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arstechnica.com

Ars Technica 

The PC enthusiast's resource.

Statistics Summary for arstechnica.com

Alexa Traffic Rank Reputation
Global 1,757
Global Rank Alexa Traffic Rank
An estimate of arstechnica.com's popularity.

The rank is calculated using a combination of average daily visitors to arstechnica.com and pageviews on arstechnica.com over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
United States Flag 693
Rank in US Traffic Rank in Country
An estimate of arstechnica.com's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to arstechnica.com and pageviews on arstechnica.com from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
48,584
Sites Linking In Sites Linking In
A measure of arstechnica.com's reputation.

The number of links to arstechnica.com from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
3.5 Stars
8 Reviews
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Traffic rank for arstechnica.com:

  Traffic Rank Change
Yesterday 1,453 +177 Change in Traffic Rank over the trailing 1 day period (A positive change means the site is getting less popular)
7 day 1,752 +61 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 1,430 -609 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 1,757 -29 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on arstechnica.com:

  Pageviews Change
Yesterday 0.00184 -21% Change in Pageviews over the trailing 1 day period
7 day 0.00165 -5% Change in Pageviews over the trailing 7 day period
1 month 0.001956 +43% Change in Pageviews over the trailing 1 month period
3 month 0.001636 -1.1% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit arstechnica.com:

  Reach Change
Yesterday 0.114 -8% Change in Reach over the trailing 1 day period
7 day 0.094 -1% Change in Reach over the trailing 7 day period
1 month 0.1136 +41% Change in Reach over the trailing 1 month period
3 month 0.0929 +5.5% Change in Reach over the trailing 3 month period

Estimated percentage of visits to arstechnica.com that consist of a single pageview:

  Bounce % Change
Yesterday 62.2 -4% Change in Bounce % over the trailing 1 day period
7 day 63.6 +4% Change in Bounce % over the trailing 7 day period
1 month 61.8 +1% Change in Bounce % over the trailing 1 month period
3 month 61.8 -2% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for arstechnica.com:

  Pageviews/User Change
Yesterday 1.75 -14% Change in Pageviews/User over the trailing 1 day period
7 day 1.87 -4% Change in Pageviews/User over the trailing 7 day period
1 month 1.82 +1% Change in Pageviews/User over the trailing 1 month period
3 month 1.85 -6% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for arstechnica.com:

  Time on Site Change
Yesterday 02:57 -1% Change in Time on Site over the trailing 1 day period
7 day 02:49 -3% Change in Time on Site over the trailing 7 day period
1 month 02:51 +4% Change in Time on Site over the trailing 1 month period
3 month 02:50 -6% Change in Time on Site over the trailing 3 month period
Compare arstechnica.com to:

Learn more about Alexa Traffic Stats.

Average Load Time for Arstechnica.com

Very Fast (0.6 Seconds), 89% of sites are slower.

Where Visitors Go on Arstechnica.com

Subdomain

Percent of Visitors

arstechnica.com

99.15%

jobs.arstechnica.com

0.46%

static.arstechnica.com

0.37%

feeds.arstechnica.com

0.15%

origin.arstechnica.com

0.14%

More

Audience Snapshot

Top Search Queries for Arstechnica.com


Based on internet averages, arstechnica.com is visited more frequently by males who are in the age range 18-24 and have no children.
Get complete site demographics.
Query Percent of Search Traffic
1 nook tablet 0.64%
2 ars technica 0.58%
3 sopa 0.33%
4 4chan 0.31%
5 isohunt 0.30%
6 ars 0.27%
7 arstechnica 0.25%

View the full Audience Profile

View the complete Search Analytics

 

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Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 10.4%
Last 7 days 10.6%
Yesterday 11.1%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to arstechnica.com in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to arstechnica.com for each query.
1 nook tablet 0.53%
2 sopa 0.29%
3 marketing tools mac os x 7 0.22%
4 4chan 0.20%
5 humble bundle 0.16%
6 hackintosh 0.15%
7 hobbit trailer 0.15%
8 godaddy 0.15%
9 chrome extension 0.14%
10 android phone with keypad 0.14%
Search Query 1 Month Decline The change in percentage of search traffic to arstechnica.com for each query.
1 isohunt 0.43%
2 create a windows 7 boot usb disk 0.30%
3 bootable win 7 usb 0.27%
4 make a bootable usb drive windows 7 0.24%
5 ars 0.23%
6 ars technica 0.13%
7 iso hunt 0.11%
8 windows 8 tablet 0.10%
9 ios 5 battery life 0.10%
10 android malware 0.10%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for arstechnica.com.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for arstechnica.com

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “arstechnica.com” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list. 		Impact Factor Impact Factor
A high value indicates that “arstechnica.com” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly 		Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly 		QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
nook tablet 6.44 45 32
ars 2.24 41 18
kindle touch 1.59 47 22
windows 7 from usb 1.43 22 55
hdmi cables 1.41 50 65
technica 1.32 24 30
hobbit trailer 1.17 39 25
13' macbook pro 1.15 29 55
windows 7 bootable usb 1.10 26 60
low income internet 1.07 22 40
windows 7 ultimate 1.05 47 49
kindle fire 0.90 61 18
android phone with keypad 0.81 32 20
ipad hd 0.81 37 32
amazon app store 0.78 48 18
arstechnica 0.74 35 10
amd bulldozer 0.73 52 16
windows 7 ultimate key 0.70 37 23
win 7 usb 0.70 24 25
hosted fonts 0.69 31 33
android phone with 0.69 10 30
the oatmeal 0.67 45 10
kinect sdk 0.66 38 47
windows 7 0.65 59 48
3 beta 0.64 4 40
mac os x 0.61 44 21
windows 7 usb 0.60 38 23
rocksmith 0.59 46 21
low income 0.59 21 49
godaddy 0.58 66 13
 

Search Engine Marketing (SEM) Activity by arstechnica.com

Ads for arstechnica.com have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

No data available for arstechnica.com

 

Search Engine Marketing (SEM) Opportunities for arstechnica.com

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Ars Technica, LLC
Boston, MA
US
news [at] arstechnica.com

Jigsaw logo

Company Info

Employees:25 - 100
Revenue:$1 - 10M
Ownership:Privately Held

Contacts by Department

  • Marketing: 1
  • Finance & Administration: 2
  • Operations: 9
  • Other: 1

Contacts by Level

  • Manager-Level: 12

See arstechnica.com email and phone contacts.


