change.gov

Change.gov  

Statistics Summary for change.gov

Alexa Traffic Rank Reputation
Global 651,272
Global Rank Alexa Traffic Rank
A rough estimate of change.gov's popularity.

The rank is calculated using a combination of average daily visitors to change.gov and pageviews on change.gov over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 191,392
Rank in US Traffic Rank in Country
A rough estimate of change.gov's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to change.gov and pageviews on change.gov from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of change.gov's reputation.

The number of links to change.gov from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
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Traffic rank for change.gov:

  Traffic Rank Change
3 month 651,272 - We do not have enough data to display this metric for this site.

Estimated percentage of global pageviews on change.gov:

  Pageviews Change
3 month 0.000004 - We do not have enough data to display this metric for this site.

Estimated percentage of global internet users who visit change.gov:

  Reach Change
3 month 0.00029 - We do not have enough data to display this metric for this site.

Estimated percentage of visits to change.gov that consist of a single pageview:

  Bounce % Change
3 month 73.6 - We do not have enough data to display this metric for this site.

Estimated daily unique pageviews per user for change.gov:

  Pageviews/User Change
3 month 1.5 - We do not have enough data to display this metric for this site.

Estimated daily time on site (mm:ss) for change.gov:

  Time on Site Change
3 month 01:10 - We do not have enough data to display this metric for this site.
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Average Load Time for Change.gov

Speed time for change.gov is not available.

Change.gov’s Regional Traffic Rank

Country

Rank

Where Visitors Go on Change.gov

Subdomain

Percent of Visitors

change.gov

100.00%


Audience Snapshot

Top Search Queries for Change.gov


Based on internet averages, change.gov is visited more frequently by males who are in the age range 55-64, have no children and have no college education.
Get complete site demographics.
Query Percent of Search Traffic
1 change 5.91%
2 obama change 5.01%
3 obama 4.03%
4 contact obama 2.93%
5 obama health care plan 1.11%
6 join discussion 1.00%
7 change obama 0.94%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 30.6%
Last 7 days -
Yesterday -
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to change.gov in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to change.gov for each query.
1 obama change 2.83%
2 obama government 0.72%
3 cia 0.64%
4 join discussion 0.59%
5 obama health care plan 0.56%
6 contact obama 0.34%
7 emmett beliveau 0.33%
8 precinet ir nr.90008 0.32%
9 obama official website 0.32%
10 share your idea with us website 0.30%
Search Query 1 Month Decline The change in percentage of search traffic to change.gov for each query.
1 change 1.53%
2 obama 1.49%
3 change!!!! 0.47%
4 change.gov 0.41%
5 change.org 0.33%
6 obama website 0.28%
7 barack obama jobs 0.27%
8 job application 0.27%
9 gov obama 0.25%
10 tigr team 0.25%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for change.gov.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for change.gov

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “change.gov” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “change.gov” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
obama 9.29 55 29
contact obama 8.64 17 33
obama health care plan 4.74 22 46
obama change 4.61 19 14
health care plan 4.43 10 72
valerie jarrett 3.58 25 45
change 2.71 47 27
protect america 2.06 23 56
barack obama jobs 1.65 6 50
obama government 1.48 11 20
apply for a job 1.09 20 35
obama website 0.99 19 21
barack obama portrait 0.95 5 50
cia 0.91 49 16
gayle smith 0.90 10 30
obama address 0.88 21 17
barak obama 0.87 35 17
change obama 0.86 11 10
contact president obama 0.80 15 28
obama jobs 0.76 27 22
urban policy jobs 0.75 5 40
jobs obama 0.71 10 30
for a job 0.71 5 40
obama portrait 0.66 7 15
barack obama 0.65 51 27
president obama 0.63 44 26
agenda 0.62 49 32
how change 0.60 5 50
healthcare plan 0.59 5 84
obama gov 0.58 2 60
 

Search Engine Marketing (SEM) Activity by change.gov

Ads for change.gov have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for change.gov

 

Search Engine Marketing (SEM) Opportunities for change.gov

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Whois

Who is change.gov? Whois lookup at GoDaddy.


About change.gov (in its own words) Quoted from change.gov's About Us and similar pages.

Change.gov - The Official Web Site of the The U.S. Presidential Transition "Today we begin in earnest the work of making sure that the world we leave our children is just a little bit better than the one we inhabit today." - President-Elect Barack Obama About | Change.gov


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Audience Demographics for Change.gov

Relative to the general internet population how popular is change.gov with each audience below?

Age

18-24
The audience for change.gov among 18-24 year olds is similar to the general internet population.

Confidence: medium
25-34
The audience for change.gov among 25-34 year olds is similar to the general internet population.

Confidence: medium
35-44
Relative to the general internet population, 35-44 year olds are under-represented at change.gov.

Confidence: medium
45-54
Relative to the general internet population, 45-54 year olds are over-represented at change.gov.

Confidence: medium
55-64
Relative to the general internet population, 55-64 year olds are over-represented at change.gov.

Confidence: medium
Education

No College
Relative to the general internet population, people who did not go to college are greatly over-represented at change.gov.

Confidence: medium
Some College
Relative to the general internet population, people some college education are under-represented at change.gov.

Confidence: medium
College
The audience for change.gov among people who went to college is similar to the general internet population.

Confidence: medium
Graduate School
Relative to the general internet population, people who went to graduate school are under-represented at change.gov.

Confidence: medium
Gender

Male
Relative to the general internet population, Males are over-represented at change.gov.

Confidence: medium
Female
Relative to the general internet population, Females are under-represented at change.gov.

Confidence: medium
Has Children

Yes
Relative to the general internet population, people with children are under-represented at change.gov.

Confidence: medium
No
Relative to the general internet population, people without children are over-represented at change.gov.

Confidence: medium
Browsing Location

home
The audience for change.gov among people browsing from home is similar to the general internet population.

Confidence: medium
work
The audience for change.gov among people browsing from work is similar to the general internet population.

Confidence: medium

Advanced Demographics for change.gov

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Change.gov

Country

Percent of Visitors

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High Impact Search Queries for Change.gov

Query Impact
1 obama High
2 contact obama High
3 obama health care plan Medium
4 obama change Medium
5 health care plan Medium
6 valerie jarrett Medium
7 change Medium

Top Search Queries for Change.gov

Query Percent of Search Traffic
1 change 5.91%
2 obama change 5.01%
3 obama 4.03%
4 contact obama 2.93%
5 obama health care plan 1.11%
6 join discussion 1.00%
7 change obama 0.94%

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