mo.gov

Missouri State Government 

Official on-line resource to Missouri government agencies and services.

Statistics Summary for mo.gov

Alexa Traffic Rank Reputation
Global 8,457
Global Rank Alexa Traffic Rank
An estimate of mo.gov's popularity.

The rank is calculated using a combination of average daily visitors to mo.gov and pageviews on mo.gov over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 1,442
Rank in US Traffic Rank in Country
An estimate of mo.gov's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to mo.gov and pageviews on mo.gov from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of mo.gov's reputation.

The number of links to mo.gov from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for mo.gov:

  Traffic Rank Change
Yesterday 5,204 -1,068 Change in Traffic Rank over the trailing 1 day period (A negative change means the site is getting more popular)
7 day 7,051 -620 Change in Traffic Rank over the trailing 7 day period (A negative change means the site is getting more popular)
1 month 7,414 -1,225 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 8,457 -517 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on mo.gov:

  Pageviews Change
Yesterday 0.00125 +29% Change in Pageviews over the trailing 1 day period
7 day 0.00096 +2% Change in Pageviews over the trailing 7 day period
1 month 0.000975 +22% Change in Pageviews over the trailing 1 month period
3 month 0.000833 +13.8% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit mo.gov:

  Reach Change
Yesterday 0.027 +10% Change in Reach over the trailing 1 day period
7 day 0.0204 +10% Change in Reach over the trailing 7 day period
1 month 0.0191 +18% Change in Reach over the trailing 1 month period
3 month 0.0169 +7% Change in Reach over the trailing 3 month period

Estimated percentage of visits to mo.gov that consist of a single pageview:

  Bounce % Change
Yesterday 25.7 -10% Change in Bounce % over the trailing 1 day period
7 day 25.6 0%
1 month 27 -10% Change in Bounce % over the trailing 1 month period
3 month 29.3 -12% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for mo.gov:

  Pageviews/User Change
Yesterday 5.1 +10% Change in Pageviews/User over the trailing 1 day period
7 day 5 -7% Change in Pageviews/User over the trailing 7 day period
1 month 5.39 +3% Change in Pageviews/User over the trailing 1 month period
3 month 5.17 +6% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for mo.gov:

  Time on Site Change
Yesterday 05:03 +8% Change in Time on Site over the trailing 1 day period
7 day 05:01 -11% Change in Time on Site over the trailing 7 day period
1 month 05:31 +5% Change in Time on Site over the trailing 1 month period
3 month 05:17 +9% Change in Time on Site over the trailing 3 month period
Compare mo.gov to:

Learn more about Alexa Traffic Stats.

Average Load Time for Mo.gov

Very Fast (0.726 Seconds), 83% of sites are slower.