Whois

Who is arstechnica.com? Whois lookup at GoDaddy.


About arstechnica.com (in its own words) Quoted from arstechnica.com's About Us and similar pages.

Let’s get some details out on the table Contacting Ars Technica ... Ars is a word, not an acronym, pronounced like the letter 'r', with an 's' at the end. ... When we started Ars Technica, we knew our efforts would produce a site so well respected that we could choose a crazy name like this, and people would still come back. ... As you may have already gathered, Ars Technica is not about "Us vs. Them " approaches to technology and computing. Ars is about power users and the tools they want. ... About Us: Page 1


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Write a Review

Review Summary for arstechnica.com

3.5 Stars
(based on 8 reviews)
5 stars (5)
4 stars (0)
3 stars (0)
2 stars (0)
1 stars (3)


Reviews for arstechnica.com

I recommend
this site to a friend
Don't especially like it. Could find all of this from other news sources, and without the annoying layout.

I recommend
this site to a friend
Its a great site. Filled with all sorts of discussions. Its the only site I subscribe to.

I recommend
this site to a friend
The articles read like research papers written by some undergraduate with little personal understanding of the subject trying to impress a group of high schoolers. We can only hope it will die soon.

I recommend
this site to a friend
The stories are always controversial and full of venom. They give me the feeling that their trying to compensate for something by using big words. It's like reading a report from a 12 year old with a thesaurus and an inferiority complex. The forums are beyond disgusting with nothing but trolls and cliques. If you get on the wrong person's bad side, watch out. They will do all they can to discredit your every word. Also, good luck trying to cancel your subscription. I went through months of frustration with my registered email address, and any email address I used, being blocked.

I recommend
this site to a friend
I have read Ars for about 10 months, and it is my favorite technology news site now. It took me a while to get used to the style, for it is a mix of informal writing, more "stiff" reporting, and sometimes politically charged coverage. Even if I don't agree with every take that they have, I come away feeling much better informed and exposed to the central issues that really matter. Teach the controvery! (I kid, I kid). I'm not much of a forum reader, though.

I recommend
this site to a friend
Ars Technica is one of the few technologically literate sites on the Internet. Their writers are known for going deep into topics like intellectual property, technology trends, and computer architecture, but they also editorialize quite a bit (it's good editorial). They used to be known for running awesome articles on occasion, but in the last two years they have become much more active, and I read them multiple times a day now. Their forum is one of the better known forums online, and not everyone is a fan. One of the reviewers here is actually a member who was banned because he trolled with racist and sexist content. Ars Technica fortunately has many, many moderators to keep discussion in line.

I recommend
this site to a friend
Ars is one of the best technology websites online because they are consistent and very insightful. Top notch coverage of intellectual property issues, hardware news, and Microsoft reporting. The style is laid back and informal, which I really like (other people, not so much). You often learn about issues on Ars long before they are reported elsewhere, but their take on the day's news is also typically thoughtful. I'm not a fan of forums in general, but the Ars Technica forum is the best I've been on, rarely have I found an issue that could not be solved there. I really recommend the site.

I recommend
this site to a friend
Ars is a wonderful resource. The true value isn't the front-end - which is fine but limited - but the forums, which provide a host of knowlege and an affable well-spoken community. Don't hate, Ars is one of the best resources available.

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Audience Demographics for Arstechnica.com

Relative to the general internet population how popular is arstechnica.com with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are over-represented at arstechnica.com.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are over-represented at arstechnica.com.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are under-represented at arstechnica.com.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are under-represented at arstechnica.com.

Confidence: high
55-64
Relative to the general internet population, 55-64 year olds are under-represented at arstechnica.com.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are under-represented at arstechnica.com.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are under-represented at arstechnica.com.

Confidence: high
Some College
Relative to the general internet population, people some college education are over-represented at arstechnica.com.

Confidence: high
College
Relative to the general internet population, people who went to college are over-represented at arstechnica.com.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are under-represented at arstechnica.com.

Confidence: high
Gender

Male
Relative to the general internet population, Males are greatly over-represented at arstechnica.com.

Confidence: high
Female
Relative to the general internet population, Females are greatly under-represented at arstechnica.com.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are under-represented at arstechnica.com.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at arstechnica.com.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at arstechnica.com.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at arstechnica.com.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at arstechnica.com.

Confidence: high

Advanced Demographics for arstechnica.com

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Optimize your search traffic with Alexa Search Analytics!

Visitors by Country for Arstechnica.com

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High Impact Search Queries for Arstechnica.com

Query Impact
1 nook tablet High
2 ars Medium
3 kindle touch Low
4 windows 7 from usb Low
5 hdmi cables Low
6 technica Low
7 hobbit trailer Low

View the complete Search Analytics


Top Search Queries for Arstechnica.com

Query Percent of Search Traffic
1 nook tablet 0.64%
2 ars technica 0.58%
3 sopa 0.33%
4 4chan 0.31%
5 isohunt 0.30%
6 ars 0.27%
7 arstechnica 0.25%

View the complete Search Analytics


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