ballymena.gov.uk
Ballymena Town Council
The official town site. Has listings of tourist amenities, the Ecos environmental centre, community relations and economic development initiatives.
Statistics Summary for ballymena.gov.uk
| Alexa Traffic Rank | Reputation | ||
|---|---|---|---|
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Global Rank
A rough estimate of ballymena.gov.uk's popularity. The rank is calculated using a combination of average daily visitors to ballymena.gov.uk and pageviews on ballymena.gov.uk over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more. Updated Daily |
Sites Linking In
A measure of ballymena.gov.uk's reputation. The number of links to ballymena.gov.uk from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once. Updated Monthly |
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Traffic rank for ballymena.gov.uk:
| Traffic Rank | Change | ||
| 3 month | 1,686,023 | - |
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|---|---|---|---|
Estimated percentage of global pageviews on ballymena.gov.uk:
| Pageviews | Change | ||
| 3 month | 0.000002 | - |
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|---|---|---|---|
Estimated percentage of global internet users who visit ballymena.gov.uk:
| Reach | Change | ||
| 3 month | 0.00008 | - |
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|---|---|---|---|
Estimated percentage of visits to ballymena.gov.uk that consist of a single pageview:
| Bounce % | Change | ||
| 3 month | 36.7 | - |
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|---|---|---|---|
Estimated daily unique pageviews per user for ballymena.gov.uk:
| Pageviews/User | Change | ||
| 3 month | 2.5 | - |
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|---|---|---|---|
Estimated daily time on site (mm:ss) for ballymena.gov.uk:
| Time on Site | Change | ||
| 3 month | 01:49 | - |
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|---|---|---|---|
Estimated percentage of visits to ballymena.gov.uk that came from a search engine:
| Search % | Change | ||
| 3 month | 16.7 | - |
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|---|---|---|---|
Average Load Time for Ballymena.gov.uk
Speed time for ballymena.gov.uk is not available.
Ballymena.gov.uks Regional Traffic Rank
Regional traffic rank unavailable for ballymena.gov.uk
Where Visitors Go on Ballymena.gov.uk
Subdomain
Percent of Visitors
ballymena.gov.uk
90.66%
Audience Snapshot
Top Search Queries for Ballymena.gov.uk
| Query | Percent of Search Traffic |
|---|
| 1 | ballymena | 39.80% |
| 2 | seven towers | 6.94% |
| 3 | ballymena leisure centre | 5.17% |
| 4 | lost dog ballymena | 3.15% |
| 5 | population of ballymena | 2.54% |
| 6 | rates office ballymena | 2.39% |
| 7 | ballymena christmas lights | 2.15% |


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Search Traffic
The percentage of site visits from search engines.
| Period | Percent of Site Traffic |
|---|
| Last 30 days | 20% |
| Last 7 days | - |
| Yesterday | - |
Top Queries from Search Traffic
The top queries driving traffic to ballymena.gov.uk from search engines. Updated monthly.
| Query | Percent of Search Traffic |
|---|
| 1 | ballymena | 39.80% |
| 2 | seven towers | 6.94% |
| 3 | ballymena leisure centre | 5.17% |
| 4 | lost dog ballymena | 3.15% |
| 5 | population of ballymena | 2.54% |
| 6 | rates office ballymena | 2.39% |
| 7 | ballymena christmas lights | 2.15% |
| 8 | ballymena council job vacancies | 1.94% |
| 9 | ballymena borough council | 1.77% |
| 10 | glenburn b and b ballymena | 1.77% |


Identify which keywords are searched for, which keywords drive the most traffic and what the PPC bids are using Trellian's KeywordDiscovery.com keyword tool.


