mo.gov
Missouri State Government
Official on-line resource to Missouri government agencies and services.
Statistics Summary for mo.gov
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
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Global Rank
An estimate of mo.gov's popularity. The rank is calculated using a combination of average daily visitors to mo.gov and pageviews on mo.gov over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
1,442 Rank in
US
An estimate of mo.gov's popularity in a specific country. The rank by country is calculated using a combination of average daily visitors to mo.gov and pageviews on mo.gov from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country. Updated Daily |
Sites Linking In
A measure of mo.gov's reputation. The number of links to mo.gov from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for mo.gov:
| Traffic Rank | Change | ||
| Yesterday | 5,204 | -1,068 | |
|---|---|---|---|
| 7 day | 7,051 | -620 | |
| 1 month | 7,414 | -1,225 | |
| 3 month | 8,457 | -517 | |
Estimated percentage of global pageviews on mo.gov:
| Pageviews | Change | ||
| Yesterday | 0.00125 | +29% | |
|---|---|---|---|
| 7 day | 0.00096 | +2% | |
| 1 month | 0.000975 | +22% | |
| 3 month | 0.000833 | +13.8% | |
Estimated percentage of global internet users who visit mo.gov:
| Reach | Change | ||
| Yesterday | 0.027 | +10% | |
|---|---|---|---|
| 7 day | 0.0204 | +10% | |
| 1 month | 0.0191 | +18% | |
| 3 month | 0.0169 | +7% | |
Estimated percentage of visits to mo.gov that consist of a single pageview:
| Bounce % | Change | ||
| Yesterday | 25.7 | -10% | |
|---|---|---|---|
| 7 day | 25.6 | 0% | |
| 1 month | 27 | -10% | |
| 3 month | 29.3 | -12% | |
Estimated daily unique pageviews per user for mo.gov:
| Pageviews/User | Change | ||
| Yesterday | 5.1 | +10% | |
|---|---|---|---|
| 7 day | 5 | -7% | |
| 1 month | 5.39 | +3% | |
| 3 month | 5.17 | +6% | |
Estimated daily time on site (mm:ss) for mo.gov:
| Time on Site | Change | ||
| Yesterday | 05:03 | +8% | |
|---|---|---|---|
| 7 day | 05:01 | -11% | |
| 1 month | 05:31 | +5% | |
| 3 month | 05:17 | +9% | |
Estimated percentage of visits to mo.gov that came from a search engine:
| Search % | Change | ||
| Yesterday | 20.7 | +25% | |
|---|---|---|---|
| 7 day | 19.3 | -4% | |
| 1 month | 20.1 | -4% | |
| 3 month | 20.6 | -34% | |
Average Load Time for Mo.gov
Very Fast (0.726 Seconds), 83% of sites are slower.
Mo.govs Regional Traffic Ranks
Country
Rank
1,442
18,544
22,664
35,591
54,275
Where Visitors Go on Mo.gov
Subdomain
Percent of Visitors
dor.mo.gov
16.81%
courts.mo.gov
11.98%
sos.mo.gov
9.89%
labor.mo.gov
9.04%
dese.mo.gov
5.90%
dps.mo.gov
5.75%
dss.mo.gov
5.64%
mdc.mo.gov
5.57%
mo.gov
5.32%
search.mo.gov
3.86%
moga.mo.gov
3.62%
modot.mo.gov
3.27%
health.mo.gov
3.18%
ago.mo.gov
2.67%
dors.mo.gov
2.63%
dnr.mo.gov
2.44%
pr.mo.gov
2.41%
oa.mo.gov
2.39%
webmail.mo.gov
2.26%
house.mo.gov
2.25%
senate.mo.gov
1.68%
treasurer.mo.gov
1.51%
mec.mo.gov
1.50%
plates.mo.gov
0.79%
dort.mo.gov
0.78%
insurance.mo.gov
0.72%
doc.mo.gov
0.69%
mda.mo.gov
0.68%
governor.mo.gov
0.57%
web.mo.gov
0.56%
dhe.mo.gov
0.55%
ded.mo.gov
0.53%
ess.mo.gov
0.52%
business.mo.gov
0.51%
dmh.mo.gov
0.49%
moolb.mo.gov
0.49%
psc.mo.gov
0.41%
dhss.mo.gov
0.39%
blogs.mo.gov
0.37%
perform.mo.gov
0.31%
stc.mo.gov
0.31%
ease.mo.gov
0.25%
smallbiztax.mo.gov
0.24%
finance.mo.gov
0.23%
difp.mo.gov
0.22%
publicdefender.mo.gov
0.15%
Audience Snapshot
Top Search Queries for Mo.gov
| Query | Percent of Search Traffic |
|---|
| 1 | mo | 2.18% |
| 2 | casenet | 2.13% |
| 3 | missouri department of revenue | 1.50% |