Mo.gov’s Regional Traffic Ranks

Country

Rank

Canada Flag  Canada

22,664

China Flag  China

35,591

India Flag  India

54,275

Where Visitors Go on Mo.gov

Subdomain

Percent of Visitors

dor.mo.gov

16.81%

courts.mo.gov

11.98%

sos.mo.gov

9.89%

labor.mo.gov

9.04%

dese.mo.gov

5.90%

dps.mo.gov

5.75%

dss.mo.gov

5.64%

mdc.mo.gov

5.57%

mo.gov

5.32%

search.mo.gov

3.86%

moga.mo.gov

3.62%

modot.mo.gov

3.27%

health.mo.gov

3.18%

ago.mo.gov

2.67%

dors.mo.gov

2.63%

dnr.mo.gov

2.44%

pr.mo.gov

2.41%

oa.mo.gov

2.39%

webmail.mo.gov

2.26%

house.mo.gov

2.25%

senate.mo.gov

1.68%

treasurer.mo.gov

1.51%

mec.mo.gov

1.50%

plates.mo.gov

0.79%

dort.mo.gov

0.78%

insurance.mo.gov

0.72%

doc.mo.gov

0.69%

mda.mo.gov

0.68%

governor.mo.gov

0.57%

web.mo.gov

0.56%

dhe.mo.gov

0.55%

ded.mo.gov

0.53%

ess.mo.gov

0.52%

business.mo.gov

0.51%

dmh.mo.gov

0.49%

moolb.mo.gov

0.49%

psc.mo.gov

0.41%

dhss.mo.gov

0.39%

blogs.mo.gov

0.37%

perform.mo.gov

0.31%

stc.mo.gov

0.31%

ease.mo.gov

0.25%

smallbiztax.mo.gov

0.24%

finance.mo.gov

0.23%

difp.mo.gov

0.22%

publicdefender.mo.gov

0.15%


Audience Snapshot

Top Search Queries for Mo.gov


Based on internet averages, mo.gov is visited more frequently by females who are in the age range 45-54 and received some college education.
Get complete site demographics.
Query Percent of Search Traffic
1 mo 2.18%
2 casenet 2.13%
3 missouri department of revenue 1.50%
4 case net 1.36%
5 missouri 1.31%
6 missouri case net 0.99%
7 missouri unemployment 0.91%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 20.1%
Last 7 days 19.3%
Yesterday 20.7%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to mo.gov in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to mo.gov for each query.
1 missouri child support payment information 0.42%
2 missouri department of revenue 0.35%
3 dmh.mo.gov 0.31%
4 gle 0.30%
5 century well log 0.25%
6 missouri unemployment 0.24%
7 luxe 0.15%
8 1 missouri street 0.15%
9 sample forms 0.12%
10 driverguide 0.10%
Search Query 1 Month Decline The change in percentage of search traffic to mo.gov for each query.
1 dmh.gov.mm 0.85%
2 usa map clip 0.44%
3 missouri 0.42%
4 casenet 0.42%
5 mo 0.27%
6 law online revenue 0.14%
7 chiggers 0.10%
8 missouri department of labor 0.10%
9 sex offenders in missouri 0.09%
10 sema 0.08%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for mo.gov.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for mo.gov

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “mo.gov” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “mo.gov” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
casenet 8.46 40 23
case net 4.11 32 13
missouri department of revenue 3.91 30 15
missouri 3.47 42 17
missouri case net 3.38 29 20
missouri unemployment 2.91 34 18
department of revenue 1.94 21 13
sex 1.75 77 29
child support payment 1.70 10 60
chiggers 1.65 35 17
child support 1.16 40 42
secretary of state 1.07 40 19
call list 1.06 10 42
missouri dmv 1.04 22 21
mo case net 1.00 25 10
missiouri 0.88 16 100
case.net 0.88 25 50
missouri sales tax 0.81 17 29
mo state 0.80 26 13
dese 0.79 32 10
missouri secretary of state 0.79 25 12
do not call list 0.78 51 16
luxe 0.74 36 29
secretary of state missouri 0.70 18 21
casenet missouri 0.65 23 12
sample forms 0.65 32 33
how to identify poison ivy 0.64 26 30
sex offenders in missouri 0.64 22 20
highway patrol 0.62 23 32
missouri department of conservation 0.62 24 17
 

Search Engine Marketing (SEM) Activity by mo.gov

Ads for mo.gov have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

Download Alexa Toolbar Now
 

Search Engine Marketing (SEM) Opportunities for mo.gov

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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No contact information available.
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Company Info

Employees:100 - 250
Revenue:N/A
Ownership:Government

Contacts by Department

  • Sales: 1
  • Marketing: 4
  • Finance & Administration: 146
  • Human Resources: 11
  • Support: 7
  • Engineering & Research: 2
  • Operations: 3
  • IT & IS: 20
  • Other: 163

Contacts by Level

  • C-Level: 20
  • VP-Level: 1
  • Director-Level: 37
  • Manager-Level: 25

See mo.gov email and phone contacts.


Whois

Who is mo.gov? Whois lookup at GoDaddy.


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Audience Demographics for Mo.gov

Relative to the general internet population how popular is mo.gov with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at mo.gov.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are under-represented at mo.gov.

Confidence: high
35-44
The audience for mo.gov among 35-44 year olds is similar to the general internet population.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are over-represented at mo.gov.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are over-represented at mo.gov.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are over-represented at mo.gov.

Confidence: high
Education

No College
The audience for mo.gov among people who did not go to college is similar to the general internet population.

Confidence: high
Some College
Relative to the general internet population, people some college education are over-represented at mo.gov.

Confidence: high
College
Relative to the general internet population, people who went to college are over-represented at mo.gov.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are under-represented at mo.gov.

Confidence: high
Gender

Male
Relative to the general internet population, Males are under-represented at mo.gov.

Confidence: high
Female
Relative to the general internet population, Females are over-represented at mo.gov.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are over-represented at mo.gov.

Confidence: high
No
The audience for mo.gov among people without children is similar to the general internet population.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are over-represented at mo.gov.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at mo.gov.

Confidence: high
work
Relative to the general internet population, people browsing from work are under-represented at mo.gov.

Confidence: high

Advanced Demographics for mo.gov

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Mo.gov

Country

Percent of Visitors

China Flag  China

2.1%

India Flag  India

1.8%

Canada Flag  Canada

0.6%

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High Impact Search Queries for Mo.gov

Query Impact
1 casenet High
2 case net Medium
3 missouri department of revenue Medium
4 missouri Medium
5 missouri case net Medium
6 missouri unemployment Medium
7 department of revenue Low

Top Search Queries for Mo.gov

Query Percent of Search Traffic
1 mo 2.18%
2 casenet 2.13%
3 missouri department of revenue 1.50%
4 case net 1.36%
5 missouri 1.31%
6 missouri case net 0.99%
7 missouri unemployment 0.91%

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