co.za.

Confidence: high
Some College
Relative to the general internet population, people some college education are under-represented at iol.co.za.

Confidence: high
College
Relative to the general internet population, people who went to college are under-represented at iol.co.za.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are over-represented at iol.co.za.

Confidence: high
Gender

Male
Relative to the general internet population, Males are under-represented at iol.co.za.

Confidence: high
Female
Relative to the general internet population, Females are over-represented at iol.co.za.

Confidence: high
Has Children

Yes
The audience for iol.co.za among people with children is similar to the general internet population.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at iol.co.za.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at iol.co.za.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at iol.co.za.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at iol.co.za.

Confidence: high

Advanced Demographics for iol.co.za

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Iol.co.za

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High Impact Search Queries for Iol.co.za

Query Impact
1 iol news High
2 iol Medium
3 consumer protection act Medium
4 host Medium
5 duvet cover set Medium
6 kenny kunene Medium
7 the star Low

Top Search Queries for Iol.co.za

Query Percent of Search Traffic
1 iol news 11.97%
2 iol 6.30%
3 the star 1.31%
4 fork lift drivers at nampak 1.12%
5 forklift drivers at nampak 1.12%
6 consumer protection act 0.70%
7 kenny kunene 0.57%

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