amazon.co.jp

Amazon.co.jp 

Amazon in Japan. Article descriptions are in Japanese, but account setup, shopping, and checkout available in English.

Statistics Summary for amazon.co.jp

Alexa Traffic Rank Reputation
Global 96
Global Rank Alexa Traffic Rank
An estimate of amazon.co.jp's popularity.

The rank is calculated using a combination of average daily visitors to amazon.co.jp and pageviews on amazon.co.jp over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1. Learn more.

Updated Daily
Japan Flag 11
Rank in JP Traffic Rank in Country
An estimate of amazon.co.jp's popularity in a specific country.

The rank by country is calculated using a combination of average daily visitors to amazon.co.jp and pageviews on amazon.co.jp from users from that country over the past 3 months. The site with the highest combination of visitors and pageviews is ranked #1 in that country.

Updated Daily
Sites Linking In Sites Linking In
A measure of amazon.co.jp's reputation.

The number of links to amazon.co.jp from sites visited by users in the Alexa traffic panel. Links that were not seen by users in the Alexa traffic panel are not counted. Multiple links from the same site are only counted once.

Updated Monthly
5 Stars
4 Reviews
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Traffic rank for amazon.co.jp:

  Traffic Rank Change
Yesterday 99 +5 Change in Traffic Rank over the trailing 1 day period (A positive change means the site is getting less popular)
7 day 94 +7 Change in Traffic Rank over the trailing 7 day period (A positive change means the site is getting less popular)
1 month 88 -8 Change in Traffic Rank over the trailing 1 month period (A negative change means the site is getting more popular)
3 month 96 -8 Change in Traffic Rank over the trailing 3 month period (A negative change means the site is getting more popular)

Estimated percentage of global pageviews on amazon.co.jp:

  Pageviews Change
Yesterday 0.0613 -13% Change in Pageviews over the trailing 1 day period
7 day 0.0743 -4.3% Change in Pageviews over the trailing 7 day period
1 month 0.0749 +6.1% Change in Pageviews over the trailing 1 month period
3 month 0.07044 +28.8% Change in Pageviews over the trailing 3 month period

Estimated percentage of global internet users who visit amazon.co.jp:

  Reach Change
Yesterday 0.94 -0.4% Change in Reach over the trailing 1 day period
7 day 0.948 -0.7% Change in Reach over the trailing 7 day period
1 month 0.968 +3% Change in Reach over the trailing 1 month period
3 month 0.94 +15.5% Change in Reach over the trailing 3 month period

Estimated percentage of visits to amazon.co.jp that consist of a single pageview:

  Bounce % Change
Yesterday 34.7 +6% Change in Bounce % over the trailing 1 day period
7 day 32.2 -2% Change in Bounce % over the trailing 7 day period
1 month 33.4 +2% Change in Bounce % over the trailing 1 month period
3 month 33 -3% Change in Bounce % over the trailing 3 month period

Estimated daily unique pageviews per user for amazon.co.jp:

  Pageviews/User Change
Yesterday 7.1 -13% Change in Pageviews/User over the trailing 1 day period
7 day 8.35 -3% Change in Pageviews/User over the trailing 7 day period
1 month 8.18 +2.9% Change in Pageviews/User over the trailing 1 month period
3 month 7.85 +11.5% Change in Pageviews/User over the trailing 3 month period

Estimated daily time on site (mm:ss) for amazon.co.jp:

  Time on Site Change
Yesterday 06:20 -14% Change in Time on Site over the trailing 1 day period
7 day 07:09 0%
1 month 06:57 +1% Change in Time on Site over the trailing 1 month period
3 month 06:51 +10% Change in Time on Site over the trailing 3 month period
Compare amazon.co.jp to:

Learn more about Alexa Traffic Stats.

Average Load Time for Amazon.co.jp

Average (1.624 Seconds), 58% of sites are faster.

Amazon.co.jp’s Regional Traffic Ranks

Country

Rank

China Flag  China

2,925

Where Visitors Go on Amazon.co.jp

Subdomain

Percent of Visitors

amazon.co.jp

98.60%

affiliate.amazon.co.jp

2.96%

sellercentral.amazon.co.jp

2.16%

astore.amazon.co.jp

0.67%

catalog-sc.amazon.co.jp

0.48%

catalog-retail.amazon.co.jp

0.32%

vendorcentral.amazon.co.jp

0.07%


Audience Snapshot

Top Search Queries for Amazon.co.jp


Based on internet averages, amazon.co.jp is visited more frequently by users who are in the age range 35-44, have no college education and browse this site from work.
Get complete site demographics.
Query Percent of Search Traffic
1 amazon 15.04%
2 アマゾン 2.61%
3 あまぞn 0.12%
4 oath sign 0.10%
5 amazonn 0.10%
6 amazon.com 0.09%
7 amazon jp 0.09%

 

Search Traffic

The percentage of site visits from search engines.