| 4 | case net | 1.36% |
| 5 | missouri | 1.31% |
| 6 | missouri case net | 0.99% |
| 7 | missouri unemployment | 0.91% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 20.1% |
| Last 7 days | 19.3% |
| Yesterday | 20.7% |
Top Queries from Search Traffic
The top queries driving traffic to mo.gov from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | mo | 2.18% |
| 2 | casenet | 2.13% |
| 3 | missouri department of revenue | 1.50% |
| 4 | case net | 1.36% |
| 5 | missouri | 1.31% |
| 6 | missouri case net | 0.99% |
| 7 | missouri unemployment | 0.91% |
| 8 | mo case net | 0.57% |
| 9 | gle | 0.57% |
| 10 | chiggers | 0.55% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to mo.gov in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | missouri child support payment information | 0.42% |
| 2 | missouri department of revenue | 0.35% |
| 3 | dmh.mo.gov | 0.31% |
| 4 | gle | 0.30% |
| 5 | century well log | 0.25% |
| 6 | missouri unemployment | 0.24% |
| 7 | luxe | 0.15% |
| 8 | 1 missouri street | 0.15% |
| 9 | sample forms | 0.12% |
| 10 | driverguide | 0.10% |
| Search Query | 1 Month Decline
|
|---|
| 1 | dmh.gov.mm | 0.85% |
| 2 | usa map clip | 0.44% |
| 3 | missouri | 0.42% |
| 4 | casenet | 0.42% |
| 5 | mo | 0.27% |
| 6 | law online revenue | 0.14% |
| 7 | chiggers | 0.10% |
| 8 | missouri department of labor | 0.10% |
| 9 | sex offenders in missouri | 0.09% |
| 10 | sema | 0.08% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for mo.gov.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for mo.govPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
|||
| Query
A phrase that drives traffic to mo.gov from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that mo.gov is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| casenet | 8.46 | 40 | 23 |
| case net | 4.11 | 32 | 13 |
| missouri department of revenue | 3.91 | 30 | 15 |
| missouri | 3.47 | 42 | 17 |
| missouri case net | 3.38 | 29 | 20 |
| missouri unemployment | 2.91 | 34 | 18 |
| department of revenue | 1.94 | 21 | 13 |
| sex | 1.75 | 77 | 29 |
| child support payment | 1.70 | 10 | 60 |
| chiggers | 1.65 | 35 | 17 |
| child support | 1.16 | 40 | 42 |
| secretary of state | 1.07 | 40 | 19 |
| call list | 1.06 | 10 | 42 |
| missouri dmv | 1.04 | 22 | 21 |
| mo case net | 1.00 | 25 | 10 |
| missiouri | 0.88 | 16 | 100 |
| case.net | 0.88 | 25 | 50 |
| missouri sales tax | 0.81 | 17 | 29 |
| mo state | 0.80 | 26 | 13 |
| dese | 0.79 | 32 | 10 |
| missouri secretary of state | 0.79 | 25 | 12 |
| do not call list | 0.78 | 51 | 16 |
| luxe | 0.74 | 36 | 29 |
| secretary of state missouri | 0.70 | 18 | 21 |
| casenet missouri | 0.65 | 23 | 12 |
| sample forms | 0.65 | 32 | 33 |
| how to identify poison ivy | 0.64 | 26 | 30 |
| sex offenders in missouri | 0.64 | 22 | 20 |
| highway patrol | 0.62 | 23 | 32 |
| missouri department of conservation | 0.62 | 24 | 17 |
Search Engine Marketing (SEM) Activity by mo.gov
Ads for mo.gov have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
|
Search Engine Marketing (SEM) Opportunities for mo.govQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for mo.gov
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Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
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Audience Demographics for Mo.gov
Relative to the general internet population how popular is mo.gov with each audience below?
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Confidence: high
Advanced Demographics for mo.gov
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.


1,442
Philippines
Canada
China
India