Search Traffic on the Rise and Decline
The top queries from search engines driving relatively more/less traffic to ballymena.gov.uk in the current month than the previous month. Updated monthly.
| Search Query | 1 Month Increase
|
|---|
| 1 | ballymena christmas lights | 2.15% |
| 2 | seven towers | 1.51% |
| 3 | balymena | 1.50% |
| 4 | camerons ballymena | 1.15% |
| 5 | braid theatre ballymena | 0.74% |
| 6 | maine river cullybakcey | 0.74% |
| 7 | ballymena leisure centre | 0.62% |
| 8 | planning office ballymena | 0.61% |
| 9 | logiciel crearoad book | 0.42% |
| 10 | lost dog ballymena | 0.36% |
| Search Query | 1 Month Decline
|
|---|
| 1 | ballymena | 6.60% |
| 2 | ballymena showgrounds | 2.71% |
| 3 | clarke parkmore drive ballymena | 0.80% |
| 4 | seven towers recruitment | 0.56% |
| 5 | people's park complex opening hours | 0.52% |
| 6 | neill armstrong ballymena | 0.51% |
| 7 | waste disposal ireland council | 0.46% |
| 8 | one night b&b evening meal | 0.40% |
| 9 | joan johnson cafe ballymena | 0.37% |
| 10 | st patricks rc parish ballymena | 0.28% |
Search Advertising Metrics Highlights
Data provided by iSpionage. Visit iSpionage to discover additional information metrics for ballymena.gov.uk.
| Last Month Stats (Estimated) | ||
|---|---|---|
| PPC Budget | ||
| Last Month Clicks | ||
| Avg. Ad Position | ||
| Google PPC Keywords | ||
| Yahoo PPC Keywords | ||
High Impact Search Queries for ballymena.gov.ukPopular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries. |
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| Query
A phrase that drives traffic to ballymena.gov.uk from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. |
Impact Factor
A high value indicates that ballymena.gov.uk is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases. Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100. Updated Monthly |
Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies. Updated Monthly |
QCI
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100. Updated Monthly |
|---|---|---|---|
| ballymena | 61.25 | 22 | 28 |
| lost dog ballymena | 5.12 | 5 | 30 |
| lost dog | 4.10 | 24 | 54 |
| christmas lights | 3.08 | 43 | 60 |
| leisure centre | 3.07 | 15 | 25 |
| rates office ballymena | 2.59 | 3 | 20 |
| towers | 2.13 | 26 | 23 |
| camerons ballymena | 1.97 | 12 | 32 |
| esa ballymena | 1.91 | 8 | 70 |
| job vacancies | 1.13 | 32 | 43 |
| b and b | 0.97 | 37 | 28 |
| ballymena borough council | 0.96 | 4 | 10 |
| population of | 0.92 | 10 | 15 |
| having borough council tenders | 0.89 | 3 | 50 |
| grace hill | 0.76 | 13 | 20 |
| galgorm ballymena | 0.59 | 3 | 50 |
| pest control ireland | 0.57 | 4 | 40 |
| in the uk | 0.44 | 14 | 50 |
| coolant filter | 0.43 | 20 | 33 |
| court records | 0.38 | 30 | 53 |
| pest control | 0.38 | 45 | 60 |
| council tenders | 0.32 | 3 | 72 |
| court records search | 0.30 | 10 | 48 |
| council | 0.29 | 33 | 21 |
| town hall | 0.28 | 33 | 16 |
| suggestions box | 0.28 | 5 | 67 |
| suggestions box over rubbish bin | 0.26 | 3 | 10 |
| boccia | 0.21 | 31 | 39 |
| housing benefit | 0.21 | 32 | 27 |
| ecos | 0.19 | 29 | 21 |
Search Engine Marketing (SEM) Activity by ballymena.gov.uk
Ads for ballymena.gov.uk have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.
No data available for ballymena.gov.uk
Search Engine Marketing (SEM) Opportunities for ballymena.gov.ukQueries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates. |
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Review Summary for ballymena.gov.uk
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Site Audit If you want to improve your SEO techniques, increase your organic search traffic, and ensure complete site analytics tag coverage, this tool is for you.
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Audience Demographics for Ballymena.gov.uk
Relative to the general internet population how popular is ballymena.gov.uk with each audience below?
Confidence: low
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Advanced Demographics for ballymena.gov.uk
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.
No data available for ballymena.gov.uk.