Period Percent of Site Traffic
Last 30 days 25.5%
Last 7 days 24.7%
Yesterday 23.6%
 
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Search Traffic on the Rise and Decline

The top queries from search engines driving relatively more/less traffic to amazon.co.jp in the current month than the previous month. Updated monthly.

Search Query 1 Month Increase The change in percentage of search traffic to amazon.co.jp for each query.
1 amazon 0.53%
2 アマゾン 0.43%
3 let it snow mp3 0.05%
4 perfume jpn 0.05%
5 merry christmas 0.04%
6 let it snow 0.04%
7 jpn 0.03%
8 pop master 0.03%
9 匠の技 0.03%
10 skyrim ps3 0.02%
Search Query 1 Month Decline The change in percentage of search traffic to amazon.co.jp for each query.
1 oath sign 0.14%
2 10pro 0.05%
3 amazon.com 0.03%
4 姦獄島 0.02%
5 blood teller 0.02%
6 amazon usa 0.02%
7 my dearest 0.01%
8 usb 扇風機 0.01%
9 tsf物語 0.01%
10 kara step 0.01%



Search Advertising Metrics Highlights

Data provided by iSpionage. Visit iSpionage to discover additional information metrics for amazon.co.jp.

Last Month Stats (Estimated)
PPC Budget
Last Month Clicks
Avg. Ad Position
Google PPC Keywords
Yahoo PPC Keywords


High Impact Search Queries for amazon.co.jp

Popular queries that are relevant to this site and are actively targeted by competitors advertising on search engines. Click on queries below to discover who is advertising for these queries.

Query Query
A phrase that drives traffic to “amazon.co.jp” from search engines. This list also includes sub-phrases that account for a high percentage of this site's search traffic broken out separately. For example, if the site receives traffic for 'buy diamond ring', 'diamond necklace', and 'diamond bracelet', the word 'diamond' might also appear in the list.
Impact Factor Impact Factor
A high value indicates that “amazon.co.jp” is getting significant organic search traffic for queries containing these phrases, despite high advertising competition for these phrases.

Impact Factor is a combined measurement of the importance of a particular phrase to the site's search traffic and the level of search engine advertising competition (QCI). The index is on a scale of 0 to 100.

Updated Monthly
Query Popularity Query Popularity
An estimate of how frequently users search for these keywords, on a scale from 0 to 100. Higher numbers indicate higher frequencies.

Updated Monthly
QCI The Query Competition Index
QCI indicates the typical number of ads displayed for keyword searches on major search engines. A large number of ads indicates strong advertising competition for a query. The index is on a scale from 0 to 100.

Updated Monthly
amazon 48.88 85 12
アマゾン 8.48 69 13
iphone4s ケース 1.02 46 64
psp 0.90 61 37
あまぞn 0.85 51 11
amazonn 0.72 45 12
perfume 0.71 55 48
windows7 dsp 0.65 35 67
let it snow 0.64 71 20
ama 0.64 51 19
アマゾン 本 0.61 48 17
merry christmas 0.60 56 16
ps3 0.59 62 48
匠の技 0.57 31 30
あまぞん 0.53 49 11
wii 0.47 57 56
photoshop elements 0.47 49 40
amzon 0.42 50 11
dvi hdmi 0.41 35 36
gigazine 0.41 56 33
hdmi dvi 0.41 36 40
iphone ケース 0.40 39 69
ソファ 0.39 35 70
a world of 0.38 3 100
dvd 0.38 55 45
3ds 0.37 59 25
ipod touch 0.36 60 46
facebook 0.33 100 20
pcゲーム 0.33 32 52
led 蛍光灯 0.33 38 74
 

Search Engine Marketing (SEM) Activity by amazon.co.jp

Ads for amazon.co.jp have appeared on major search engines when people performed the queries below. Click on the queries below to discover more information.

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Search Engine Marketing (SEM) Opportunities for amazon.co.jp

Queries that provide opportunities for this site to advertise through Search Engine Marketing (SEM) to get more traffic. They are popular queries that are relevant to the site, and have low competition in search engine marketing. Learn More Many sites are actively advertising in search engines for the most valuable search queries. This high level of competition tends to result in high advertising costs, which makes it difficult to find attractive advertising opportunities. These opportunities may still exist, however, by looking at the "long tail". The long tail contains search queries with lower Query Popularity, but such queries also tend to have lower QCI. By advertising for many of these queries, sites may still be able to manage an effective search engine marketing campaign. Note that not all queries on the long tail may be very relevant to this site, but this list may contain a number of strong advertising candidates.

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Amazon Japan, K.K.
2-15-1 Shibuya, Shibuya-ku, Tokyo 150-0002

info [at] amazon.co.jp



Whois

Who is amazon.co.jp? Whois lookup at GoDaddy.


About amazon.co.jp (in its own words) Quoted from amazon.co.jp's About Us and similar pages.

Amazon.co.jp へようこそ Amazon.co.jp について ... Amazon.co.jp は、米国シアトルを本拠地とする、Fortune 500企業である Amazon.com が運営するインターナショナル・サイトのひとつです。Amazon.comが運営するインターナショナル・サイトには、ほかに Amazon.fr 、 Amazon.de 、 Amazon.co.uk 、 Amazon.ca 、 Joyo.com があります。 Amazon.co.jp: ヘルプ > Amazon.co.jp へようこそ > Amazon.co.jp について


Write a Review

Review Summary for amazon.co.jp

5 Stars
(based on 4 reviews)
1 out of 1 people would recommend this site to a friend.

5 stars (3)
4 stars (1)
3 stars (0)
2 stars (0)
1 stars (0)


Reviews for amazon.co.jp

I would recommend
this site to a friend
jazzyfbaby (First Time Visitor)

The best use of this site is Other.

Likes
  • Other
Dislikes
  • Other

Comments: GREAT SITE!!

I recommend
this site to a friend
smilesol_com says: smilesol*com

I recommend
this site to a friend
It's all here; a great selection of products, new and used, great prices, and reliable delivery with cash-on-delivery option. I've tried shopping at a lot of other Japanese online retailers, but Amazon.co.jp clearly offers the best overall experience.

I recommend
this site to a friend
I just try to sent the book "Three Lions Roar: A Novel of World Cup 2006" to the addresses in Japan. I did not know that Amazon Japan had all the help in English. I did not pay for shipping also. Their service is good. Verry very good.



Audience Demographics for Amazon.co.jp

Relative to the general internet population how popular is amazon.co.jp with each audience below?

Age

18-24
Relative to the general internet population, 18-24 year olds are under-represented at amazon.co.jp.

Confidence: high
25-34
Relative to the general internet population, 25-34 year olds are under-represented at amazon.co.jp.

Confidence: high
35-44
Relative to the general internet population, 35-44 year olds are over-represented at amazon.co.jp.

Confidence: high
45-54
Relative to the general internet population, 45-54 year olds are over-represented at amazon.co.jp.

Confidence: high
55-64
The audience for amazon.co.jp among 55-64 year olds is similar to the general internet population.

Confidence: high
65+
Relative to the general internet population, people over 65 years old are over-represented at amazon.co.jp.

Confidence: high
Education

No College
Relative to the general internet population, people who did not go to college are over-represented at amazon.co.jp.

Confidence: high
Some College
Relative to the general internet population, people some college education are under-represented at amazon.co.jp.

Confidence: high
College
Relative to the general internet population, people who went to college are over-represented at amazon.co.jp.

Confidence: high
Graduate School
Relative to the general internet population, people who went to graduate school are under-represented at amazon.co.jp.

Confidence: high
Gender

Male
Relative to the general internet population, Males are over-represented at amazon.co.jp.

Confidence: high
Female
Relative to the general internet population, Females are under-represented at amazon.co.jp.

Confidence: high
Has Children

Yes
Relative to the general internet population, people with children are under-represented at amazon.co.jp.

Confidence: high
No
Relative to the general internet population, people without children are over-represented at amazon.co.jp.

Confidence: high
Browsing Location

home
Relative to the general internet population, people browsing from home are under-represented at amazon.co.jp.

Confidence: high
school
Relative to the general internet population, people browsing from school are under-represented at amazon.co.jp.

Confidence: high
work
Relative to the general internet population, people browsing from work are over-represented at amazon.co.jp.

Confidence: high

Advanced Demographics for amazon.co.jp

Audience breakdown by income, ethnicity, age, education, gender, children and browsing location.

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Visitors by Country for Amazon.co.jp

Country

Percent of Visitors

Japan Flag  Japan

96.3%

China Flag  China

0.6%

You need Flash 8 to view the map.

 

High Impact Search Queries for Amazon.co.jp

Query Impact
1 amazon High
2 アマゾン High
3 iphone4s ケース Low
4 psp Low
5 あまぞn Low
6 amazonn Low
7 perfume Low

Top Search Queries for Amazon.co.jp

Query Percent of Search Traffic
1 amazon 15.04%
2 アマゾン 2.61%
3 あまぞn 0.12%
4 oath sign 0.10%
5 amazonn 0.10%
6 amazon.com 0.09%
7 amazon jp 0.09%

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